Coaching Inc with Tom Krol

By Tom KrolBusiness Entrepreneurship Education Self-Improvement Marketing

Coaching Inc with Tom Krol episodes

September 08, 2025CIP - S2 - 053 - The 70% Close Rate System – Secrets From a $30K High-Ticket Sales Machine (Part 1) with Tiffany and Josh High
Most coaches hate sales calls. But imagine closing 70% of your high-ticket offers without pressure or gimmicks. That’s exactly what Tiffany and Josh High have figured out: a $30K sales system built on psychology, clarity, and getting your audience to lean in.
In this episode, joined by sales trainer Sean, they break down the exact process they use to close at one of the highest rates in the industry. You’ll learn how to structure your presentation, handle objections without sounding pushy, and guide your audience to the point where they’re practically selling themselves.
If you’ve ever wondered why some coaches close big deals with ease while others struggle, this conversation shows you the difference.
You’ll Learn How To:
Pre-frame calls so prospects are ready to say yes
Handle objections without high-pressure tactics
Use framing and psychology to make $30K feel doable
Get your audience to do the talking and the selling for you
What You’ll Learn in This Episode:
(02:36) Sean’s 25+ years in sales, real estate, and speaker training
(04:46) The mindset shift that sets the foundation for a 70% close rate
(06:15) The “sales gradient”: how to move prospects step by step
(07:05) Why objections change depending on whether it’s time or money
(08:26) The power of asking: “What am I going to ask my student to do?”
(09:13) The psychology of getting prospects to believe $30K isn’t really that much money
(10:28) The role of posture in sales: Who really needs who?
(11:30) Driving urgency and emotion through storytelling
(12:44) Why strong presentations are built backwards from the outcome
(16:40) Inside the structure of a $30K high-ticket sales machine
(18:08) The “$50,000 game” for shifting the money mindset
(20:51) Why losing money should be normalized in the investor’s journey
(23:04) How to shift someone’s perspective on “losing money”
(24:42) Weak vs. strong speakers and how to be the latter
(28:19) The A-or-B + Y technique: asking smarter questions that close deals
(30:48) “YouTube or No YouTube” to reframe financial education
(32:19) Why setting participation expectations boosts engagement
(33:43) Teach the behavior, then guide the audience to act
(37:12) How to reward responses with “dog biscuits”
(39:32) Uniting the room, raising energy, and setting up the close without selling
Who This Episode is For:
Coaches who want to close high-ticket offers consistently
Entrepreneurs with $10K–$50K+ programs
Business owners looking to master webinars and stage presentations
Speakers ready to turn influence into predictable revenue
Why You Should Listen:
Closing high-ticket clients doesn’t have to feel pushy or scripted. Tiffany, Josh, and Sean share a system that turns your presentation into a natural close. If you want a proven way to boost conversions and scale your coaching business, this episode gives you the playbook.
Connect with Tiffany and Josh High:
Tiffany Instagram: @tiffanyhighfficial
Josh Instagram: @joshhighofficial
Website: https://resultsdrivenrei.com/home/
44 min
September 04, 2025CIP - S2 - 052 - The T-4 Freedom Formula – What Rich Coaches Know That You Don’t with Tom Krol
Most coaches think that making money equals understanding money. The truth? That’s the fastest way to lose it. The same financial mistakes that keep employees broke are quietly destroying entrepreneurs as well.
In this episode, Tom Krol pulls back the curtain on the exact wealth training he normally shares only with high-level private clients. He breaks down the T-4 Freedom Formula, an uncommon system that shows you how to build lasting wealth, protect yourself from the five biggest wealth killers, and finally stop trading income for freedom.
If you have ever felt like you’re making more but not really moving forward, this training will change the way you think about money forever.
You’ll Learn How To:
Understand the real difference between success and wealth
Stop “saving” and start investing the right way
Apply the T-4 Freedom Formula (Taxes, Tithing, Table, Take) to your finances
Avoid the five biggest traps that wipe out entrepreneurs (debt, taxes, legal, health, and divorce)
Use the 50-20-20-5-5 rule to build generational wealth
What You’ll Learn in This Episode:
(00:46) The hidden factor that takes more coaches out of the game than anything else
(03:30) The $1,000 tip challenge that jumpstarts your financial journey
(04:32) Success vs. wealth: why they are not the same thing
(05:57) The real definition of success: getting closer to your ideal life and sleeping peacefully at night
(07:10) Why wealthy people never trade a good night’s sleep for more money
(08:15) What generational wealth really means
(11:31) The rich invest while the poor just save and hustle
(13:56) Assets and liabilities defined
(15:17) The mindset shift from cash flow to net worth
(15:58) Why selling assets is usually your biggest financial loss
(16:32) The real driver of wealth: compound interest
(17:30) Why being a good steward of money always leads to being trusted with more
(19:53) The myth of passive income with rentals or Airbnbs
(20:13) Why “do what you love” is terrible advice
(21:06) Step one of T-4: Start measuring your net worth
(22:37) The T-4 Freedom Formula explained (Taxes, Tithing, Table, Take)
(23:27) Step 2: Stop saying “my money”
(23:55) Step 3: The 6,000-year proven habit all wealthy people share
(24:49) The “T4 Freedom” breakdown: the five wealth killers
(25:20) Why playing games with the IRS will ruin you
(26:42) Tithing as a principle for prosperity
(27:53) The importance of “tabling” money instead of budgeting
(29:10) The 50-20-20-5-5 wealth allocation rule and how to apply it
(31:22) Why owning your real estate debt-free is the ultimate wealth move
(34:45) Gold and Bitcoin as hedges, not investments
Who This Episode is For:
Coaches who are making more money but still feel stuck financially
Entrepreneurs who want to build wealth instead of just income
Anyone who wants to protect their business and family from the five wealth killers
Business owners ready to scale without risking it all
Why You Should Listen:
Income is great, but real freedom comes from wealth. Tom Krol’s T-4 Freedom Formula shows you the timeless financial principles that the wealthy live by, and how to apply them to your own business today.
Resources:
Apply now for Coaching Inc.’s private mastermind at coachinginc.com
Join us in Nashville on October 27–29 for the only room where 100 of the top coaches, consultants, and creators will be building a
40 min
September 01, 2025CIP - S2 - 051 - The Plug-and-Play AI System That Transforms Coaches Into Email Marketing Machines with Nick Krem
Most coaches are using AI incorrectly, and it’s costing them sales. The truth? Smart coaches treat AI like a business partner, not just a content machine. They use it to drive conversions, scale email marketing, and maintain a steady revenue flow.
In this episode, Tom talks with Nick Krem, co-founder of the AI Real Estate Institute, about a plug-and-play AI system built for coaches. Nick shows how he combines ChatGPT and NLP (Neuro Linguistic Programming) to write emails that double engagement, create landing pages that convert, and grow lists without the overwhelm.
If you have ever felt stuck trying to keep up with email marketing, this episode gives you a clear, simple system you can put to work right away.
You’ll Learn How To:
Repurpose ChatGPT for landing pages, copy, and client follow-up
Write high-converting emails using the NLP Messaging Formula
Pick the right email platform for growth and deliverability
Build and scale your list with webinars, ads, and AI-powered prompts
What You’ll Learn in This Episode:
(00:57) Meet Nick Krem and his AI method that boosted his email open rates
(03:58) How to stop wasting time and start using AI for revenue
(05:31) What NLP really is and why it matters in marketing
(06:34) Why Nick chooses ChatGPT over Gemini, Claude, or Perplexity
(07:32) How to plug NLP into ChatGPT for better results
(09:04) The NLP Messaging Formula: Pattern Interrupt, Deletion, Authority, Generalization, Distortion/Frame, Call to Action
(10:32) How to use the NLP messaging format
(13:50) Apply the NLP messaging formula in every email, even testimonials
(15:18) Nick’s go-to email platform for coaches
(17:18) The “95-5 Rule”: Let AI do 95%, but polish with your expertise
(18:46) Building email lists with webinars, ads, and ChatGPT collaboration
(20:06) How to use ChatGPT projects + custom GPTs with uploaded transcripts and trainings
(22:51) The difference between custom GPTs and projects
(24:08) Applying NLP framework to landing pages with Go High Level + R&D
(26:43) Simplicity scales: one page, one CTA, massive action
(28:00) Treat ChatGPT like an employee
Who This Episode is For:
Coaches who feel overwhelmed by the flood of AI tools
Entrepreneurs who want to scale email marketing without burnout
New coaches looking to hit their first six figures with AI + simple systems
Anyone curious about combining NLP, AI, and proven marketing frameworks
Why You Should Listen:
Instead of chasing the next AI app, learn how to use one system, one formula, and one page to scale. Nick’s NLP framework and AI prompts have helped coaches double email open rates and cut writing time from hours to minutes.
If you’ve been trying to figure out how to make AI practical and profitable in your business, this episode is your blueprint.
Connect with Nick Krem:
Website: https://krem.ai/
LinkedIn: https://www.linkedin.com/in/nick-krem-84459b168/
Instagram: https://www.instagram.com/nick_krem/
YouTube: https://www.youtube.com/@nick_krem
Facebook: https://www.facebook.com/nick.krempasky/
36 min
August 28, 2025CIP - S2 - 050 - Why High Fees Are the Least of Your Payment Processor Problems with Ryan Ellefsen and Jason
Most coaches believe the primary issue with payment processors is the high fees. The reality? That’s just the beginning. What really puts businesses at risk are account freezes, reserve holds, and hidden restrictions that can block your cash flow without warning, and in some cases, shut you down overnight.
In this episode, Ryan Ellefsen and Jason explain the dangers most business owners don’t see coming. They break down how payment processors actually work, why “cheap” options can cost you more in the long run, and the smart moves that protect your revenue and keep payments coming in.
If you run your business online, this conversation could save you from major headaches.
You’ll Learn How To:
Spot the hidden risks that come with “cheap and easy” processors
Avoid freezes, shutdowns, and reserve holds that stop your cash flow
Understand what merchant accounts are really looking at behind the scenes
Set up a payment system that scales as your business grows
Keep revenue steady and predictable, even if you’re in a high-risk industry
What You’ll Learn in This Episode:
(00:48) Why the wrong processor can shut your business down overnight
(02:35) The type of clients processors actually want to work with
(03:10) Why fees aren’t your biggest problem in payment processing
(06:15) How coaches and consultants get flagged on Stripe’s prohibited list
(09:30) The real risk: losing access to your money when you need it most
(11:24) The biggest mistakes coaches make when setting up processors
(12:28) How Stripe’s lending services can trigger account holds you never saw coming
(14:27) The boutique difference: direct support, even on weekends
(16:28) Why lowering interchange fees matters more than chasing the lowest upfront rate
(18:00) The “cheap golf clubs” analogy: why bargain hunting costs you more in the long run
(18:53) Why service, optimization, and partnership matter more than price
(19:03) The benefits of in-house underwriting and risk management
(20:08) What chargebacks really mean for your business and why they’re so dangerous
(21:00) “Friendly fraud” explained. When buyers dispute after consuming your service
(21:39) Why chargebacks work backwards: guilty until proven innocent
(23:09) Who actually decides in the chargeback process
(25:53) The unique tool “Mitigator” that stops chargebacks before they ever hit your record
(28:14) InCheck includes Mitigator for everyone by default with no extra fee, only protection
(30:13) How InCheck makes switching from Stripe seamless for recurring billing
(31:54) Payment processors are critical to the success of your business
Who This Episode is For:
Coaches and consultants running high-ticket offers
Business owners who are frustrated with frozen accounts and withheld funds
Entrepreneurs ready to scale without processor bottlenecks
Anyone who wants to protect their income from hidden payment risks
Why You Should Listen:
A processor shutdown doesn’t just cause stress; it can wipe out your entire business. Ryan and Jason reveal the traps that most entrepreneurs are unaware of, and share the steps to protect your money, clients, and long-term growth.
Connect with Ryan Ellefsen and Jason:
Website: https://www.inchek.net/
Ryan’s Email: [email protected]
Ryan’s Contact Number: 801-822-9495
Jason’s Email: [email protected]
Jason’s Contact Number: 818-857
37 min
August 25, 2025CIP - S2 - 049 - The Anti-Buyers Remorse Call That Keeps Clients Forever with Benjamin Hoang
Most coaches worry about making the sale, but the real challenge is keeping clients happy and invested long after they have made a purchase. That is where Benjamin Hoang comes in.
In this episode, Benjamin breaks down the “Anti-Buyers Remorse Call,” a simple but powerful framework that locks in client trust, sets the tone for a long-term relationship, and keeps churn rates low. He explains how to position this call, what to say, and how to create quick wins that instantly validate your client’s decision to work with you.
You’ll Learn How To:
Avoid the three critical mistakes that are bankrupting coaches
Turn ad spend into predictable revenue machines
Use the anti-buyer's remorse strategy to keep clients paying month after month instead of a refund
Reframe client expectations so they stay excited and engaged
Use conversations to build retention and referrals naturally
What You’ll Learn in This Episode:
(02:38) A Large part of the coaching business revenue does not come from coaching sales directly
(03:32) Why affiliate and joint venture income can be more valuable than coaching sales
(04:40) Benjamin’s story and how he helps real estate coaches be successful with their clients
(06:49) Tom’s “40 Good People” rule for authentic networking and reciprocity
(11:54) The biggest thing most coaches do wrong when it comes to running the ads
(12:42) Understanding the parameters for real estate coaches
(15:15) Benjamin's ideal client for coaching
(18:04) Tips for anyone who is looking to find deals via Google pay-per-click leads
(21:01) The anti-buyer's remorse call
(22:34) Why does the real sale start after the payment is made
(25:22) Connect with Benjamin Hoang
Who This Episode is For:
Coaches who want to keep clients longer
Business owners who are tired of clients ghosting after the sale
Entrepreneurs who want predictable, recurring revenue
Anyone who cares about client experience, not just acquisition
Why You Should Listen:
Benjamin Hoang reveals the exact framework he uses to keep clients happy, loyal, and referring others, all with one simple call. If you want clients who stay, pay, and send referrals, this is the retention playbook you can’t afford to miss.
Connect with Benjamin Hoang:
Instagram: https://www.instagram.com/officialbenjaminhoang
LinkedIn: https://www.linkedin.com/in/bmh-benjaminhoang
YouTube: https://www.youtube.com/@benjaminhoang
31 min
August 21, 2025CIP - S2 - 048 - He Never Meant to Be a Coach – Now He Makes 7-Figures (Full Strategy Revealed) with Eric Brewer
Eric used to struggle to get leads for his real estate business. He started posting on social media not because he had a master plan but because he was desperate. Then, the desperate content strategy accidentally turned him into one of the most followed coaches in his space.
In this episode, Eric shares how he built a 7-figure coaching business without ads or funnels. He walks through the early mistakes, the mindset shifts that changed everything, and the exact structure he uses today to grow a business that’s simple, scalable, and profitable.
If you’ve ever thought, “I’m not a coach”, this episode will show you how to turn what you already know into influence, income, and impact. Listen and enjoy!
You’ll Learn How To:
Turn your expertise into authority and income
Avoid the common mistakes new coaches make
Build trust without pretending to be a “guru”
Structure your coaching so it scales without burning you out
What You’ll Learn in This Episode:
(05:24) Eric Brewer’s backstory and how it all started
(06:01) Early struggles and mistakes in teaching others
(07:41) Why lived experience matters more than “guru” advice
(09:15) How social media turned into his biggest growth tool
(10:04) Why Facebook Live became his secret weapon
(11:52) How vulnerability and transparency attract clients
(14:32) Where to find potential clients?
(15:32) Learning more stuff to teach more stuff
(18:21) Read eight pages a day: Eric’s top book picks
(22:34) The principles of Gapology explained
(23:11) K.I.A. = Knowledge, Importance, Activity
(24:20) What “scaling” really means in coaching
(27:45) Leadership through asking better questions
(31:18) Why trading money for time and focus isn’t worth it
(32:31) How to spot and hire A-players
(33:06) The four categories for understanding people’s behavior
(33:14) Category #1: Assertiveness vs. Collaboration
(33:27) Category #2: Extroversion vs. Introversion
(33:37) Category #3: Pace of work
(33:46) Category #4: Precision and detail in work
Who This Episode is For:
Business owners who never thought of themselves as “coaches”
Coaches who want to simplify and scale without burning out
Entrepreneurs ready to monetize their expertise
Anyone curious how to build a 7-figure coaching business from scratch
Why You Should Listen:
Eric Brewer shows that you don’t need to start as a “guru” to build a thriving coaching business. His journey from desperate real estate posts to a multi-7-figure coaching brand is packed with lessons you can apply today. From organic marketing to scaling strategies, this episode gives you the roadmap for long-term coaching success.
Connect with Eric Brewer:
Website: https://www.ericbuysyourhouse.com/
Instagram: https://www.instagram.com/ericbrewerinvest/
Tiktok: https://www.tiktok.com/@ericbrewerrealestate
YouTube: https://www.youtube.com/@ericbrewerrealestate
40 min
August 18, 2025CIP - S2 - 047 - Why Coaches Go Broke (Even When They’re Making Money) with Amanda Webster
Many coaches can sell, but when it comes to profit, the number buyers care about, they fall short.
In this episode, Amanda Webster explains why so many coaching businesses run out of cash even when revenue looks good, and what to do about it. She breaks down how to keep your books clean, plan for taxes, and build a second income stream with simple referrals and evergreen webinars.
If you want to keep more of what you earn and be prepared for a future exit, this episode is for you. Listen and enjoy!
You’ll Learn How To:
Build referral income without extra fulfillment work
Make your money easy to understand and manage.
Focus on profit, not just revenue
Track cash the right way (P&L, balance sheet, cash flow)
Start with simple tools like Excel and still be exit-ready
What You’ll Learn in This Episode:
(02:04) Why coaching revenue gets a low exit multiple
(03:03) EBITDA explained in plain English
(06:50) Amanda’s journey from corporate to coaching
(07:51) The 49/51 rule: making money vs. managing money
(09:46) Why referrals are an overlooked income stream
(11:54) How to serve your audience and monetize it
(12:43) Create a phone short-code for your referral link
(13:39) Evergreen webinars that keep producing leads and commissions
(16:01) Why affiliate checks stack up fast over time
(17:45) Accounting is the language of business
(18:28) Tax strategy isn’t a December scramble; you must plan it now
(19:47) Excel done right beats messy books
(21:01) Five things that kill businesses: debt, divorce, health, legal, taxes
(22:11) Using debt the right way
(23:26) Understanding your cash conversion cycle
(24:42) Why most coaches don’t know their real numbers
(26:05) How to connect with Amanda Webster
Who This Episode is For:
Coaches who are making sales but struggling to keep a profit
Founders planning to sell in the future
Creators with audiences who want to monetize with referrals
Anyone who needs clearer books and smarter tax planning
Why You Should Listen:
Revenue looks good on paper, but profit is what keeps the doors open. Amanda shows you how to protect your money, build extra income streams, and get your business financially solid so you can grow with confidence and prepare for a strong exit.
Connect with Amanda Webster:
Email: [email protected]
LinkedIn: https://www.linkedin.com/in/amanda-webster-coo/
Instagram: https://www.instagram.com/amandawebstercoo
Facebook: https://www.facebook.com/amanda.webstercoo/
32 min
August 14, 2025CIP - S2 - 046 - The Brutal Truth About Why You’re NOT Closing Calls with Drewbie Wilson
If you are getting people on calls but struggling to close, the problem might not be your script; it could be you. There might be a lack of empathy.
In this episode, Drewbie Wilson lays out the hard truths most coaches and salespeople don’t want to hear. He shares why confidence, consistency, and connection matter more than clever lines, and how to spot the subtle mistakes that are costing you deals.
Listen as he gives you a clear blueprint for turning more conversations into clients. Whether you are selling coaching, high-ticket programs, or any premium offer, these principles will help you close more without being pushy.
You’ll Learn How To:
Call the leads with confidence and preparedness
Apply the C-A-L-L-S process to build instant trust and credibility on every call
Avoid the biggest mistakes that kill a sale before it starts
Live a balanced life by focusing on the four areas of life that are important
What You’ll Learn in This Episode:
(4:36) What does "Call the Damn Leads" mean?
(5:38) Not everybody will pick up the phone and call the damn leads
(8:17) The real reasons why people are not calling the leads?
(9:27) The danger of showing up unprepared and “winging it”
(10:53) The fear of the unknown
(12:24) Framework to approach the actual conversation: Have a plan, work the plan
(12:36) The C-A-L-L-S Process
(16:47) How to finally close a high-ticket sale?
(18:09) The 4/6 strategy explained
(20:13) Knowing what your time is worth
(22:17) Where is your time going, and what is the return on that investment
(22:38) The four areas of life that are important: Sleep and recovery, legacy, business, and ourselves
(25:58) The Science of Scaling
(34:46) Sell more high-ticket clients, talk to more high-ticket clients
Who This Episode is For:
Coaches and experts who are struggling to close sales calls
Entrepreneurs who want to sell high-ticket offers without pressure
Sales reps are looking for a repeatable system that works
Anyone tired of chasing leads that never convert
Why You Should Listen:
Drewbie Wilson doesn’t sugarcoat sales; he has closed thousands of high-ticket deals and knows exactly what separates closers from talkers. If you are ready to address what’s actually holding you back and start closing with confidence, this episode provides the roadmap.
Connect with Drewbie Wilson:
Instagram: https://www.instagram.com/drewbierides
Facebook: https://www.facebook.com/DrewbieRides/
Website: https://callthedamnleads.com/
39 min
August 11, 2025CIP - S2 - 045 - How Lauren Tickner Built a $100K Per Month Business with Just Organic Content
Struggling to get leads, clients, or real engagement from your posts? The problem might not be your offer, it could be your content.
In this episode, Lauren Tickner reveals how she has consistently earned $ 100,000 per month for over three years using only free, organic strategies. She shares the simple content system that fuels her sales funnel, how she turns just 90 minutes of content into massive revenue, and the exact methods she uses to convert followers into high-paying clients.
If you are tired of chasing algorithms or overcomplicating your marketing, this is your playbook for keeping it simple and achieving wildly profitable results.
You’ll Learn How To:
Build a repeatable content system that brings in leads without ads
Avoid the biggest content mistakes that kill engagement and sales
Create posts that make people stop scrolling and pay attention
Use DMs to turn conversations into consistent, high-ticket sales
What You’ll Learn in This Episode:
(05:02) Who Lauren is and the lifestyle her business has created
(06:42) Mindset differences between UK and US entrepreneurs
(08:05) How to attract and monetize your audience
(09:51) The real reason people struggle to get results on social media
(10:15) Building authority and trust in your content
(11:02) Two types of authority to show on social media
(13:10) How Lauren used AI to land 12 new clients
(14:28) Turning one simple conversion mechanism: DMs into $100K months
(16:10) Why doing things that don’t scale can actually help you scale
(19:53) Why simplicity beats complexity in marketing
(22:10) The junk reps in business
(24:05) How elimination helps you focus and grow
(27:55) Why modeling success works better than reinventing the wheel
(30:23) The first part of the sales call
(33:47) Lauren’s high-value habit you can copy today
(35:00) Eliminate or delegate?
Who This Episode is For:
Course creators whose content isn’t converting
Entrepreneurs who are wondering if they should spend money on ads
Business owners who are tired of endlessly posting with little return
Anyone who wants a steady flow of premium clients without paid traffic
Why You Should Listen:
Lauren Tickner built a multi-six-figure-per-month business without ads, funnels, or complicated tech. Her framework is simple, proven, and works in any niche. If you want to earn more while doing less, this episode shows you exactly how.
Connect with Lauren Tickner:
Instagram: https://www.instagram.com/laurentickner/?hl=en
YouTube: https://www.youtube.com/c/laurentickner
LinkedIn: https://www.linkedin.com/in/laurentickner/?originalSubdomain=uk

Get a copy of Lauren's new sales script for her private and group clients. Just tag Coaching Inc at coachinginc.com and she'll give it to you for free!
39 min
August 07, 2025CIP - S2 - 044 - The Sales Framework That Makes People Say “YES” Before You Even Pitch with Josh and Tiffany High
What’s the biggest mistake you can make in a sales conversation? Leading with your price.
In this episode, Josh and Tiffany High share the real reason they are closing 70% or more of their live event attendees without using high-pressure tactics or sales tricks. They break down how to ask the right questions, create emotional clarity, and let the audience sell themselves before the offer is ever named. If you have ever rushed into your pitch too early and watched the room go cold, this episode gives you the real solution!
Whether you are selling from stage, on Zoom, or 1:1, this is how to lead the conversation, build connection, and move people to a confident “yes.”
You’ll Learn How To:
Use “gradient questions” to warm up and qualify prospects the right way
Frame your messaging to shape how people see your offer before you pitch
Ask better questions that create urgency, desire, and trust
Shift from explaining your product to pulling out real buying intent
Avoid naming your price too early
What You’ll Learn in This Episode:
(03:54) Who Josh and Tiffany are and how they started Results Driven
(05:57) Launching a one-on-one coaching business from scratch
(07:00) Why telling stories from the heart converts better than hype
(10:05) Why real skill takes time and why most people give up too soon
(10:49) Letting prospects opt in instead of forcing the next step
(12:56) “Gradient” questions that help your audience self-qualify
(14:36) Using questions to create context instead of jumping to solutions
(15:04) Creating desire first, then naming the price
(16:51) What the highest achievers all do in their buying decisions
(21:26) Pain-driven questions that reveal deep emotional triggers
(26:29) Pre-question phrases that unlock better conversations
(27:52) Why better questions lead to better results
(30:38) How to get people to open up about what’s holding them back
(35:27) How to build trust by making and keeping simple promises
(37:46) Asking desire-based questions to lead into your solution
(41:03) Framing: how to shape a buyer’s perspective without pitching
(42:54) Start talking about value and numbers before naming your price
(50:34) Get them talking about the value—so the offer makes sense
(57:55) How to reverse-engineer your entire sales presentation
Who This Episode is For:
Coaches and experts who sell from stage, Zoom, or 1:1 and want higher close rates
Entrepreneurs who are tired of pitching too early and losing momentum
Sales leaders looking to upgrade their team’s frameworks and results
Anyone who wants to move people emotionally—without pressure or push
Why You Should Listen:
Josh and Tiffany High share the secrets to sales that feel real, personal, and powerful. This episode isn’t just about scripts; it is about asking better questions, creating real connections, and building an offer that sells itself before the price is ever mentioned.
If you are ready to start growing and scaling, and getting your coaching business ready to run without you and to eventually sell one day, go to coachinginc.com
Connect with Tiffany and Josh:
Tiffany Instagram: @tiffanyhighfficial
Josh Instagram: @joshhighofficial
Website: https://resultsdrivenrei.com/home/
1 hr 4 min

About Coaching Inc with Tom Krol

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Are you a coach, consultant, or expert, struggling to generate consistent leads, make more sales, and earn more income? Are you tired of wasting your time on old and outdated marketing strategies…

that just don’t work? Do you spend hours and hours creating content that doesn’t attract paying clients let alone build an audience? Are you starting to think that building a coaching business just might not be for you? Well, if you answered YES to any of those questions, you’re in the right place. I’m Tom Krol the founder of Coaching Inc and host of this Podcast. I’ve helped thousands (yes thousands) of people achieve massive success and generate mountains of revenue using my proven methods. I don’t say this to brag, it’s just a fact and it’s part of why I launched this Podcast. I see too many incredible coaches struggling to make money in this business and it truly breaks my heart. Well that stops TODAY! I want to show you how to (finally) get paid what you’re worth and start generating the income you deserve. And I want to teach you how to do this without spending hours creating content that doesn’t work, and without doing webinars, seminars, or building complicated funnels. The goal of this podcast is let you peak behind the curtain of some of the most successful coaches in the industry, so you can emulate their strategies and tactics and start getting immediate results, putting revenue in first position. This podcast isn’t about theory and it’s not filled with a bunch of fluffy words to make you feel good. I’m putting these incredible business builders in the hot-seat and getting them to share all of their biggest secrets, bam! If what you’ve been doing isn’t working and you want to get to revenue fast, this podcast is for you. If you follow folks like Alex Hormozi, Ed Mylett, Andrew Huberman, Russell Brunson, and Tony Robbins, welcome home. Twice a week, you’ll discover the most current strategies and tactics that are getting results and making people money in today’s online environment. We’ll be covering everything from choosing the right niche, to pricing your programs and services, to generating more leads than you can handle, and how to convert those leads into real income, right now. It’s about taking massive, imperfect action and adopting a “progress not perfection” attitude. Think of this podcast as having a mentor in your back pocket. If you’re willing to join me on this great adventure, and you’re a go-giver who is willing to step outside your comfort zone and do the work, this podcast is your lifeline. Let’s charge Rhinos! BAM!