In today’s world, employee engagement is no longer just “nice to have”: it’s a necessity.

Research shows that employee engagement plays a critical role in productivity, so not only will your employees be happier, but your company will benefit as a whole.

In this episode, B.J. Schone, Founder of Awesome Boss, shares practical things managers can to do to engage their employees.

A one-size-fits-all sales dev plan does not exist.

Replicating another company’s strategy or hijacking methods from a previous job will not cut it. Customized frameworks are required to thrive in everything from marketing specialization to millennial employee retention.

In this episode, Trish Bertuzzi, CEO of The Bridge Group and Author of The Sales Development Playbook, shares six frameworks needed to succeed in sales development.

During this episode, James makes one of the weirdest requests ever.

If you'd like to respond to his request, send him an email: [email protected]

Most sales teams would never use “personalization” and “scalability” in the same sentence, but today’s sales environment requires both.

Using empathy to form a true connection with prospects will aid for much higher conversion rates than the standard blanket communication model.

In this episode, Sean Kester, VP of Product Strategy for SalesLoft, shares strategies and software that enable personalization at scale.

You don’t need to over-complicate your sales strategy. Heck, you don’t even need sales experience to build something successful.

Tony Cappaert, Co-founder of Contactually, had zero sales experience and took a grassroots approach to building their team.

In this episode, Tony shares their approach to creating sales processes that led them to a 20% jump in conversion rates.

Sales and marketing teams have always been at odds, but there is a deeper feud that rarely gets discussed.

Sales and engineering teams are constantly pointing fingers at each other for products not selling. Rather than working in silos, these teams need to join forces in order to build a product people actually want to buy.

In this episode, Ryan Bott, Head of Sales at Tanner Labs, explains how to build a sales-ready product by having sales and engineering teams work side by side.

For most companies, the typical trajectory is to launch in a test market, learn, shift, and slowly expand into more markets as demand increases.

PivotDesk pretty much did the exact opposite. After launching in 29 markets, the company decided to scale back and restructure their team, which led to a staggering 300% increase in sales.

Ginevra Figg, VP of Sales and Marketing at PivotDesk, transparently shares the story and strategy that led to PivotDesk’s success.

Our team is putting together a list of the best books for sales executives.

Send an email to [email protected] and let us know your favorite book on sales or leadership.

Is your company completely missing the mark with it’s product demos?

Product demos can be an incredible sales tool, but many companies are making mistakes that squash any hope for a sale.

Steli Efti, Founder and CEO of Close.io, reveals the inner workings of what makes product demos successful or not.

B2B sales has taken a major shift.

Cold emails are not providing high response rates and content marketing is losing traction. The reason? B2B companies are missing the mark by not focusing on highly targeted lead generation.

In this episode, Rik Nauta, CEO and Founder of SpyJack.io, walks us through three mistakes that B2B sales teams are making and how to solve them.