When men talk about their revenue, they're "transparent" and "successful, “but when women do it, suddenly it's girl boss? Bullshit. Talking about money isn't #bossbabe! It's just being confident about the business you built.

This is my first real solo episode of Point of the Story 2.0 (no more seasons, just me in your ears every Thursday forever), and I'm coming in HOT with the exact breakdown of how I make about $400k a year in my business.

I'm walking you through every single way I make money — the services that account for half my income, the brand new $31/month subscription I just launched, and all the stuff I barely mention but still brings in cash.

TOPICS & TANGENTS

— The 11 income streams: services, programs, courses, workshops, templates, digital products, subscriptions, newsletter sponsorships, podcast sponsorships, affiliate income, and Substack

— How website copywriting services make up 50% of my income (and why I rarely talk about them)

— Why my OBM Claire nearly fainted when she saw the price of my new offer

— The difference between a $7,900 website and a $30,000 website project

— Success Story: my most prized possession and signature group mentorship program

— Site Series Sprint and why it's the most comprehensive website copywriting course on the internet (I said what I said)

— How newsletter sponsorships accidentally popped off

— The Back To December pop punk cover I'm obsessed with (but you'll have to stick around until the bloopers for that one!)

POINT OF THE STORY

There are a million different ways to make money in your business, and it's not girl boss to talk about your success. If someone thinks you're annoying for confidently discussing your income, they're not cooler than you — they're just not satisfied with their own life. Nobody cooler than you ever made fun of you. Remember that!

GIVEAWAY

Leave a review for the podcast and DM it to me at @btlcopy for a chance to win a 30-minute one-on-one strategy call with me!

Love you, mean it. 🖤

BTL LINKS

— Use code "MILLIONAIRE" for $100 off my website copywriting course, Site Series Sprint.

— Join the Point of the Story community on Slack.

— Leave feedback or episode requests in our Suggestions Box.

— To stay up to date with all things Point of the Story, follow on Instagram and Substack

— Follow me on Instagram, Threads, and Substack.

— Subscribe to my newsletters Tuesday Table of Contents for one marketing tip, once a week and Millionaire Moment for the insider tea on how I plan to make $1 mil in sales by my 31st birthday.

— Check out my website betweenthelinescopy.com.

OTHER LINKS

— Follow Chelsea Riffe, Mariah Magazine, Claire French, Tori Sprankel

— The $30,000 website

— Use code BTLCOPY at Tonic Site Shop and Eldest Daughter Studio

— Check out my services, Success Story (group mentorship for copywriters), Site Series Sprint (website copywriting course), my website copywriting template, and all other resources in my shop!

TIMESTAMPS

00:00 Welcome to Point of the Story 2.0!

02:18 Ripping Off the Girl Boss Band-Aid

07:23 Income Stream #1: Services

16:57 Income Stream #2: Programs

20:22 Income Stream #3: Courses

23:27 Income Stream #4: Workshops

26:36 Income Stream #5: Templates

29:09 Income Stream #6: Digital Products

30:52 Income Stream #7: Story Subscription Swipe File (Brand New Membership!)

34:49 Income Streams #8 & #9: Newsletter & Podcast Sponsorships

35:14 Income Stream #10: Affiliate Income

37:23 Income Stream #11: Millionaire Moment on Substack

38:34 Point of the Story

This episode was edited by Adrienne Cruz.

Mentioned in this episode:

For $31/mo, get FIVE personal story prompts a month for your newsletter!

Sara's Swipe File: A Newsletter Storytelling Subscription