Send us a text

We delve into a discussing a crucial concern: low sales velocity compared to competitors. Join us as we explore the reasons behind this challenge and provide valuable strategies to overcome it. Discover how to analyze competitors' listings, leverage customer reviews, and identify potential off-platform marketing tactics that contribute to their success. Gain practical insights on improving conversion rates, focusing on targeted keywords, and iterating product offerings based on shopper feedback. Uncover the secrets to boosting sales velocity, outperforming rivals, and achieving market advantage. Tune in now and unlock the key to surpassing competitors in the ever-evolving business landscape.

🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP

🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses 

❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help

✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag

✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id

✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/

🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R

CHAPTERS
--------------
00:00 Analyzing Why Your Competitor's Listing Outperforms Yours
00:25 Addressing emotional attachment and the need to analyze competitors' listings and reviews.
01:00 Suggesting a reverse ASIN search to evaluate competitors' rankings and advertising strategies.
01:52 Mentioning potential external factors such as off-platform marketing and brand recognition.
02:16 Emphasizing the importance of focusing on areas with good conversion rates and order velocity.
02:54 Advising to start with narrower, more specific keywords to gain momentum and reviews.
03:10 Acknowledging the iterative process based on shopper feedback and product improvement.
03:12 Highlighting the possibility of gathering insights from competitors' Facebook ads.

Support the show