Coaching Inc with Tom Krol

Coaching Inc with Tom Krol

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Coaching Inc with Tom Krol episodes

  • CI - S2 - 073 - The 62.5% Conversion Rate Framework (Exact Metrics and Process Revealed) - Part 1 with Zack Boothe

    What does it really take to close high-ticket clients at a 62.5% conversion rate? In this mastermind session, Zack Boothe reveals the exact process he uses to generate some of the highest close rates we’ve ever seen.

    Zack walks through how he rebuilt his entire sales process by focusing on student results, what he learned after coaching hundreds of clients, and why belief is the missing ingredient that determines whether a buyer succeeds or disappears.

    He also shares the exact marketing channels that send him his best leads, how long-form content outperforms ads, and the system behind his $79,000 October.

    This is Part 1 of a two-part masterclass, but this session alone gives you the full foundation of Zack’s conversion engine.

    You’ll Learn How To

    • Build a sales process that predicts your numbers
    • Identify and eliminate belief-based bottlenecks in your conversions
    • Use long-form content to attract ready buyers
    • Structure guarantees an increase in conversions without adding risk

    What You’ll Learn in This Episode

    • (03:34) From a broke window cleaner to changing other people's lives
    • (04:22) The 2018 journal exercise that pushed Zack to start teaching
    • (05:12) "You cannot coach for free or they will not take you seriously."
    • (06:58) How Zack blew past his first million by focusing only on student results
    • (07:58) The “student wall” system that increased his conversions
    • (08:24) The four stages of Zack's mentorship
    • (09:48) The belief → action → results → confidence cycle
    • (11:52) How focusing on student outcomes builds your marketing
    • (12:53) Zack’s full October marketing breakdown: ads vs short-form vs long-form
    • (14:48) The link-in-bio short-form strategy that brought 50 applications
    • (15:58) The long-form platforms: Podcast and email list
    • (17:53) Why indoctrination is the strongest lead
    • (19:05) Zack's 40-day challenge
    • (21:24) Systematic approach to generate sales in the real estate wholesaling business
    • (22:15) The 15-minute preliminary call
    • (23:31) The guarantee that dramatically increased conversions
    • (26:31) The three reasons Zack can confidently guarantee results
    • (28:38) The three emotional questions that uncover every pain point
    • (31:36) Five requirements for enrollment

    Who This Episode Is For

    • Coaches and consultants who are struggling to close high-ticket clients
    • Business owners who want to improve conversions
    • Entrepreneurs who are tired of random, inconsistent sales results

    Why You Should Listen

    Zack hands you the exact numbers, exact scripts, and exact framework that got him to a 62.5% close rate. If you are wondering why some coaches convert at elite levels while others struggle to get one, this episode shows you what separates the two.

    Connect with Zack Boothe:

    • LinkedIn: https://www.linkedin.com/in/zackboothe/ 
    • YouTube: www.youtube.com/@drivingfordollars 
    • Facebook: https://www.facebook.com/dfdmastery/ 

    Other Resources:

    • Apply now for Coaching Inc.’s private mastermind at coachinginc.com     
    36 min
  • CI - S2 - 072 - How to Build a Fortune Through Affiliate Partnerships (Without Spending on Ads) with Steve Harward & Tommy Thornburgh

    In today's episode, Tom Krol brings on two powerhouse affiliates who generate millions of dollars for other coaches, Steve Harward and Tommy Thornburgh of Prime Corporate Services (PCS).

    They reveal how top coaches are quietly earning millions through affiliate partnerships that don’t rely on ads. If you want to learn how to attract the right affiliate partners, what affiliates are actually looking for before they'll promote you, and the system for creating win-win partnerships that scale your coaching business without spending on paid ads, this episode is for you!

    You’ll Learn How To:

    • Build win-win affiliate partnerships
    • Increase client retention
    • Turn backend services into recurring, passive income
    • Protect your brand and reputation while partnering with experts

    What You’ll Learn in This Episode

    • (05:10) What Prime Corporate Services does for coaches and their clients
    • (08:08) Why affiliates help both your revenue and client success
    • (09:38) The importance of client retention
    • (10:54) The 4 core services PCS offers
    • (13:23) Which affiliate partnerships work best for
    • (17:17) How do they define success in the coaching business?
    • (18:09) Why you should be your own best affiliate user
    • (21:13) Your clients share the same vulnerabilities as you
    • (23:59) The “three keys” framework: privacy & protection, tax benefits, and credibility
    • (28:28) Ways to use affiliate materials to improve your funnel conversions
    • (29:26) Fulfillment call vs sales call
    • (31:06) Final book and mindset resources for entrepreneurs
    • (31:52) The value of building relationships before transactions

    Who This Episode Is For:

    • Coaches and consultants who want to earn more
    • Business owners ready to turn partnerships into recurring revenue
    • Entrepreneurs who want to serve clients better

    Why You Should Listen:

    Affiliate marketing isn’t just for influencers; it is also for top coaches who build thriving businesses with zero ad spend. Steve and Tommy show how to partner with purpose, protect your clients, and profit from genuine relationships that last.

    Connect with Steve and Tommy:

    •  Website: partnerwithprime.com

    Resources:

    • Apply now for Coaching Inc.’s private mastermind at coachinginc.com 
    36 min
  • CI - S2 - 071 - The Hundred-Million-Dollar Event Formula That Fills Rooms With Buyers with Dustin Matthews

    When we are clear who we are trying to attract, we can put an offer in front of them and sell them things. That is what we do in the coaching business.

    In this episode, Tom Krol sits down with Dustin Matthews, co-founder of WealthFit and creator of the Event Growth Formula, to reveal the proven framework that has driven over $100 million in sales through live events.

    Dustin breaks down the 5 Ps, a system that he used to help coaches, speakers, and business owners fill rooms, build credibility, and convert audiences into paying clients. You’ll also hear how Dustin turned small local seminars into a national speaking empire and the mindset shift that separates successful event marketers from everyone else.

    You’ll Learn How To

    • Fill your events with the right audience who are ready to buy
    • Use the “5 Ps” to design profitable live events from start to finish
    • Avoid the common mistakes that keep coaches from selling on stage
    • Turn small workshops into high-converting, scalable experiences

    What You’ll Learn in This Episode

    • (04:43) The story behind Dustin’s hundred-million-dollar event success
    • (07:00) How small Florida seminars turned into national tours
    • (09:55) Why picking a date is the first and hardest step to success
    • (11:05) Looking for pockets of people and figuring out how you can market them
    • (12:36) The 5Ps for profitable live events
    • (12:46) Persona: You've got to know who you are targeting
    • (13:25) How to identify your Ideal Client Persona
    • (15:31) Positioning: The secret to positioning your event as a must-attend experience
    • (19:03) Platform: Setting up a simple event platform and follow-up system
    • (22:50) Promotion: Multi-channel promotion strategies that drive attendance
    • (24:46) Performance: The key performance metrics that predict event success
    • (26:49) The phone-call strategy that doubled attendance rates
    • (30:56) Understanding influence

    Who This Episode Is For

    • Coaches, speakers, and entrepreneurs who want to use events to attract clients
    • Business owners who are looking to convert audiences
    • Anyone who is tired of empty rooms and ready to master profitable live events

    Why You Should Listen

    If you’ve ever dreamed of hosting live events that sell, Dustin’s Event Growth Formula gives you the roadmap. His system has generated over $100 million in sales, and in this episode, he breaks down exactly how to do it.

    Connect with Dustin Matthews:

    • Website: https://wealthfit.com/ 
    • Website: https://www.dustinmathews.com/ 
    • Facebook: https://www.facebook.com/thedustinmathews/
    • Resources: eventgrowthformula.com/blueprint - The Blueprint to Success

    Other Resources:

    Apply now for Coaching Inc.’s private mastermind at coachinginc.com  

    38 min
  • CI - S2 - 070 - The Financial Mistakes Destroying Coaching Businesses Before They Start (And How to Fix It) with Chris Miles

    Tom gets brutally honest about the biggest financial mistakes that destroy coaching businesses before they even begin.

    In this episode, Tom Krol joins Chris Miles on the Money Ripples podcast. He gets real about why hustle is only a season and why being a good steward of money is what separates the broke from the wealthy.

    Listen as he also reveals the simple weekly habits that create financial freedom, the only five people you should ever take money advice from, and how to think about success beyond just income. Enjoy the show!

    You’ll Learn How To:

    • Stop confusing high income with real wealth
    • Build long-term financial habits that protect your business
    • Shift from hustling for cash to managing money with purpose
    • Measure your net worth weekly to find what’s really broken

    What You’ll Learn in This Episode:

    • (03:58) Tom's transition to the coaching space
    • (04:09) Success and wealth are different
    • (06:04) Generational wealth isn’t money, it’s habits and values
    • (09:04) Hustle is a season, not a lifestyle
    • (09:48) The 40/60 rule: making money vs. managing money
    • (11:45) Wealthy people look at their cash flow and net worth
    • (12:58) Why leaders should think like captains, not engineers
    • (13:49) Lessons from Alex Hormozi on testing and improving your offers
    • (15:16) The number one predictor of success: pressure tolerance
    • (15:58) The fear of success
    • (17:38) The metric that matters most: your student success rate
    • (20:18) Why recommitting to your clients builds true long-term wealth
    • (21:48) The power of reading daily and learning from the right mentors

    Who This Episode Is For:

    • Coaches and consultants who make good money but never feel ahead
    • Entrepreneurs who are ready to stop the never-ending hustle
    • Anyone who wants to manage money with purpose and clarity
    • Business owners who want to build wealth that lasts

    Why You Should Listen:

    This episode isn’t about fancy financial tricks; it is about mastering the fundamentals that build wealth. If you’ve ever made good money but still felt broke, this conversation will change how you see money.

    Connect with Chris Miles:

    • Website: https://win.moneyripples.com/ 
    • Instagram: https://www.instagram.com/chriscmiles/ 
    • LinkedIn: https://www.linkedin.com/in/chriscmiles/ 
    • YouTube: https://www.youtube.com/@moneyrippleswithchrismiles 

    Resources:

    • Apply now for Coaching Inc.’s private mastermind at coachinginc.com
    • Tom’s favorite resources: https://coachinginc.com/#
    25 min
  • CI - S2 - 069 - Live Coaching Call - How Mike Hambright Built a Multi-Million Dollar Mastermind (Part 2)

    In this continuation of mastermind training, Mike Hambright returns to break down the business mechanics behind running a high-profit mastermind that lasts.

    If you’ve ever wondered how top coaches structure pricing, handle culture, and manage retention, this episode gives you the full picture. Mike shares how he screens members, runs overlapping event tiers, builds partnerships that work, and balances growth with quality.

    He also opens up about what happens as masterminds scale: the expenses, systems, and leadership challenges most coaches underestimate.

    You’ll Learn How To:

    • Create a culture that attracts givers and repels takers
    • Structure your mastermind pricing and tiers for profit
    • Manage high-level and entry-level members in one ecosystem
    • Build strategic partnerships without losing control of your brand
    • Anticipate expenses as your mastermind grows

    What You’ll Learn in This Episode:

    • (01:47) How to screen out takers early
    • (04:08) Managing different member levels and pricing structures
    • (05:13) The Gold vs. Platinum setup and event flow that keeps retention high
    • (06:49) Segmenting members by business problems, not just revenue
    • (08:11) Pricing breakdown: $1,500–$2,000/month or discounted annual options
    • (08:45) The new collaboration model: revenue sharing with influencers
    • (10:30) How top earners think and speak differently
    • (12:00) Attract cold traffic and convert them at a higher level
    • (14:25) What to know before starting a mastermind with partners
    • (15:33) The #1 reason most partnerships fail
    • (18:12) A partnership that has more professionalism
    • (20:51) How to integrate referral partners and influencer networks
    • (23:21) Why collaboration beats competition in today’s coaching world
    • (25:18) What sets wealthy entrepreneurs apart

    Who This Episode Is For:

    • Coaches and entrepreneurs building or scaling masterminds
    • Business owners running communities or private groups
    • Leaders who want to balance profit, impact, and culture
    • Anyone curious about how multi-million-dollar masterminds actually work

    Why You Should Listen:

    This episode gives you a clear blueprint for building a mastermind that lasts without the burnout, guesswork, or revolving-door members. Mike Hambright reveals the systems and mindset behind one of the most successful masterminds in real estate and coaching.

    Connect with Mike Hambright:

    • Website: https://investorfuel.com/investor-fuel-real-estate-show/ 
    • YouTube: https://www.youtube.com/@investorfuel 
    • LinkedIn: http://linkedin.com/in/mikehambright 

    Resources:

    Apply now for Coaching Inc.’s private mastermind at coachinginc.com   

    28 min
  • CI - S2 - 068 - Live Coaching Call - How Mike Hambright Built a Multi-Million Dollar Mastermind (Part 1)

    What does it take to build a mastermind that people never want to leave? In this live coaching call, Tom Krol sits down with Mike Hambright, founder of Investor Fuel, one of America’s top real estate masterminds, to unpack the exact process of building and scaling a group that generates millions per year.

    From segmenting groups based on deal volume to fostering a culture of giving and connection, Mike walks through the real-world evolution of his seven-year mastermind, which has evolved into more of a family than a business.

    You’ll Learn How To:

    • Build a mastermind that people stay in for years
    • Structure meetings and deliver real, lasting value
    • Create segmentation to serve different experience levels
    • Turn your network into a loyal, engaged community

    What You’ll Learn in This Episode:

    • (04:04) Failure, grit, and “honey badger” persistence built his success
    • (04:40) Mike's early journey in the real estate
    • (06:13) How Investor Fuel started
    • (07:55) How Mike segmented his mastermind for different deal levels
    • (09:38) The COVID pivot: how weekly online meetings built stronger bonds
    • (10:46) Turning masterminds into lifestyle experiences
    • (11:36) Why Investor Fuel feels like family, not business
    • (13:45) Building a community where members come to see each other
    • (17:04) What separates successful founders: vision, conviction, and imperfect action
    • (18:36) How Mike attracts new members through podcasts and word of mouth
    • (19:52) Why targeting the right audience matters more than ads
    • (22:08) Pairing coaching students with mastermind partners for real deal flow
    • (25:12) The one thing every successful mastermind needs: commitment and authenticity
    • (27:26) The “fake ID” story

    Who This Episode Is For:

    • Coaches and consultants who are ready to start or scale their own mastermind
    • Business owners who are looking to turn community into recurring revenue
    • Leaders who want to serve others while building long-term relationships

    Why You Should Listen:

    If you’ve ever dreamed of launching your own mastermind or coaching group, this episode is your playbook for doing it right, from vision to structure to the relationships that hold it all together.

    Connect with Mike Hambright:

    • Website: https://investorfuel.com/investor-fuel-real-estate-show/ 
    • YouTube: https://www.youtube.com/@investorfuel 
    • LinkedIn: http://linkedin.com/in/mikehambright 

    Resources:

    Apply now for Coaching Inc.’s private mastermind at coachinginc.com    

    31 min
  • CI - S2 - 067 - How To Close 10 High Ticket Clients In 28 Days with Tom Krol

    In this episode, Tom Krol joins Marc Mawhinney on the Natural Born Coaches Podcast to reveal the proven system he uses to help coaches close 10 high-ticket clients in just 28 days. Tom breaks down why most coaches are wasting time on logos, funnels, and busywork that don’t make money — and what to focus on instead to start signing clients fast.

    He shares his simple messaging framework that makes people either “turn you up or turn you off,” how to know when to shift from helping for free to charging premium rates, and why new coaches actually have massive advantages over those with big brands and polished websites.

    You’ll Learn How To:

    • Build a message that attracts ideal clients and repels the wrong ones
    • Replace marketing complexity with clear, polarizing communication
    • Transition from free help to high-ticket sales with confidence
    • Stop comparing yourself to competitors and find your unique power
    • Leverage authenticity and enthusiasm to sell naturally

    What You’ll Learn in This Episode:

    • (01:01) Why most coaches focus on the wrong things when growing their business
    • (02:05) How Tom built and sold his first multimillion-dollar coaching company
    • (06:08) The book that completely changed Tom’s mindset about success
    • (08:18) What “high-ticket” really means — and how to price your offer
    • (10:35) The simple belief shift that helps you confidently charge premium rates
    • (12:02) Why marketing won’t fix weak messaging
    • (13:49) How to create messaging that polarizes and converts
    • (15:32) The biggest time wasters new coaches fall into
    • (18:09) Why you should ignore the competition completely
    • (20:10) How new coaches have massive advantages over established brands
    • (21:32) The “R.O.D.” method: Radical, Outrageous Differences in your messaging
    • (22:36) How to provide real value that drives trust and conversions
    • (23:40) When and how to transition from free help to paid coaching
    • (24:39) The simplest way to sell high-ticket offers without feeling salesy
    • (25:08) Why you should reinvest in experts instead of DIY-ing everything

    Who This Episode Is For:

    •  Coaches, consultants, and experts who want to close more high-ticket clients without complicated funnels or paid ads.

    Why You Should Listen:

    If you’re stuck doing “busy work” that looks productive but doesn’t get clients, this episode will flip your mindset. Tom’s approach cuts through the noise and gives you a proven, step-by-step system to close high-ticket clients fast — even if you’re just starting out.

    Connect with Marc:

    • LinkedIn: Marc Mawhinney
    • Website: http://www.naturalborncoaches.com/

    Resources:

    • Register for the free webinar: naturalborncoaches.com/coachinginc
    • Apply now for Coaching Inc.’s private mastermind at coachinginc.com 
    29 min
  • CI - S2 - 066 - The Power Offer Framework (Live Training From Tom's Private Mastermind) Part 2 with Joel Erway

    In Part 1, Joel Erway broke down his power offer framework and why it works so well. Now, he is going deeper into implementation.

    Listen as he answers real questions about building audience attention, staying compliant with ad policies, qualifying leads, and keeping offers fresh without losing their punch. He also introduces Inspire, his new tool that lets you collect, clone, and rewrite winning ad and post frameworks instantly so you can turn proven copy into your own unique message fast. Enjoy the show!

    You’ll Learn How To:

    • Refresh your power offers without reinventing the wheel
    • Qualify leads efficiently using a simple two-step process
    • Avoid ad rejections and compliance issues when making claims
    • Use AI tools to streamline your content creation and marketing workflow

    What You’ll Learn in This Episode:

    • (01:37) How to drive new attention and followers on Facebook and Instagram?
    • (03:17) Overcoming the problem with ads
    • (04:19) How to qualify leads after a power offer post
    • (04:50) The two-step application process that filters serious buyers
    • (05:52) How to keep your power offers fresh with new “demand triggers”
    • (06:40) Audiences respond to “new” offers
    • (08:14) When to keep power offers short vs. long
    • (10:27) What to do when people say “yes” to your offer but don’t convert
    • (11:46) People want to buy into a unique process
    • (13:09) How to know if a lead understands your methodology
    • (16:00) How to adjust power offers based on audience familiarity
    • (17:06) The Power Offer Framework works for any product
    • (18:33) Introducing Inspire: Joel’s tool for creating and testing offers faster
    • (20:21) Turning swipe files into a working copy with AI
    • (22:41) How to repurpose proven posts and ads in your own voice
    • (25:41) How AI learns your products and voice using your power offer
    • (27:46) The newest feature: cloning entire landing page copy
    • (31:45) Final Q&A on customizing AI outputs to match your brand tone

    Who This Episode Is For:

    • Coaches and course creators who want to create offers that convert
    • Anyone tired of complicated funnels and inconsistent ad results

    Why You Should Listen:

    This live mastermind training provides you with the inside scoop on how top coaches and marketers craft offers that consistently close. Joel’s framework simplifies your entire marketing process, and his new tool shows you how to do it in minutes instead of months.

    Connect with Joel Erway:

    Resources:

    • Apply now for Coaching Inc.’s private mastermind at coachinginc.com 
    • How to refresh your messaging and attract new interest, visit powerofferworkshop.com 
    • Create content in the fastest, easiest, and best way possible. Get the https://getinspired.app/.  If you do sign up and email Joel Erway, he can extend your free trial from 14 days to 30 days!
    35 min
  • CI - S2 - 065 - The Power Offer Framework (Live Training From Tom's Private Mastermind) Part 1 with Joel Erway

    What if you could book qualified coaching clients without wasting money on ads or chasing dead leads?

    In this private mastermind training, Tom Krol sits down with Joel Erway, Wall Street Journal bestselling author and creator of the Power Offer System, as he breaks down his proven framework that helps coaches book qualified appointments without burning through ad budgets or chasing unqualified leads.

    You’ll also hear real examples of how this framework has helped other entrepreneurs turn low-ticket offers into thriving six- and seven-figure businesses.

    You’ll Learn How To

    • Write a Power Offer that instantly attracts ready-to-buy clients
    • Stop wasting time and money on funnels that don’t convert
    • Use the framework anywhere
    • Eliminate friction in your sales process and go straight to revenue

    What You’ll Learn in This Episode

    • (03:29) Tom introduces Joel Erway and the origins of the Power Offer
    • (04:15) How he developed the framework
    • (06:53) Launching an agency without a predictable way to generate leads
    • (08:36) Leading with an offer lowers your cost per client
    • (10:13) The late-night moment that sparked the first Power Offer post
    • (11:16) How Joel made $50,000 in one day using the system
    • (12:19) The simple Power Offer structure
    • (13:19) Real examples of offers that generated six-figure months
    • (17:37) Why this system works for warm, cold, and even offline audiences
    • (19:00) How to remove friction and keep responses simple and natural
    • (21:32) Stop overcomplicating and focus on speed to revenue
    • (23:13) The key difference between marketing conversations and sales conversations

    Who This Episode Is For

    • Coaches and consultants who are tired of overcomplicating their marketing
    • Business owners who want to attract clients ready to buy
    • Entrepreneurs looking for a proven, direct way to sell high-ticket offers

    Why You Should Listen

    Joel Erway’s Power Offer framework has transformed how thousands of coaches market and sell their programs. In this exclusive mastermind session, he reveals exactly how to craft your own irresistible offer and why simplicity and clarity will always beat funnels and fancy tactics.

    Connect with Joel Erway:

    • Website: https://joelerway.com/ 

    Resources:

    Apply now for Coaching Inc.’s private mastermind at coachinginc.com 

    27 min
  • CI - S2 - 064 - Why Entrepreneurs Making Less Money Seem Wealthier Than You with Brent Daniels

    Why do some people who earn less than you seem to live better? In this episode, Brent Daniels sits down with Tom Krol to break down the simple money habits that distinguish the wealthy from those who are constantly struggling.

    Tom shares his Tax-Tithe-Table-Take system, a practical framework designed to protect your income, build wealth, and prevent unintentional financial drain. They also talk about why debt keeps you stuck, how wealthy people think differently about money, and what it really takes to create financial freedom.

    You’ll Learn How To

    • Follow the Tax-Tithe-Table-Take formula used by successful entrepreneurs
    • Stop chasing money and start creating the right conditions for it
    • Avoid the hidden trap of debt
    • Build real wealth through saving, giving, and smart property ownership

    What You’ll Learn in This Episode

    • (01:33) Rule #1 – Pay your taxes first
    • (02:13) Rule #2 – Tithe 10% to honor the principle of giving
    • (02:32) Rule #3 – Table 10–15% for savings before anything else
    • (04:17) Avoid debt at all costs
    • (04:37) The difference between wealthy people and poor people
    • (06:18) “Tax, Tithe, Table, Take”—the simplest formula for financial peace
    • (06:35) Becoming wealthy means detaching yourself from money
    • (07:03) Real wealth comes from owning property
    • (08:25) What matters most when investing in a property
    • (10:00) Treat your portfolio like a garden
    • (11:03) Grow portfolios by buying single homes

    Who This Episode Is For

    • Entrepreneurs who are making money but feeling stuck
    • Coaches and investors who want to build true wealth
    • Business owners who are ready to get out of debt
    • Anyone looking for a simple, faith-based approach to money

    Why You Should Listen

    Tom Krol and Brent Daniels share real, tested principles, not theories. You’ll learn how to protect your income, escape financial stress, and create wealth that lasts through discipline and purpose.

    Connect with Brent Daniels:

    • Instagram: https://www.instagram.com/realbrentdaniels/
    • LinkedIn: https://www.linkedin.com/in/brentmdaniels/

    Resources:

    • Apply now for Coaching Inc.’s private mastermind at coachinginc.com     
    • Join us in Nashville on October 27–29 for the only room where 100 of the top coaches, consultants, and creators will be building and implementing together.
    14 min

About Coaching Inc with Tom Krol

From the publisher's feed

Are you a coach, consultant, or expert, struggling to generate consistent leads, make more sales, and earn more income? Are you tired of wasting your time on old and outdated marketing strategies…

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