Today I'm sharing with you guys the incredible talk that Keith Kalfas shared from our live event Lawntrepreneur Academy Live 2019 last November. Keith did an amazing job sharing some great mindset about knowing your worth and standing up to your customers and learning how to charge appropriately.

This talk helped even me to strengthen my backbone and to not let my customers talk me down and for me to start charging better prices in my lawn care business. I think it was an incredible talk and if you were there in person, I think everyone stood taller once Keith was done with his speech. Enjoy!

www.LawntrepreneurAcademy.com

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