Bourbon Tourism is alive and active, but what is the next great generation of tourism? Today on the podcast we quickly go over the evolution we’ve seen and discuss hypotheticals to the future or what exactly we think it is that draws people in. 

We’d love to hear from you! What visitor experiences have you enjoyed, or what things do you wish were more readily available for a more immersive experience? 

Email us at [email protected] and let us know.

We’re on the onset of our next bottling date, and today we’re talking about the current status of cash flow needs, bottling partners, moving into new markets and more. In a constantly moving world, how do you pivot in real-time to the constant changes?

For questions or topic requests on upcoming episodes, email us at [email protected].

Fresh off the heels of the first Pursuit Palooza weekend, we are recapping the experience and what it was like to start building up brand loyalty in a very tangible form.

We hit on:

and much more.

For questions or topic requests on upcoming episodes, email us at [email protected].

What does it look like to R&D for a finished whiskey? In this episode, we dive into the minds of Kenny and Ryan as they comb through their barrel stock options and discuss their possible entry in finished whiskey experimentations.

We hit on:

and much more.

For questions or topic requests on upcoming episodes, email us at [email protected].

Not every brand is in the position to be on every shelf in every store in every market. The marketing that comes from spirits competitions can be one of those things that can catch the right eyes to give your brand a chance - be it the whiskey media, whiskey stores around new markets, or distributors.

In today’s episode we discuss the marketing engine that is: spirits competitions.

We hit on:

and much more.

For questions or topic requests on upcoming episodes, email us at [email protected].

‘You’re at the mercy of so many moving points you just don’t realize - I’m not a control freak, but there’s so much out of your control you just can’t wrap your head around.’

Today we have a fascinating conversation with the guys about their recent experiences with glass and bottling for their products. 

We hit on:

and much more.

For questions or topic requests on upcoming episodes, email us at [email protected].

Today we take a walk down memory lane while Kenny and Ryan recount their first Pursuit Series single barrel, some of their favorite ones, and special moments along the way.

We hit on:

and much more.

For questions or topic requests on upcoming episodes, email us at [email protected].

How do you grow when you have limited reach or distribution? What avenues do you pursue with your marketing dollars? How do you pivot from one customer base to a different one? Today, we talk all about brand recognition. 

We hit on:

For questions or topic requests on upcoming episodes, email us at [email protected].

“You need money for today, but you also need money for tomorrow, and tomorrow, and tomorrow… and tomorrow… for the next 10 years.”

In this episode, we discuss what has it taken to get the brand to where it is today, and what is forecasted to take the brand even further.

We hit on:

For questions or topic requests on upcoming episodes, email us at [email protected].

There is a lot of money passing hands in the whiskey industry these days - contract distiller schedules are filling up, sourced barrels are drying up, expansion is booming - so what does that mean for the direction of the industry as we see it today? 

We hit on:

For questions or topic requests on upcoming episodes, email us at [email protected].

Check out TWIB from Jan. 7 2022 where the guys talk about Beverage Dynamics 11 American Whiskey Trends to Watch in 2022: https://podcasts.apple.com/us/podcast/twib-11-american-whiskey-trends-to-watch-in-2022-tennessee/id975392298?i=1000547189062

Check out TWIB from Dec. 31 2021 where the guys discuss 7 Drink Trends to Watch in 2022: https://podcasts.apple.com/us/podcast/twib-11-american-whiskey-trends-to-watch-in-2022-tennessee/id975392298?i=1000547189062