Bootstrapped Secrets

Before we do anything in my company, we funnelhack. That includes not just funnels, but our copy, our youtube videos, our facebook and instagrams - everything. And funnelhacking is not copying - it's finding the structures that are proven time and time again. I just funnelhacked to help me craft the structure around my newest book! This is all about coming back to the essence of what works, the foundations of success, and it's time to double down on first funnelhacking what works, then moving forward and taking over the world!

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My book, "Traffic Secrets" warned of the coming storm for entrepreneurs, and with the uncertainty in 2024, especially since this is an election cycle year, ad costs are set to soar above the roof. We just had a scare internally as well, and so I'm firing off a final warning. If you aren't prepared yet, this is the time to double-down on alternative traffic methods. How do you do it? Listen to how we're doing it and watch what we do next.

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Be a man who, in his secret thoughts, believes himself to be superior to most men, thus deserving great wealth and power. -Andrew Carnegie

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Looking back at this year, its ups and its downs, we've had the highest of highs and the lowest of lows. And we may, honestly, be one of the final episodes of the Marketing Secrets Podcast.

Hear my honest recap of 2023 along with what's happening next for ClickFunnels (both the why and the where I'm pivoting towards)!

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Dominick Pirone has been a cheerleading-buyer for years, and at the last Inner Circle event he asked how to break through his limiting money beliefs using the tools I've been learning in Secrets of Success. With his permission, I'd like to share with you what I've been learning, because while it's not quite at the point where it's a formulated process or system, it is something I love to discuss and figure out...

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In our Inner Circle meeting, Anne Truong asked an important question that everyone should hear. She's been following the Expert Secrets strategy to a proverbial "T", but her leads are running out. At the same time, she's growing her Linchpin business spectacularly! In this episode, I'll explain to Anne how to scale her webinar from Expert Secrets and use the Linchpin strategy at the same time to scale massively!

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At my last Inner Circle in Boise, Luke Jaster asked how we keep a through-line in our goals and get things done at such a high level without sacrificing family and values. First I'll share how I organize my process so things get done in the business, and then we'll talk about how I organize my family time. And stay for the end, where I give one of the keys to how we organize and ensure our launches are always on time!

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In a recent Inner Circle meeting, I got a question from Brian Golod and German Glanco who are growing a spectacular business. While their webinar is working great, sales are coming in slowly and they want to scale faster, but still make an impact on those who need extra support. Hear my suggestion on how to balance their goals and their hearts.

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I'm excited to share this presentation I created for a youth entrepreneur event called Unlock the Secrets. I wanted to start by teaching these kids how their brains actually work, but had to do it in an engaging, fun way. So I bought a bunch of big stuffed animals - an elephant, two monkeys, and a lizard. While not perfect, these props allowed me to create a metaphor for understanding the conscious mind, subconscious mind, fears, and how they interact.

This is the first and only time I've taught this concept so far. It was powerful for me in understanding how my own mind works, and I think it can help you too. While you're missing the visual of me holding the animals, use your imagination as I walk through this mental model. It provides a framework for things like why we fear, how to reprogram our subconscious, and more.

My goal was to help young entrepreneurs grasp how their brains work so they could be more successful. But these principles apply to anyone trying to achieve more in life. Someday I hope to expand this into a full book. For now, I'm proud to deliver this exclusive training on the metaphor of The Elephant, Two Monkeys and a Lizard.

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While I'm driving to the Inner Circle, where I get to share all of the details from my Secrets of Success launch and the strategies that are changing the game, I wanted to talk about the insights from our first 'consumption challenge' covering "How To Get Anything You Want" by Elsie Lincoln Benedict.

She shared the reasons we often plant seeds and see either huge success or failure, and it all has to do with the ground in the 'garden of your mind' and how you prepare your moods to stop their reaction and accept the new seeds you're planting.

Let me know if you like this episode by taking a screenshot and tagging me, especially if you want a dedicated Secrets of Success podcast!

Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing Secrets of Success

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