CrossFit is more than high-intensity interval training. It’s a community. C.J. Martin is an athletic coach, and a lawyer, who created Invictus Fitness as a community model to foster emotional support, education, and encouragement. His passion and singular focus have propelled his athletic teams to perennial success at the CrossFit Games and worldwide acclaim. C.J. also helped found a non-profit organization called ‘Kids Helping Kids’ which has raised millions of dollars for neo-natal and pediatric hospital units across the Northwest.

Today, we hear C.J. Martin discuss the power of community and his passion for coaching people to become their best selves.

Today on The Lab Report:

• 2:45 J. Martin on his journey from lawyer to CrossFit Invictus
• 8:25 Invictus as inspiration
• 10:45 2021 CrossFit Games – embodiment of character
• 13:45 The power of community
• 17:40 Authenticity
• 19:36 Getting to the “why” in coaching
• 22:30 Kids Helping Kids
• 28:45 The Fireball

Additional Resources:

CrossFit Invictus

Kids Helping Kids

Invictus - William Ernest Henley

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