Called to Both - Balancing Motherhood and Business for Photographers

By Joy Michelle, Coach for PhotographersBusiness Entrepreneurship Education Self-Improvement How To

Called to Both - Balancing Motherhood and Business for Photographers episodes

September 02, 2024[Best of Marketing] 5 Folders You Need for Faster Social Media Posting
If you've ever found yourself scrolling and scrolling through your phone to find a specific photo to post on social media, scroll no more. This episode is for you—I'm sharing the exact system I use to organize my photos and videos on my phone! This eliminates the headache of not knowing what to post, but also saves you time and effort when picking your content!

[This episode is a re-run. It originally aired as episode 98 on March 4, 2024]

Today’s episode is brought to you by my PitchPower email template pack, you’ll find 10 email pitches to get you the visibility and collaborations you want in your biz. This email template pack includes emails for reaching out cold and a template for turning free product or affiliate collaboration offers into paid deals.

Buy Now >>

In This Episode You'll:
Understand the value of cohesive, branded content.
Explore the system I use for posting to social media.
Get organized within the folders in your camera roll.
Find it quickly:
2:35 - Folder with Headshots and Brand Photos
3:55 - Folder with PNG Logo Files
4:38 - Folder with Testimonials and Social Proof
5:18 - Stock Video Folder
6:11 - Portfolio Folder

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
Read the full show notes from today’s episode HERE.
CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!
Join Now >>
CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!
12 min
August 26, 2024118: Pricing Your Services as a Creative
The power in entrepreneurship is that we get to determine our own pricing, but then we're faced with our potential clients being the ones who determine if they're willing to pay that price. In today's episode, we're discussing pricing strategies for creatives so that you can determine how to set or raise your prices!
In This Episode You'll:
Learn how to raise your prices.
Four ways to approach your pricing.
Three things you need to review in your business.
Find it quickly:
01:58 - Why Pricing Matters for Your Business
3:33 - Personalizing Your Pricing Strategy
4:06 - Four Key Pricing Reminders
13:43 - Three Steps to Raise Your Rates
Mentioned in this Episode:
Free Money by Austin L. Church
Episode 113: Top 3 Ways to Improve Your Google Business Profile & SEO
Affiliate Marketing Jumpstart Guide
More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
Read the full show notes from today’s episode HERE.
CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!
Join Now >>
CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!
20 min
August 19, 2024117: What Marketing is Working Best in 2024 for Photographers?
As a business coach, I get a front row seat to so many businesses to see what's working and not working! In today's episode, I want to share what I see working for photographers in 2024 in their marketing! Listen in to snag some of my best marketing tips this year!
In This Episode You'll:
Explore what's working for photographers.
Narrow down where to invest your marketing efforts.
Hear where my clients are seeing success!
Find it quickly:
1:35 - Building Referral and Loyalty Programs
4:11 - SEO for Photographers
5:56 - The Power of Email Marketing
8:20 - Optimizing Your Google Business Profile
8:52 - Leveraging Instagram Reels
Mentioned in this Episode:
The 3 Secrets to a Client Experience that Will Keep You Booked Solid
Youtube: How to Get Started With an Email List
Youtube: Email Marketing for Photographers
Flodesk
Kajabi
Episode 113: Top 3 Ways to Improve Your Google Business Profile & SEO
More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
Read the full show notes from today’s episode HERE.
CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!
Join Now >>
CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!
12 min
August 12, 2024116: Have You Been Believing This Lie About Inspiration?
Have you ever found yourself saying, "I can't create today because I'm just not feeling it." You may have bought into the lie that you need to be inspired to create. Maybe it's not as obvious, but it could be that you're putting off non-creatives tasks as well.
Inspiration is fickle and you can't wait for it to show up for you to work in your business. Your business needs you whether you're inspired or not. In today's episode, I'm sharing two stories in my own business around inspiration.
In This Episode You'll:
Learn why inspiration isn't a requirement for success.
Explore the story behind naming Photoboss.
Hear why I think a coach can help you take action.
Find it quickly:
:55 - The Lie of Needing Inspiration
2:03 - The Birth of Photo Boss
4:10 - Taking Uninspired Action
4:59 - Hiring a Business Coach
Mentioned in this Episode:
Photoboss® Facebook group
More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
Read the full show notes from today’s episode HERE.
CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!
Join Now >>
CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!
8 min
August 05, 2024[Best of Business Coaching] Reset Your Business with a Mid-Year Review
Are you looking for clarity in your business and where you're going? A great time to do that is in the middle of the year by reflecting on what you've accomplished, resetting goals, and building a better plan for the next six months based on that data! In today's episode, I'm sharing exactly how I approach my mid-year business review process.
[This episode is a re-run. It originally aired as episode 18 on June 27, 2022]
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!
Join Now >>
In This Episode You'll:
Hear the importance of a mid-year review.
Explore the three phases of my own review process.
Get started with your own mid-year review.
Find it quickly:
4:12 - The Gathering Phase
8:48 - Reflecting Phase
9:40 - Mid-Year Review Questions & Prompts
15:04 - Future Planning Phase
Mentioned in This Episode:
Episode 4 of Called to Both
Affiliate Marketing Freebie
Traction
More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
Read the full show notes from today’s episode HERE.
CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!
Join Now >>
CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!
20 min
July 29, 2024115: Growing Your Sustainable Business: 3 Essential Practices
If you take your business growth seriously and you also like having a life and having margin very intentionally built into your life, then you are actually going to be a big fan of this episode. Today I'm sharing intentional growth practices for a sustainable business.

In This Episode You'll:
Explore the importance of radical honesty and accountability.
Be challenged to establish your dream schedule today.
Learn the power of systems and softwares.
Find it quickly:
:53 - The Power of Accountability in Business
4:48 - Radical Honesty and Accountability
8:42 - Establishing Your Schedule
13:04 - Systems & Softwares
Mentioned in this Episode:
Episode 10: The Softwares, Tools, and Apps I Use to Run My Business
Episode 102: Ask Joy: Team Building, Delegation, & Running Multiple Brands
Jasmine Star
HoneyBook
Book a Call with me!
More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
Read the full show notes from today’s episode HERE.
CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!
Join Now >>
CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!
21 min
July 22, 2024114: Pay Yourself First: My Journey with Profit First and Consistent Income
Are you paying yourself consistently in your business? This is an issue that many entrepreneurs face. For me, Profit First truly shifted the way I do business. Listen in as I share how implementing Profit First allowed me to become the CEO of my business and pay myself consistently while also giving purpose to my work.

This conversation originally took place on my friend Val Marlene's podcast and I can’t wait for you to hear this episode.
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In This Episode You'll:
Explore how Profit First can change your business.
Learn the three common misconceptions photographers have about money.
Hear my own Profit First percentages.
Find it quickly:
3:44 – My Profit First Journey
11:14 – Transitioning to the Profit First Method With Your Spouse
13:16 – Separating Yourself From Your Business With the Profit First Method
17:17 – My Percentages
21:42 – Three Common Misconceptions Photographers Have About Money
27:19 – Money Advice for Photographers
Mentioned in this Episode:
Profit First
Creative Income Cure with Val Marlene

Connect with Val:
valmarlene.com
valmarlene.com/podcast
instagram.com/valmarlene
More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
Read the full show notes from today’s episode HERE.
CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!
Join Now >>
CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!
32 min
July 15, 2024[Best of Content Creation] Are You in A Content Rut? 5 Must-Know Tips For Creating Better Content
Content creation can be a time-consuming, yet valuable marketing strategy in your business. After years of creating content, I'm sharing 5 tips to boost ease and engagement with your content! Listen in as I share the secrets I've found to mastering content creation as a business owner!

[This episode is a re-run. It originally aired as episode 65 on May 29, 2023]
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!
Join Now >>
In This Episode You'll:
Explore the power of content marketing.
Find your own way to master content creation.
Learn 5 tips for creating content with ease.
Find it quickly:
0:29 - Mastering Content Creation
3:32 - Tip 1: Use a Content Writing or Outline Template
6:04 - Tip 2: Think About the Type of Content YOU Consume
7:37 - Tip 3: Add Your Own Insight
8:55 - Tip 4: Become a Student of the Platform You are Building Content On
11:11 - Tip 5: Add Images, Stats, and Enrichment to the Content
Mentioned in This Episode:
Episode 4: Affiliate Marketing
Episode 33: Content Marketing
More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
CALLED TO BOTH COMMUNITY
Read the full show notes from today’s episode HERE.
CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!
Join Now >>
CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!
14 min
July 08, 2024[Best of Marketing] 10 Tips for Using Instagram Stories to Get Clients and Reach
Are you using Instagram stories to attract and nurture clients? Whether you love or hate Instagram, it's a social tool that you can make work for you! For me, Instagram stories is where I engage with my audience, but also see the most conversions as well! In today's episode, I'm sharing 10 tips for using instagram to attract clients and grow your small business!

[This episode is a re-run. It originally aired as episode 53 on March 6, 2023]
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!
Join Now >>
In This Episode You'll:
Learn how to use instagram's key story features.
Explore data points to help you make decisions.
Get 10 tips to using Instagram stories to attract clients and grow your small business.
Today's episode is brought to you by my free resource, The Brand Authority Blueprint! If you are ready to become seen as the go to expert in your field, and you want to build authority and credibility behind your name, then you're going to love this guide. It has actionable advice on becoming an in-demand brand and decide what you want to be know and remembered for.
Find it quickly:
1:41 - 1. Think of your story as a story.
3:50 - 2. Let your stories expire.
5:50 - 3. Be intentional about the 1st story you post.
7:20 - 4. Use engagement stickers as much as possible.
8:27 - 5. Don’t only post about your business.
12:09 - 6. Share your feed content to your stories, but not right away.
13:57 - 7. Use your Instagram message flags to mark leads or people to follow up with.
15:14 - 8. Use Instagram story captions!
16:14 - 9. Save your best stories to highlights so they live beyond 24 hours.
17:51 - 10. Use your account analytics to see what your audience likes.
More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
Read the full show notes from today’s episode HERE.
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!
Join Now >>
CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!
22 min
July 01, 2024113: Top 3 Ways to Improve Your Google Business Profile & SEO
If you set up your Google Business profile when you first started your business, but haven't touched it since, you might be missing out on visibility opportunities in your business! From optimizations in your search rankings to potential inquiries in your business, your Google Business profile plays a vital role in how you could potentially rank on Google. In today's episode, I'm sharing three ways you can improve your Google Business profile!

In This Episode You'll:
Understand how to strategically optimize your Google Business profile.
Learn how to repurpose your content as posts on Google.
Get my go-to strategy for Google reviews to increase your rankings.
Find it quickly:
1:27 - Introduction to Google Business Profiles
4:02 - Step-by-Step Guide to Optimizing Your Profile
7:00 - Leveraging Google Reviews for Better Visibility
10:41 - Analyzing Your Google Business Profile Performance
Mentioned in this Episode:
Google Business
More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
Read the full show notes from today’s episode HERE.
CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!
Join Now >>
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!
Join Now >>
CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!
14 min

About Called to Both - Balancing Motherhood and Business for Photographers

From the publisher's feed

Called To Both® is the podcast for ambitious photographers and creative small business owners wanting better clients & diversified revenue, while also building a life you love! Finally, a fresh…