How to Write Sales Pages Part 4

If your sales page visitors don’t know where to click (or don’t want to), they’re not buying. In this episode of Copy And, I’m breaking down why calls to action matter so much, where most service providers go wrong, and how to write CTAs that feel clear, compelling, and easy to say yes to.

Key Points Covered in This Episode:

• What a call to action actually does on a sales page or website
• Where to place CTAs for maximum visibility and conversions
• How to use verbs and identity-driven language in your button copy
• Simple CTA best practices that make it easier for buyers to take the next step

Resources Mentioned

• Clickable AF CTAs → to help you write better CTAs (and a swipe file!)
• Free Opt-In Copy Bot
• Get the full show notes here

Catch up on the whole series here:

Part 1 - Sales Page Best Practices
Part 2 - Headlines That Hook
Part 3 - Above the Fold Must-Haves
Part 4 - CTAs That Get Clicks

SPONSORED BY:

• Sheri Moise: Find out what naturally sets you apart from the rest & fuels your business success sherimoise.com/quiz
• Specht and Co: Book a Stand Out Brand Strategy For Online Service Providers use code NOMAD for $200 off!

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Nomad Copy Services → sales pages, emails, websites, and more.

Get on my calendar → if you’d like me to write your sales copy for you!

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Nomad Copy Agency writes copy that CONVERTS for service-based businesses. Inquire about done-for-you services here.