Built for the Edge

Built for the Edge

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Built for the Edge episodes

  • E #402: the BTS of scaling your business with monthly recurring revenue

    In this episode, Kehla delves deep into the nitty gritty of monthly recurring revenue (MRR) & what it looked like to start her signature program 'Signature Program by Design' in November 2023 and scale it into a group mastermind 10 months later.

    She pulls the curtain back and shares how she invested multi-four to five figures into learning the skills and strategy it would take to effectively scale her business through having a cohesive product suite from bottom to top so that she could create recurring monthly revenue by working with her ideal clients in different capacities.

    Are you ready to do this in your own business through the lens of Human Design, Gene Keys & nuance? Then hop on the waitlist for The Edge ft. Signature Program by Design Mastermind or DM the word EDGE on IG for pre-sale & immediate access.

     

    Signature Brilliance

    The Simplicity of Specificity

    Your Edge, Amplified - Mini-mind

    Waitlist for The Edge Mastermind

    Get the Gene Keys Podcast Compendium

     

    Check out Kehla's website

    Grab Kehla’s Freebies

    Follow Kehla on IG

    Follow Kehla on Insight Timer

    44 min
  • E #401: How radical responsibility allowed me to create, launch & scale a signature program that’s on track to hit 6 figures in less than a year

    In this episode, Kehla is interviewed by Jas Maylin, the host of The Ultimate Human Design Summit!

    Together the ladies dive into Kehla's journey in entrepreneurship, how Human Design changed the trajectory of her business and how radical responsibility with here finances & how she approached her business with strategy is what allowed her to create a signature program that is on track to hit 6 figures in less than a year.

     

    Join the Ultimate Human Design Summit (May 29-31st)

    Your Edge, Amplified - Mini-mind

    Waitlist for The Edge Mastermind

    Get the Gene Keys Podcast Compendium

     

    Check out Kehla's website

    Grab Kehla’s Freebies

    Follow Kehla on IG

    Follow Kehla on Insight Timer

    1 hr 4 min
  • E #400: What people don’t talk about when it comes to leadership as an entrepreneur

    In this episode, Kehla redefines leadership, shifting the focus from outward actions to inner strength. She challenges conventional views, emphasizing that true leadership begins with self-love and self-reliance. Through compelling stories and insights, Kehla inspires you to prioritize their purpose over external validation, becoming steadfast anchors in the storm of entrepreneurship. Tune in to discover the transformative power of authenticity and personal integrity in leadership.


    In celebration of 400 podcast episodes, if you write a review & send a screenshot to [email protected] or DM here on IG she'll gift you a free e-book about the Gene Keys. Thank you for supporting the channel!


    Your Edge, Amplified - Mini-mind

    Waitlist for The Edge Mastermind

    Get the Gene Keys Podcast Compendium

     

    Check out Kehla's website

    Grab Kehla’s Freebies

    Follow Kehla on IG

    Follow Kehla on Insight Timer

     

    Thank you for taking a moment to listen, rate & share this podcast!

    17 min
  • E #399: how your Gene Keys help you create your edge to be unf*ckwithable in business turbulence

    What if business pressure isn’t something to eliminate — but something that reveals how you’re designed to operate?

    In this episode, Kehla brings the Gene Keys into the conversation, exploring how different Gene Key themes shape the way entrepreneurs experience pressure, uncertainty, and turbulence in business. Rather than treating stress as a sign of misalignment or failure, she reframes it as a doorway into deeper self-trust, resilience, and clarity.

    Through the Gene Keys lens, this episode examines how shadow patterns often surface during moments of instability — and how those same moments carry the potential for strength, refinement, and embodied leadership. Kehla speaks to the lived reality of navigating money, timing, visibility, and decision-making when conditions aren’t calm or predictable.

    Listeners are invited to notice how their unique Gene Key themes influence their relationship to effort, control, responsiveness, and steadiness — and how operating from their true edge changes the way they meet challenge without hardening or forcing.

    This episode is for entrepreneurs who want to build businesses that can hold pressure without collapsing, burning out, or abandoning integrity in the process.

    No prior knowledge of the Gene Keys is required. The focus is on recognition — seeing familiar patterns with new clarity and understanding how resilience emerges from alignment, not force.

    Updated 2026:


    This episode is part of Your Business, Re-Oriented: The Human Design & Gene Keys Lens — a free five-episode audio series designed to help entrepreneurs see their business more clearly through Human Design and the Gene Keys.

    → Learn more about The Architectrix Atelier

    → Work with Kehla
    → Follow along on Instagram

    33 min
  • E #398: how your (un)defined centers & Human Design profile help you shift disempowering contexts in business

    Why do certain business environments feel supportive while others feel inexplicably draining — even when nothing is “wrong”?

    In this episode, Kehla explores how defined and undefined centers in Human Design quietly shape the contexts entrepreneurs operate within, often without their conscious awareness. Rather than framing challenges as mindset or discipline issues, she invites listeners to see how pressure, confidence, motivation, and consistency are deeply influenced by design.

    This conversation reframes common business struggles — overworking, people-pleasing, second-guessing, pushing for clarity — as contextual mismatches rather than personal flaws. Kehla explains how Human Design profiles and centers influence the way entrepreneurs absorb expectations, respond to pressure, and interpret success or failure.

    Listeners are guided to recognize where they may be carrying energy, responsibility, or urgency that doesn’t actually belong to them — and how subtle shifts in awareness can change the entire operating experience of a business.

    This episode is for entrepreneurs who sense that willpower isn’t the issue, and who are ready to understand how environment, context, and self-perception interact with strategy and decision-making.

    No chart knowledge is required. The invitation is simply to notice where recognition brings relief — and where certain patterns finally make sense.

    Updated 2026:


    This episode is part of Your Business, Re-Oriented: The Human Design & Gene Keys Lens — a free five-episode audio series designed to help entrepreneurs see their business more clearly through Human Design and the Gene Keys.

    → Learn more about The Architectrix Atelier

    → Work with Kehla
    → Follow along on Instagram

    31 min
  • E #397: the specific aspects of your Human Design to embody for leadership in business

    In this illuminating podcast episode, Kehla shares a personal journey of what it was like before discovering the enlightening systems of Human Design and Gene Keys. 

    She invested heavily in coaching certifications, believing these would strengthen her credibility. However, she soon realized that mere certifications didn't hold the key to credibility or uniqueness - because anyone could get one. The epiphany struck: true authenticity lies not in credentials but in embracing one's unique essence.

    Kehla then dives deep into the journey of the Human Design chart, which holds the unique keys for our brilliance & leadership. From dissecting Human Design Profiles (Lines 1-6) to exploring the Unconscious Human Design chart, understanding the significance of Channels, and deciphering the influence of Planets (Sun, Earth, Saturn, and Mercury), this episode offers a rich conversation of insights to empower listeners in their quest for self-awareness & standing out in their industry.

    Your next steps - Now until April 23rd is early enrolment into Signature Program by Design where you’ll qualify for a week of extended support, $500 off & an extended payment plan. DM me the word SIGNATURE on Instagram to chat next steps.

    You’re also invited to sign up for the upcoming masterclass series: The Simplicity of Specificity where Kehla teaches you how to get SPECIFIC with your ideal client,  niche, content strategy & also Human Design & Gene Keys to stand out in your industry. Sign up here. The series runs from April 24-26th.


    Check out Kehla's website

    Grab Kehla’s Freebies

    Follow Kehla on IG

    Follow Kehla on Insight Timer

     

    Thank you for taking a moment to listen, rate & share this podcast!

    23 min
  • E #396: leveraging your spheres & lines in the Gene Keys to step into your leadership

    In this episode, we delve into the transformative power of Gene Keys and how they can elevate your personal and professional life from ordinary to extraordinary. Kehla is here to talk to you about how the spheres & line expressions will help you get more specific in terms of your business leadership. We start by exploring the common refrain of "I help you xyz" – a commendable but often unremarkable approach. Instead, we unveil the profound concept of using Gene Keys to reveal your unique essence in what you do.

    Through Gene Keys, we transition from simply stating what we do to expressing who we are for others as we guide them through their journey. Using examples like Kehla’s Purpose sphere (15.2), we see how grounding oneself in the physical realm and embracing fluidity can enhance stability & natural flow.

    Furthermore, Kehla examines her Attraction sphere (48.6), where we witness the intricate dance between innocence, disappointment, and ecstatic resilience. By understanding the nuances of our line expressions (1-6), we unlock our innate leadership potential and attract meaningful relationships into our lives and businesses.

    As we navigate the spheres, lines, shadows, gifts, and siddhis of Gene Keys, we gain clarity on who we are being and what we bring to the table.

    Your next steps - Now until April 23rd is early enrolment into Signature Program by Design where you’ll qualify for a week of extended support, $500 off & an extended payment plan. DM me the word SIGNATURE on Instagram to chat next steps.

    You’re also invited to sign up for the upcoming masterclass series: The Simplicity of Specificity where Kehla teaches you how to get SPECIFIC with your ideal client,  niche, content strategy & also Human Design & Gene Keys to stand out in your industry. Sign up here. The series runs from April 24-26th.


    Check out Kehla's website

    Grab Kehla’s Freebies

    Follow Kehla on IG

    Follow Kehla on Insight Timer

     

    Thank you for taking a moment to listen, rate & share this podcast!

    25 min
  • E #395: how specificity in business will unleash you & not box you in

    In this podcast episode, we dive into the game-changing power of specificity in both personal development and business ventures. We're talking about how avoiding specifics can hold us back, keep us stuck in surface-level interactions, and prevent us from truly connecting with others on a meaningful level.

    Think about it—how many times have we played it safe, trying to please everyone, only to end up exhausted and unfulfilled? And in business, when we leave things vague, we're not doing ourselves or our clients any favors. People want clarity, they want to feel seen and understood. That's where systems like Human Design and Gene Keys come in. They offer us a roadmap to our uniqueness, showing us the specific themes and nuances that make us who we are.

    When we embrace this specificity, we can tailor our offerings, our content, our whole approach to truly resonate with our audience. It's not about being generic—it's about being real, being relatable, and making a real difference in people's lives. So let's ditch the one-size-fits-all mentality and embrace the power of being specific. That's where the magic happens.


    Signature Program by Design - DM the word PROGRAM to Kehla on IG to claim a week extra support, extended payment plan & save $500 (Valid until May 8th).


    Here's the link to sign up for the Simplicity of Specificity Masterclass


    Check out Kehla's website

    Grab Kehla’s Freebies

    Follow Kehla on IG

    Follow Kehla on Insight Timer

     

    Thank you for taking a moment to listen, rate & share this podcast!

    36 min
  • E #394: how fame in rugby f*cked me up & why this applies to business

    In this episode, Kehla dives into her ‘fame’ with rugby at University between 2009-2014 and how the validation through being recognized by her friends, family, teammates, University & Nation caused an identity crisis that lasted 3 years after she completed her Varsity career.

    Throughout the episode, Kehla also shares the significance of her defined G center being attached to an identity and the 10th, 26th and 27th Gene Keys and how contemplating these Gene Keys has helped her release the desire to be seen or validated for her work as an athlete and business owner.

    She also shares that there’s nothing wrong with desiring to be famous but what’s not often addressed is the validation that comes with being famous that can take people’s power away. Her experience of being validated as an athlete was filling a void of insecurity that she didn’t know how to take responsibility for.

    If you’re someone who’s caught up on what it means to be famous for your work, this episode will give you a different perspective on how you can detach from this and know that desiring not to be famous doesn’t mean that you’re hiding, playing small or resenting others for their desire for fame.

     

    Check out Kehla's website

    Grab Kehla’s Freebies

    Follow Kehla on IG

    Follow Kehla on Insight Timer

     

    Thank you for taking a moment to listen, rate & share this podcast!

    35 min
  • E #393: how to leverage your IQ/EQ from the Gene Keys to self-regulate in a live launch

    In this podcast episode, Kehla explores the profound impact of leveraging both your IQ and EQ within your Gene Keys system to support self-regulation during a launch. She begins by contrasting traditional mindset or energetic work, often focused on aligning oneself with desired outcomes, with the empowering approach offered by the Gene Keys.

    Rather than relinquishing power by seeking external alignment, the Gene Keys empower individuals to take responsibility for their mental and emotional states throughout the launch process, free from external influence or distraction.

    The discussion delves into the Venus Sequence within the Gene Keys framework, highlighting how understanding and utilizing your IQ and EQ provide essential tools for managing mental blocks and emotional barriers. By uncovering patterns of behavior, self-sabotage tendencies, and innate methods of connection rooted in love, individuals gain insights into their authentic selves.

    Leveraging the Gene Keys to self-regulate in a masterclass launch is one the many aspects that Kehla covers in Masterclass Maven Tutorial Series. 


    To join Masterclass Maven Tutorial Series, sign up here for the self-paced program.

    Check out Kehla's website

    Grab Kehla’s Freebies

    Follow Kehla on IG

    Follow Kehla on Insight Timer

     

    Thank you for taking a moment to listen, rate & share this podcast!

    18 min

About Built for the Edge

From the publisher's feed

Built for the Edge is a podcast about why businesses that look successful on the surface can still feel harder to run than they should — and what it actually takes to change that.

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