Most of you who clicked on this episode today are already familiar with the intelligent, creative, and brilliant Shannon Underwood! Shannon is the co-creator of the Wedding MBA, one of the largest education conferences in the country!

I love this episode because we take a little trip back in time to visit the days when Shannon was a little girl and her parents created what would soon be known as one of America's largest bridal shows. 

We talk a lot about how the show has changed since then, her process of acquiring educational speakers, and the overall goals of the Wedding MBA. Then, Shannon gives a ton of great tips on how to get the most out of your conference experience, whether you're a first-timer or a seasoned attendee.

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Hey there CEOs it’s Brandee and I have just a quick note for newer listeners. 

The show used to be called The She Who Dares Podcast but on May 5, 2022 we changed the name to The Wedding Pro CEO Podcast to better reflect my mission to help Wedding Industry Entrepreneurs scale a profitable business they love. 

The content is the same, just a more descriptive title. 

Enjoy the show!!

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For full show notes and guest links click HERE!

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