When you started your business, I’m sure hitting your first $10k month was one of your first big goals – I know it was definitely one of mine.

But why?

How did we get to the point where everyone agreed that the $10k month was the magical money milestone all business owners aspired to get to?

And why do we place so much value on hitting that milestone when, in reality, nothing really happens when you get there?

But I see so many business owners get so caught up in achieving the $10k month that they often lose sight of why they started their business or what’s really important to them.

So, today’s guest on the How I Do Content Podcast wants to support business owners (especially mums in business) to redefine success beyond the $10k months – I’m excited to speak to the magical Lauren Hogan.

Lauren is a small business OBM, and mum to two boys plus a beautiful doggo, who lives in Perth with her partner.

She works with small business owners to reduce overwhelm in their business as their right-hand wizard (aka their VA / OBM), supporting them through her 1:1 done-for-you service, biz brain dump calls, and her Behind the Biz Membership.

Having run both a product-based and service-based business herself, and doing it while raising her kids, she knows success isn't just about hitting a specific revenue target, and wants to show other mums in business that they can find fulfilment and joy regardless of the numbers.

In a world where everyone is talking about their $10k, $20k, $30k, $50k and $100k months – this is such a needed conversation.

Let’s dive in!

Things You’ll Learn in this Episode of How I Do Content

• Why Lauren believes that success shouldn't be solely defined by hitting a specific revenue target
• Lauren’s advice for navigating the external pressures and "Instagram expectations” regarding success, and how to redefine success on your own terms
• How Lauren maintains a healthy work-life balance while growing her business

Connect with Lauren Hogan

• Follow Lauren on Instagram @hey.lauren
• Join the Behind the Biz Membership at https://www.heylauren.com.au/behindthebiz
• Find out more at www.heylauren.com.au

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Track: Harry Potter Theme Song
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