Into The Wild

73. The 6 Social Media Superhero Superpowers with Joy Foster


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Hey you wild women!

My next guest is the founder of TechPixies and is on a mission to help thousands of women upskill with social media in order to return to work, change careers or start a business. Joy Foster has won several awards and was profiled in Forbes for raising £150,000 and Stella Magazine for breaking down barriers for women wanting to re-ignite their careers and in April 2019, TechNation named TechPixies 'one to watch' in the EdTech space.

In this episode you will learn about:

  • Joy's mission in life
  • Why she started TechPixies
  • Her journey from the USA to the UK
  • The framework and the neuro psychology she incorporates into her programs and why
  • The six social media superpowers and the psychology behind the platforms
  • Choosing the right social platforms
  • Knowing where your customers are in social channels
  • The most rewarding parts of her programs
  • Discovering your confidence and taking off the 'invisibility cloak'
  • How to create engaging content that your audience actually wants
  • What happens when women are brave and have the confidence to show up and ask for what they want and need

HIGHLIGHTS

(09:38) What inspired you to start Tech Pixies?

(14:20) What is the core offering in Tech Pixies?

(18:39) Why is it important for women to take off this invisibility cloak?

(19:40) What are the 6 social media superpowers?

(26:40) What is possible for women that are brave?

(29:49) What other super brave moves have you made?

(34:00) How do you balance running your business and your personal life?

Public Shoutouts:

  • Book: The Science of Getting Rich by Wallace D. Wattles
  • Book: Billion Dollar Loser: The Epic Rise and Spectacular Fall of Adam Neumann and WeWork by Reeves Wiedeman
  • Book: The 5 Second Rule: Transform your Life, Work, and Confidence by Mel Robbins

Resources:

  • Website: TechPixies
  • Instagram: @TechPixies
  • Book: http://techpixies.com/book
  • Course: Social Media Superhero Bootcamp

What it means to be a wild woman:

  • I'm the opposite of a wild woman. I think a wild woman is the one who will go cold water swimming. She is strong, fit, healthy, and can jump off a cliff into the water. She is more adventurous. She's Reese Witherspoon in the movie Wild.

-----------------------

Renée Warren is an award-winning entrepreneur, a 7-figure business starter, and the founder of We Wild Women, a business dedicated to helping women launch their dream business. She previously founded an industry-recognized PR agency that worked with funded technology startups from South Africa to San Diego.

She's a mom to Irish Twins (not planned), a published author, and a drummer.

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