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How are you sabotaging yourself?

Do you even realise you are doing it?

Money Mindset some of those topics that you might not even be aware of...BUT once you are, you start to notice little things in your daily life that you may need to work on to help improve the way you deal with money, how you are potentially self sabotaging yourself from earning more or holding your business back because of fears.

Are there things that trigger you that maybe you need to reviewing and trying to figure out why?

What thoughts are you having and telling the universe and therefore what are you getting back because of this!

Carla from @moneymindsethub and I explore what it means to work on your Money Mindset and some tactics to focus on to improve it today. 

The parable not fable about Good luck Bad luck is here.
 
The book mentioned The Surrender Experiment

Quote from Carla- "If you can begin to become the observer of your thoughts that wil change the trajectory of your life".
   
Take the quiz here.  

Money amplifies your authentic self & who you were born to be, so claim it.
In this episode of thelotco Business Podcast, I interview Carla Townsend, a money mindset and success coach. We explore the challenges female entrepreneurs face with money blocks and self-imposed limitations. Carla emphasises the importance of addressing one's mindset, behaviours, and societal conditioning around money. We discuss overcoming fear, the power of language in shaping beliefs, and the impact of upbringing on risk-taking. Carla shares a personal story, underscoring the role of perception in life events. The episode also covers the balance between persistence and pivoting, finding joy in work, and the significance of authenticity.

Money Mindset and Entrepreneurship (00:00:04) Melissa introduces Carla Townsend and they discuss the importance of overcoming money blocks and self-imposed limitations for female entrepreneurs.

Impact of In-Person Connections (00:01:07) Melissa and Carla discuss the impact of in-person connections and the importance of meeting and connecting with others in business.

Helping Female Entrepreneurs (00:02:57) Carla explains her role as a money mindset and success coach, helping female entrepreneurs overcome money blocks and mone

Support the show

I'm Mel Robbins! from @thelotco

Want a Roadmap to Building a Profitable Product Business head here for directions!

Looking for ongoing support to grow your brand and sell more of your product? Join the Product Business Growth Club here.

Find more details at https://www.thelotco.com.au/

Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business whether a physical Retail store or Brand.

Over 25 years as a Retail and Wholesale Strategist (Sales and Marketing for Brands).

Grab my 8 step checklist on building a profitable product business.

Send us a text

As a former buyer for my own Retail store I got to meet some amazing brand owners and see some absolutely stunning collections each and every season. Walking into the most amazing French inspired trade event 12 years ago (Mama and Papa) I spotted a beautiful collection of girls dresses, sequins, tulle and embroidery from the brand Bella and Lace.   Now anyone who knows me will know I flocked to those gold stars and sequins pretty fast. 
I got to meet Kate, the owner and designer of a brand new Brisbane children's fashion brand called Bella and Lace.  That was it- I ordered the range for my store and continued to do so until sold it a number of years later. 
Kate and I have been catching up at trade events ever since.  Part of my conversations with brands long after I had sold my store was where the foray into consulting started.  I would be offering tips and guidance for them to grow and how to sell DTC or Wholesale and what the latest Instagram marketing tips were (at the time). 
Kate has been a friend and client now for many years.  And having insight into her brand and how amazing and gorgeous it is I knew I wanted to get her to share her story. 

Welcome to the enchanting world of Bella & Lace, a whimsical brand of children's clothing and accessories that captures the magic and wonder of childhood.  
Kate sells the brand around the world and wholesale is her main revenue stream.  She is a multi 6 figure company and has continued to evolve and grow and adpat t market conditions. 

Passion and using your skill set are key in starting and growing a brand.

• Adapting and evolving with the industry is crucial for long-term success.
• Wholesale is an important channel for reaching customers and growing sales..
• Building relationships and showing longevity are important in the wholesale industry. Building relationships with agents and retailers can make entry into stores easier.
• Persistence and consistently showing up are key to success in business.
• Trade shows can provide valuable brand exposure.
• Understanding landed price and shipping times is crucial for exporting brands.
• Product testing and compliance can be challenging, especially for certain types of products.
• Having a strong team is essential for running a successful business.
• Focus on sales and invest in the right areas from the start.
• Adaptability and constant evaluation are important for business growth.
• Long-term customer relationships are valuable for business sustainability.
• Resilience and passion are necessary qualities for entrepreneurship.
• Celebrate the j

Support the show

I'm Mel Robbins! from @thelotco

Want a Roadmap to Building a Profitable Product Business head here for directions!

Looking for ongoing support to grow your brand and sell more of your product? Join the Product Business Growth Club here.

Find more details at https://www.thelotco.com.au/

Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business whether a physical Retail store or Brand.

Over 25 years as a Retail and Wholesale Strategist (Sales and Marketing for Brands).

Grab my 8 step checklist on building a profitable product business.

Send us a text

VM (visual merchandising) is a real combination of art and science.
It can't just be beautiful. It has to work to sell your products also!
I spend a lot of time in Retail stores and after nearly 40 years working in it (yes i started dery early!). I have picked up a thing or two!
In this episode I dive into 10 common mistakes Retailers (bricks and mortar physical stores and at markets and pop ups too) make that can be tweaked and changed to help you boost sales and provide alternative strategies.
Some of the mistakes include positioning items too low, not pricing all products, not allowing movement through the store, not having enough stock, lack of visuals, ineffective signage, neglecting store cleanliness, staff not understanding customers, underutilizing the checkout counter and change rooms, and underutilizing the window. By addressing these mistakes, retailers can improve their VM and increase sales.

Want more?  Check out thelotco.com.au blog for more stories and imagery to go hand in hand with this content. 
 
Time stamp.
00:00
Introduction

00:57
Mistake 1: Positioning things too low

 03.23
Mistake 2: Not pricing your products

 07:32
Mistake 3: Not allowing movement through the store

09:26
Mistake 4: Not having enough stock

11:54
Mistake 5: Lack of visuals

14:39
Mistake 6: Ineffective signage

16:34
Mistake 7: Neglecting store cleanliness

20:35
Mistake 9: Underutilizing checkout counter and change rooms

23:43
Mistake 10: Underutilizing the window

Support the show

I'm Mel Robbins! from @thelotco

Want a Roadmap to Building a Profitable Product Business head here for directions!

Looking for ongoing support to grow your brand and sell more of your product? Join the Product Business Growth Club here.

Find more details at https://www.thelotco.com.au/

Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business whether a physical Retail store or Brand.

Over 25 years as a Retail and Wholesale Strategist (Sales and Marketing for Brands).

Grab my 8 step checklist on building a profitable product business.

Send us a text

Hands up if you want more sales? 
Whether that is selling more on your own ecommerce store (DTC) or selling wholesale there are 3 ways to increase your sales.

Get more customers (new ones)
Get the customers you have to buy more each time (AOV).
Get the customers have to buy more often  (frequency)

Today I am giving you 5 quick tweaks and updates you can make to your website that can go a long way to boosting your conversion rate.

Things that don't break the bank nor take hours and hours of your time.

Check your numbers before starting and let me know what your conversion rate is.

Then make these tweaks and grab my checklist for more!.

Want help with the implementation?

Check out my 5 days to boost your conversion rate  easy to follow program.

Looking for attraction methods and need to explore ways to get more traffic to your website Grab my guide here. 

Support the show

I'm Mel Robbins! from @thelotco

Want a Roadmap to Building a Profitable Product Business head here for directions!

Looking for ongoing support to grow your brand and sell more of your product? Join the Product Business Growth Club here.

Find more details at https://www.thelotco.com.au/

Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business whether a physical Retail store or Brand.

Over 25 years as a Retail and Wholesale Strategist (Sales and Marketing for Brands).

Grab my 8 step checklist on building a profitable product business.

Send us a text

I myself love a good trade show.  I have just spend 4 days in Sydney at the @life_instyel and @reedexpo trade shows for lifestyle , beauty and fashion products.
Why do I love them though?
Why do they work and why should you attend? Whether as a buyer or as an exhibitor?
They are not a cheap investment in your business so why put yourself out there and take the risk?
What are the things you need to when looking at whether they have been successful or not.  What should you  consider to measure there "worth'?  It cannot be just the sales when you are there. It cannot be just the sales on the days of the show.
There are other really important factors to consider.  I dive into some more of them here and also why as a Buyer you should be attending too.

Want help with your? Wholesale and building it into a strong revenue stream?  Check out my Transform Your Wholesale course to see how you can be like Jacquie and 20 x your investment in 1 month! Linked here

Support the show

I'm Mel Robbins! from @thelotco

Want a Roadmap to Building a Profitable Product Business head here for directions!

Looking for ongoing support to grow your brand and sell more of your product? Join the Product Business Growth Club here.

Find more details at https://www.thelotco.com.au/

Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business whether a physical Retail store or Brand.

Over 25 years as a Retail and Wholesale Strategist (Sales and Marketing for Brands).

Grab my 8 step checklist on building a profitable product business.

Send us a text

Ahh Mindset ...I have heard some people audibly sigh when they hear it mentioned.  But call it what you will the way you speak to yourself, the beliefs you hold and the way they impact your actions can also impact your business and your levels of success. 
In this episode I discuss the importance of mindset in business.  How your limiting beliefs impact your behaviour and the actions you take. 
I explain the most common 3 limiting beliefs I have seen that I believe may be holding you back from your wildly successful life.
Let's dive into the episode. 

Takeaways

• Mindset is a crucial factor in business success and resilience.
• Shifting from a scarcity mindset to an abundance mindset can open up opportunities and growth.
• Implementing systems and automation can help manage increased sales volume.
• Positive self-talk and reframing negative thoughts can improve mindset and productivity.
• Self-talk and mindset have a significant impact on personal and business success.
• Analyzing the way we view the world and speak to ourselves is crucial for personal growth.
• Mindset plays a vital role in achieving success, alongside strategic actions.
• Exploring and addressing limiting beliefs and negative self-talk is essential for personal development.
• Patterns and recurring themes can provide valuable insights into personal and business challenges.
• Reviews and feedback are appreciated to improve and reach a wider audience.
  
  

Support the show

I'm Mel Robbins! from @thelotco

Want a Roadmap to Building a Profitable Product Business head here for directions!

Looking for ongoing support to grow your brand and sell more of your product? Join the Product Business Growth Club here.

Find more details at https://www.thelotco.com.au/

Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business whether a physical Retail store or Brand.

Over 25 years as a Retail and Wholesale Strategist (Sales and Marketing for Brands).

Grab my 8 step checklist on building a profitable product business.

Send us a text

How much spirituality do you incorporate into your daily business practices ?
Is it something you want to do more of, are you exploring this side of yourself and how it can help you in your business?
The past few years I have really started exploring this area so much more.

From tarot readings, to crystals to daily journaling, affirmations, visualisations and manifestation.

The woo side of business excites me and I want to start sharing more of this with you here as well.  For such a practical and realistic person this is something that you may not know about me.  I absolutely love it and thin sometimes these are the missing pieces that seperate those struggle and those who achieve beyond their wildest dreams.

So between tapping into your spiritual guides, to really getting to know who you are and how that can be used to tell better stories, Ashu shares how she works spirituality into her business and how Human Design , Manifestation and really sharing your authentic self can help you grow.

I hope you love this epiosde.

Links to Ashu are here: Instagram @listeningstoriesuntold
Some free guided meditations here.

Ashu is -Your Spiritual Business Coach here to help you grow your business using spirituality & strategies!

Support the show

I'm Mel Robbins! from @thelotco

Want a Roadmap to Building a Profitable Product Business head here for directions!

Looking for ongoing support to grow your brand and sell more of your product? Join the Product Business Growth Club here.

Find more details at https://www.thelotco.com.au/

Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business whether a physical Retail store or Brand.

Over 25 years as a Retail and Wholesale Strategist (Sales and Marketing for Brands).

Grab my 8 step checklist on building a profitable product business.

Send us a text

When you think of an offer or a promotion do you only revert to price discounts?
There are so many different things you can offer you customers to get them excited, get them adding to cart and hopefully increasing their LTV with you.

Whether it is a gift with purchase, a special bundle offer or adding in priortiy shipping. How can you go above and beyond for your customers?

How can you get them waiting in anticipation about what you are doing next, and what is coming up for you?

I run through 10 offers you can add to your repertoire in this holiday period or really any time of year.

Let me know what ones you try and what works to boost your sales in your physical retail store or online ecommerce store.

Support the show

I'm Mel Robbins! from @thelotco

Want a Roadmap to Building a Profitable Product Business head here for directions!

Looking for ongoing support to grow your brand and sell more of your product? Join the Product Business Growth Club here.

Find more details at https://www.thelotco.com.au/

Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business whether a physical Retail store or Brand.

Over 25 years as a Retail and Wholesale Strategist (Sales and Marketing for Brands).

Grab my 8 step checklist on building a profitable product business.

Send us a text

You don't know what you don't know right. IKYYK.
After over 20 years in Wholesale there are just things you can't google.
These 5 are on the list.
Want to increase sales or even get some sales from Wholesale listen in to this episode for some insights to help you in that domain.

Want even more insights?  Come along ot my FREE webinar on the Essentials to Wholesale success.

Register here: https://www.thelotco.com/wholesaleessentialsfreewebinar

Support the show

I'm Mel Robbins! from @thelotco

Want a Roadmap to Building a Profitable Product Business head here for directions!

Looking for ongoing support to grow your brand and sell more of your product? Join the Product Business Growth Club here.

Find more details at https://www.thelotco.com.au/

Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business whether a physical Retail store or Brand.

Over 25 years as a Retail and Wholesale Strategist (Sales and Marketing for Brands).

Grab my 8 step checklist on building a profitable product business.

Send us a text

Have you ever wondered what a Business Coach actually does or if they are right for you ? 
I am a Product-Based business Coach so specifically work with product-based businesses on how to grow, scale and build a sustainable profitable and thriving Retail store or Brand.  
Someone asked me the other day if I could come in and give a 'fresh eyes' perspective on what opportunities there may be, how to refine and streamline aspects of their business, how to add more sales channels or edit their marketing strategies.   
These are all things I do regularly with my clients. 
We can focus on the area you want to or I can come in and help you figure out what is the most important thing to do first. 
These are some areas I have worked on with clients recently: 
Retail Buying and Range planning. 
Profit margins and profitability. 
Marketing plan and strategy. 
Sales Channels opportunities. 
Wholesale Systems and automation.  
Wholesale growth opportunities. 
Exporting and global expansion. 
GettingTrade Show ready for local (AU ) or USA/Eurpoean shows. 
Money Mindset and Limiting belief work.  
Outsourcing and Hiring. 
Starting a Retail store. 
How to manage time and productivity. 
Data analysis and ranging.  
Supply chain management (Ordering stock and planning your critical path).  
Email Marketing overhaul and review.  
In Store Visual Merchandising and store planning.  
This is just scratching the surface.  
 
I have over 5 years specifically working as a Business Coach and Consultant as well 25 years in Retail and Wholesale running my own brands, retail store and wearing all the hats! 
It is in my blood to coach, teach, educate.  I absolutely fkn love it. And will always somewhere somehow be doing this.  
I started as a personal trainer, then swimming teacher, moved to be a high school science and maths teacher, then a fashion business lecturer, then mentoring and now coaching.   
If you want help in your business and someone to tell it like it is with no bs and no pretence. Then I am here when you need.

Get access to my private coaching options here. 

Support the show

I'm Mel Robbins! from @thelotco

Want a Roadmap to Building a Profitable Product Business head here for directions!

Looking for ongoing support to grow your brand and sell more of your product? Join the Product Business Growth Club here.

Find more details at https://www.thelotco.com.au/

Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business whether a physical Retail store or Brand.

Over 25 years as a Retail and Wholesale Strategist (Sales and Marketing for Brands).

Grab my 8 step checklist on building a profitable product business.