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6 Steps To Have A Successful Product Launch For Your Amazon PPC Campaign
3..2..1.. Blastoff! Ad Badger Campaign Manager Olena Shmaiun sits down with Michael and shares her six steps for a successful product launch. They break down the launch process into categories including launch phase, long-term strategy, pre-launch prep, and more to make sure your control room is ready for takeoff.
We’ll see you in The PPC Den!
🦡 Highlights
0:00 What to expect in this episode
3:25 Product Launching Rundown
7:35 The Importance of Research
13:30 Setting Up Your Campaign
23:00 Moving Into Launch Phase
27:30 Optimizing As Solutions
30:00 Expanding Your Targeting
35:10 Long-Term Thinking
🦡 Resources & Links
How To Do Keyword Research For Amazon PPC: Back To Basics (Classic)
New Keyword Research Approach: Gain New Clients For Amazon PPC
A Case For Segmenting Branded Keywords In Amazon PPC
The Secret To Improving Your ACOS And Revenue For Your Amazon PPC Campaign
The Complete Amazon Campaign Types Reference Guide
Should You Segment Automatic Sponsored Product Campaigns?
Amazon’s New Expanded Product Targeting: How Do I Make The Most Of It?
🦡
📚 Get our content library with a checklist that covers every nook and cranny of Amazon Marketing
Join our next Amazon PPC webinar 💻 📢
Subscribe to our newsletter
Look through all our show notes
Book a call to discuss Amazon PPC strategy
-
Host and Executive Producer: Michael Erickson Facchin
Guest Co-Host: Olena Shmaiun
Senior Producer: Nancy Lili Gonzalez
Podcast Coordinator: Catherine Cardenas
Video and Audio Editor: Pedro Moreno
Graphic Designer: Vanessa Nieto
View all episodes
By The PPC Den
4.9
9898 ratings
3..2..1.. Blastoff! Ad Badger Campaign Manager Olena Shmaiun sits down with Michael and shares her six steps for a successful product launch. They break down the launch process into categories including launch phase, long-term strategy, pre-launch prep, and more to make sure your control room is ready for takeoff.
We’ll see you in The PPC Den!
🦡 Highlights
0:00 What to expect in this episode
3:25 Product Launching Rundown
7:35 The Importance of Research
13:30 Setting Up Your Campaign
23:00 Moving Into Launch Phase
27:30 Optimizing As Solutions
30:00 Expanding Your Targeting
35:10 Long-Term Thinking
🦡 Resources & Links
How To Do Keyword Research For Amazon PPC: Back To Basics (Classic)
New Keyword Research Approach: Gain New Clients For Amazon PPC
A Case For Segmenting Branded Keywords In Amazon PPC
The Secret To Improving Your ACOS And Revenue For Your Amazon PPC Campaign
The Complete Amazon Campaign Types Reference Guide
Should You Segment Automatic Sponsored Product Campaigns?
Amazon’s New Expanded Product Targeting: How Do I Make The Most Of It?
🦡
📚 Get our content library with a checklist that covers every nook and cranny of Amazon Marketing
Join our next Amazon PPC webinar 💻 📢
Subscribe to our newsletter
Look through all our show notes
Book a call to discuss Amazon PPC strategy
-
Host and Executive Producer: Michael Erickson Facchin
Guest Co-Host: Olena Shmaiun
Senior Producer: Nancy Lili Gonzalez
Podcast Coordinator: Catherine Cardenas
Video and Audio Editor: Pedro Moreno
Graphic Designer: Vanessa Nieto
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