In this episode, PI attorney Lee Rudin shares how he launched his firm after an unexpected break from his old defense firm, and built a million-dollar brand in under a year.

Learn how “Get Rude” branding, virtual staff, and pro wrestling gimmicks helped Lee stand out in a saturated market. If you’re thinking about starting a law firm or looking to grow with bold marketing and lean operations, this one’s for you.

From law firm startup cash flow tips to using AI and hiring overseas talent, Lee pulls back the curtain on modern firm-building strategies that actually work.

Today's episode is sponsored by Answering Legal. Click here to get started with your 400 minute free trial!