Clifton Mitchell, Ph.D., is an international clinical trainer and keynote speaker with love for teaching and over 30 years of training experience.

In this episode, retired professor Clifton Mitchell explains how he uses Dominant Thought Theory to incorporate the practice of priming into his sessions with clients. Mitchell aims to reprogram his clients' minds by investigating the subconscious origins behind the thoughts preceding our actions. He carefully identifies triggers and strategically replaces them with new, more positive associations to help individuals exhibiting undesirable behaviors or bad habits.

Resources Mentioned In This Episode:

• Clifton's Website
• Priming: Programming the Mind for Habit Change and Success
• Effective Techniques for Dealing with Highly Resistant Clients
• Clifton Mitchell's Course
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