Y'all, be honest. Do you really understand what a mission, vision and core values mean for your studio and why they matter? And why should you care?

Consider these essentials for a moment with Coach Matt Hanton and Lisa Taylor, Studio Grow's Bespoke program director, in Episode 656: Building Your Mission, Vision & Core Values.

• Learn the language: mission is what you do; vision is the utopia you're aiming for

• Know thyself: understand how your own values influence your business

• Insist on specificity: empty platitudes don't deliver direction or results

• Create your compass: thoughtfully articulate your studio's North Star

• Keep watch: ensure core values are observable, measurable and re-creatable

Your mission, vision and core values define and embody your brand. Without them, you're simply running fitness classes. Explore the rationale and the process in Episode 656.

Catch you there,

Lise

PS: Join 2,000+ studio owners who've decided to take control of their studio business and build their freedom empire. Subscribe HERE and join the party!

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