Brandfetti

This? is perhaps one of the biggest mistakes I see businesses making when it comes to growing their biz. If you're finding yourself constantly running out of time, feeling like you're a hamster on a wheel, and being "so busy" then you're not gonna wanna miss this episode.

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Follow me on IG: @anitasiek

Follow Wordfetti on IG: @wordfetti

Doors to WYW will open again in April, click here to join the waitlist: wordfettigroup.com/wywwaitlist

Get our 5 e-copy lessons: wordfettigroup.com/freebie

You know those kinds of humans who you could just talk for hours with? Well, that's the kinda vibe I get always when I chat with my friend, and online biz pal, Tina Tower. Having been in the online biz world for almost 20 years, having sold businesses, and now helping other entrepreneurs go from 1:1 to one-to-many, I thought I'd bring Tina onto Brandfetti to chat about some of the curliest topics, such as:

• What Tina attributes as the key success measures for thriving online business owners;
• How Tina personally manages the juggle between biz growth, family, kids, and life;
• Challenging the status quo, being the breadwinner in the family, and how Tina navigates around this.

This is an epic episode, and I cannot wait to share this conversation with you!

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Enjoyed this episode? Make sure you screenshot, tag me @anitasiek and @tina_tower, and share with us your biggest AH-HA!

Follow Wordfetti on IG: @wordfetti

Get our 5 e-copy lessons: wordfettigroup.com/freebie

I still remember when I first came across Amy. I was still in my corporate job, Wordfetti was a side hustle and I was immediately sucked into her smiley contagious energy, her approachable nature and how she was just so uber relatable.

6 years into the business now, our e-paths got connected, I'm grateful for our connection and I'm SO thrilled to bring Amy onto Brandfetti and share her wisdom gems with you all.

Amy Porterfield is one of the OG online business leaders. Having built a 8-figure online business, supported over 50,000+ students in her course and over 49 million + podcast downloads on her chart-popping podcast: Online Marketing Made Easy, Amy now adds "New York Times Best Seller" onto her repertoire with the recent release of her book: Two Weeks Notice.

In this juicy conversion, we dive into:

• The biggest characteristics that Amy believes make a successful and profitable online business;
• What to do when things don't go to plan and you don't have the results you want from a launch;
• How to build an engaged email list;
• How to navigate around the fear of sending "too many emails" and being "spammy";
• The difference between free vs paid content;
• Amy's biggest flearnings (failure and learnings) throughout her journey in online business.

Be sure to grab your copy of Two Weeks Notice, her recent book NOW!

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Enjoyed this episode? Make sure you screenshot, and tag me @anitasiek and @amyporterfield and share with us your biggest AH-HA!

Follow Wordfetti on IG: @wordfetti

Get our 5 e-copy lessons: wordfettigroup.com/freebie

There's a difference between writing as a product-based business vs writing as a service based business (or as a digital course creator). In this rebroadcast of a recent interview I did with Lisa Byrne, e-commerce coach, I dive into my predictions in the world of copy, content and marketing for e-commerce businesses, how to approach writing emails as a product-based emails, the must have sequences for any product-based business, and why you MUST be obsessed with the problem you solve.

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Follow me on IG: @anitasiek

Follow Wordfetti on IG: @wordfetti

Get our 5 e-copy lessons: wordfettigroup.com/freebie

Reference to the e-commerce email templates from the episode: https://wordfettigroup.com/e-commerce-email-templates

In a world where so much is pushed out at record speed, how does one create content that actually stands out? How does one actually create something that's insightful and original? In this episode, I dive into 3 truth bombs around what's key to creating stand-out content in a world with ChatGPT.

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Follow me on IG: @anitasiek

Follow Wordfetti on IG: @wordfetti

Get our 5 e-copy lessons: wordfettigroup.com/freebie

This episode has been a long time coming. It's no secret that the likes of ChatGPT has been the talk of business, marketing and content over the last 3 months. So in this episode, I dive into my personal thoughts and opinions around AI, and my answer as to whether it will replace the jobs of copywriters. I also test drive 3 AI copywriting platforms for you (so you don't have to) and share with you the pros and cons of each and how we're using AI in our business.

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Follow me on IG: @anitasiek

Follow Wordfetti on IG: @wordfetti

Get our 5 e-copy lessons: wordfettigroup.com/freebie

So you're feeling like you need a rejig/refresh/rewrite for your website copy. Perhaps you're wanting to reach a new audience. Perhaps you're feeling like your old messaging and copy just simply doesn't land anymore. Or perhaps you're wanting to introduce a new offer and you're questioning how to exactly structure your website pages.

Whatever the reason, if you're about to embark on a website re-rewrite or refresh project then THIS EPISODE? is for you.

In it, I dive into the 3 must-ask questions to help you know how to structure your website pages, how knowing your customer's journey is going to help you create a website structure that's going to help with conversions, and the one test (and question) I always check in on before I hit "publish" on a new website.

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Follow me on IG: @anitasiek

Follow Wordfetti on IG: @wordfetti

Get our 5 e-copy lessons: wordfettigroup.com/freebie

Ever sat in front of the cursor and the words just. won't. come. out? I get it. And this is coming from a Copywriter. In this episode, I dive into answering one of the most commonly asked questions from our audience: How do you overcome writer's block? And give you the ultimate cure.

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Follow me on IG: @anitasiek

Follow Wordfetti on IG: @wordfetti

Get our 5 e-copy lessons: wordfettigroup.com/freebie

So how much should you exactly charge as a copywriter? What's the standard? By hour? By words? Is there another way? In this episode, I share with you some of the learnings I've had in navigating around this, what I've previously shared with my students in WYW, and also 5 alternative routes to looking at pricing as a copywriter so you can make an informed decision to best suit your working style and needs.

In this episode, I also share about our signature Copywriting program and mentoring community: Wordfetti Your Words. Doors to WYW will be reopening again in April, so if you'd love to be the first to know, then make sure you join us on the waitlist: www.wordfettigroup.com/wywwaitlist

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Follow me on IG: @anitasiek

Follow Wordfetti on IG: @wordfetti

Get our 5 e-copy lessons: wordfettigroup.com/freebie

This one is for my aspiring copywriters and content writers! if you are currently in your corporate job or in a 9-5 and you're thinking of potentially starting a side-gig in copywriting? Then you're not gonna wanna miss this episode.

In it, I share with you exactly how I started my side-hustle journey to growing Wordfetti, how long it took for me to get my first lead, and 8 key elements that I'd share and tell myself to focus on if I was at the very beginning stages of my journey again.

In this episode, I also share about our signature Copywriting program and mentoring community: Wordfetti Your Words. Doors to WYW will be reopening again in April, so if you'd love to be the first to know, then make sure you join us on the waitlist: www.wordfettigroup.com/wywwaitlist

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Follow me on IG: @anitasiek

Follow Wordfetti on IG: @wordfetti

Get our 5 e-copy lessons: wordfettigroup.com/freebie