Are you using Instagram stories to attract and nurture clients? Whether you love or hate Instagram, it's a social tool that you can make work for you! For me, Instagram stories is where I engage with my audience, but also see the most conversions as well! In today's episode, I'm sharing 10 tips for using instagram to attract clients and grow your small business!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

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In This Episode You'll:

1. Learn how to use instagram's key story features.
2. Explore data points to help you make decisions.
3. Get 10 tips to using Instagram stories to attract clients and grow your small business.

Today's episode is brought to you by my free resource, The Brand Authority Blueprint! If you are ready to become seen as the go to expert in your field, and you want to build authority and credibility behind your name, then you're going to love this guide. It has actionable advice on becoming an in-demand brand and decide what you want to be know and remembered for.

Find it quickly:

1:41 - 1. Think of your story as a story.

3:50 - 2. Let your stories expire.

5:50 - 3. Be intentional about the 1st story you post.

7:20 - 4. Use engagement stickers as much as possible.

8:27 - 5. Don’t only post about your business.

12:09 - 6. Share your feed content to your stories, but not right away.

13:57 - 7. Use your Instagram message flags to mark leads or people to follow up with.

15:14 - 8. Use Instagram story captions!

16:14 - 9. Save your best stories to highlights so they live beyond 24 hours.

17:51 - 10. Use your account analytics to see what your audience likes.

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

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Do you feel like a boss in your business? While you may hold that title, sometimes it feels like you're anything but a boss, right? When I think about a boss, I think about a confident leader of a group, a visionary, a creative director, a person with answers, or someone who is always there the lend a helping hand. Most importantly, I think of someone who embodies the word confident. In today's episode, I'm talking about building confidence in your business, stepping into that role of really feeling like the boss of your business, and some key areas to cultivate confidence in your business

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

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In This Episode You'll:

1. Learn how to step into the role of boss in your business.
2. Build confidence in the important areas of leadership.
3. Find resources for gaining confidence and knowledge as a business owner.

Find it quickly:

2:36 - Joy's Journey to Being a Boss

3:08 - Three Areas to Be a Boss

3:22 - Money

8:21 - Your Ability to Bring in Clients and Market Effectively

13:32 - Expert Status and Building Authority

16:31 - Bonus Step

Mentioned in This Episode:

Called to Both Episode 24 with Val Duvick - Master your business finances

Overcoming Underearning

You Are a Badass at Making Money: Master the Mindset of Wealth Jen Sincero

Profit First

Called to Both Episode 21

Called to Both Episode 11

Called to Both Episode 36: Brand Authority Series Pt 1

Called to Both Episode 37: Brand Authority Series Pt 2

Called to Both Episode 38: Brand Authority Series Pt 3

The Brand Authority Blueprint

My Resources

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s ke

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

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When you're called to both, it can feel like you are being pulled in one million directions at all times. Not only do you have to make an unreasonable amount of decisions in a day, but we're also distracted by both physical and digital clutter in our everyday lives. Let's review our time management strategy! In this episode, I'm sharing how you can create more time and space in your days by building more margin and whitespace.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

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In This Episode You'll:

1. Learn how to declutter digital and physical spaces.
2. Create rules around boundaries.
3. Simplify decisions and task in your daily life.

Find it quickly:

2:27 - Ways to Create More Time and Space in Your Days

3:33 - Declutter Your Space

7:20 - Digital Declutter

9:16 - Set a New Rule Custom to You

16:45 - The Rule of One

Mentioned in this Episode:

 Photoboss Method

Take Back Your Time by Christy Wright

Slack

Notion

Blog:  Softwares and tools

Honeybook

Factor

Robot Vacuum

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

As a multi-passionate entrepreneur, you may have a hard time not only crafting your brand message to speak to multiple audiences, but also ensuring that it's an impactful one. In today's special conversation, I'm sharing an exclusive episode from Jess Jordana's Pop Up Podcast! Jess brought me on to share about building an impactful brand message, especially when you talk to more than one audience, or sell more than one thing or service!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Join Now >>

In This Episode You'll:

1. Learn how to craft a momentous message.
2. Explore what marketing to two different audiences looks like.
3. Hear my own experience in successfully connecting with two audiences.

Find it quickly:

2:01 - The Pop Up Podcast

6:30 - Challenges in Serving Two Audiences

8:33 - Things that Have Made Serving Two Audiences Easier

26:03 - My Tip to Crafting a Momentous Message

33:27 - What Momentous Message Means to Me

Mentioned in this Episode:

Episode 15 with Jess Jordana

Jess' Free Video Series

Connect with Jess:

Website: jessicajordana.com

Shop: jessicajordana.com/shop

Instagram: @jessjordana

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

Educational opportunities like conferences are a great way to take a step back and really focus on your business, which is exactly what happened for Kayla Brint and me at the Elevate Conference in January! In today's episode, we're recapping our biggest takeaways, some of the raw and real moments of leaving our families at home, and what's going to be changing moving forward in our businesses as a result of this conference.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Join Now >>

In This Episode You'll:

1. Learn about in-person education.
2. Explore what preparing for a conference looks like.
3. Gather our biggest takeaways from Elevate 2023.

Find it quickly:

4:13 - Our Business Bestie Story

7:33 - What made you decide to attend a business conference?

11:01 - Leading up to the conference, how did you feel, what did you expect, and how did you prepare?

17:00 - What’s one thing that surprised you about the conference?

19:51 - What’s something you learned about yourself or as a result of the conference?

24:33 - Do you have a top takeaway or quote you learned as a result of elevate?

31:09 - What’s something you’ll be doing DIFFERENTLY because of something you learned during this conference?

Mentioned in this Episode:

letselevatetogether.co

Episode 16 with Kayla

Overcoming Underearning

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

Is there sommething keeping you from hitting your goals or allowing you to grow at the pace you expect? You might be missing accountability in your business. In this episode, I'm sharing all about the value of accountability, investing in your growth, and a few specific paths to get there.

Today's episode is brought to you by Honeybook! HoneyBook is the client management software that I've been using for years to send contracts, get paid, and keep track of all of my client inquiries and projects. Inside of HoneyBook, I can see at a glance exactly where my projects are in a timeline! I love that I can use this for sending questionnaires, setting up recurring invoices, and book calls through their built in scheduler tool and so much more! You can try Honeybook for 50% off today with the link below!

TRY HONEYBOOK >>

If you're a photographer, make sure you check out our Photoboss Group Coaching Method Program! This intimate group coaching program will last 8 weeks and transform your photography business!

LEARN MORE >>

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Join Now >>

In This Episode You'll:

1. Understand the importance of accountability.
2. Explore places to find accountability.
3. Get insight on two keys to accountability.

Find it quickly:

2:21 - Accountability is Key to Success in Business

4:47 - Peer to Peer Masterminds

5:51 - Group + 1:1 Business Mentorship

7:35 - Conferences and Workshops

10:34 - Two Keys to Accountability

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

Building your team along with your business is more nuanced than just outsourcing and getting the help, right? In this episode, I'm sharing where you should start, the questions to ask yourself before you hire, and how to actually find your first team member!

Today's episode is brought to you by Honeybook! HoneyBook is the client management software that I've been using for years to send contracts, get paid, and keep track of all of my client inquiries and projects. Inside of HoneyBook, I can see at a glance exactly where my projects are in a timeline! I love that I can use this for sending questionnaires, setting up recurring invoices, and book calls through their built in scheduler tool and so much more! You can try Honeybook for 50% off today with the link below!

TRY HONEYBOOK >>

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Join Now >>

In This Episode You'll:

1. Determine if you need a VA or a new software.
2. Decide what tasks you want to hand off in your business.
3. Walk through the steps to making your first hire in business.

Find it quickly:

2:21 - Growing a Team for Your Business

3:40 - Is hiring the right fit?

8:21 - Your Guide to Hiring for Your Business

11:55 - Finding Potential Hires for Your Business

Mentioned in This Episode:

Episode 10

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

Support from those closet to you is something we all long for in our businesses, but unfortunately that's not always the case. Whether it's unpleasant remarks, disrespect towards your business, or even just an obvious lack of support, coming from your loved ones hurts a little deeper. In today's episode, I'm share what you can do when that happens to you.

Today's episode is brought to you by Honeybook! HoneyBook is the client management software that I've been using for years to send contracts, get paid, and keep track of all of my client inquiries and projects. Inside of HoneyBook, I can see at a glance exactly where my projects are in a timeline! I love that I can use this for sending questionnaires, setting up recurring invoices, and book calls through their built in scheduler tool and so much more! You can try Honeybook for 50% off today with the link below!

TRY HONEYBOOK >>

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Join Now >>

In This Episode You'll:

1. Identify how lack of support shows up in others.
2. Learn two mindset shifts to help you handle the lack of support.
3. Explore how to set boundaires with those closest to you.
4. Hear three steps to help you gain support from your spouse.

Find it quickly:

2:56 - What to Do When the People Closest to You Don’t Support Your Business

7:07 - Establishing Yourself as a Business Owner to Your Loved Ones

10:17 - Mindset Shifts for YOU to Handle the Lack of Support

12:42 - Boundaries to Draw with Friends and Family

18:05 - Gaining Support from Your Spouse

Mentioned in This Episode:

Boundaries in Your Business

Boundaries with Your Clients

Val Duvick's Episode

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

Is perfectionism holding you back? Maybe you haven't even realized that you're a perfectionist. In today's episode, I'm sharing a few tell-tale signs of a perfectionist, how to distinguish standards vs. perfectionism, and four affirmations to help you overcome perfectionism.

Today's episode is brought to you by Honeybook! HoneyBook is the client management software that I've been using for years to send contracts, get paid, and keep track of all of my client inquiries and projects. Inside of HoneyBook, I can see at a glance exactly where my projects are in a timeline! I love that I can use this for sending questionnaires, setting up recurring invoices, and book calls through their built in scheduler tool and so much more! You can try Honeybook for 50% off today with the link below!

TRY HONEYBOOK >>

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Join Now >>

In This Episode You'll:

1. Learn about perfectionism vs. high standards.
2. Explore the tell-tale signs of a perfectionist.
3. Pull four affirmations to help you overcome perfectionism.

Find it quickly:

2:26 - Perfectionism as a Business Owner

4:28 - Tell-Tale Signs of Perfectionism

11:32 - Perfectionism Holds Us Back

12:46 - Standards vs. Perfectionism

15:32 - Affirmations

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

With a new year, comes the opportunity to cultivate high impact habits in your life. In this episode, I'm sharing a few habits that have made a huge impact on my life both personally and professionally! Through implementing these simple and easy habits, you'll find yourself living a Called to Both life.

Today's episode is brought to you by Honeybook! HoneyBook is the client management software that I've been using for years to send contracts, get paid, and keep track of all of my client inquiries and projects. Inside of HoneyBook, I can see at a glance exactly where my projects are in a timeline! I love that I can use this for sending questionnaires, setting up recurring invoices, and book calls through their built in scheduler tool and so much more! You can try Honeybook for 50% off today with the link below!

TRY HONEYBOOK >>

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Join Now >>

In This Episode You'll:

1. Learn three simple habits for living Called to Both.
2. Understand the value of habits and routines.
3. Explore new resources for habits.

Find it quickly:

:40 - 3 Simple Habits for Living a Called to Both Life

3:40 - A Daily Journaling Habit

7:24 - An End-of-the-Workday Wrap Up

10:34 - Weekly Walks

Mentioned in This Episode:

Atomic Habits

The Artist's Way

Walking in this World

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>