Struggling to decide between the agency model and the fully managed model for your cleaning business? In this episode, we break down both approaches, helping you understand which one aligns best with your goals.

You'll discover:

If you're looking to build a cleaning business that fits your values and long-term vision, this episode is a must-listen!

In this insightful episode, Diane sits down with industry expert Louise Trehearn to discuss the evolving recruitment landscape in the cleaning industry as of January 2025. They delve into the challenges business owners face amidst rising employer national insurance costs, new employment laws, and shifting economic conditions.

Discover how these changes are impacting hiring strategies, why flexibility in work is becoming more crucial than ever, and how the agency model might reshape the industry. Diane and Louise also highlight the importance of understanding labor market trends, building business resilience, and adapting to maintain a competitive edge.

Key Takeaways:

Stay ahead of the curve and learn how to future-proof your cleaning business in the face of ongoing change.

Are you feeling the squeeze from competitors slashing prices in your neighborhood? In this eye-opening episode of Confessions of a Cleaning Business Owner, we tackle the challenge head-on. Join industry experts Louise Trehearn and Diane Greenwood as they unpacks strategies to overcome price undercutting and highlights how to differentiate your cleaning business through superior service, added value, and smart marketing. Whether you're competing with bargain hunters or looking to reposition your brand, this episode provides actionable insights and expert advice to help you stand out and thrive in a competitive market. Tune in for practical tips that will empower you to boost your business and win clients without sacrificing your worth

🚀 Confessions of a Cleaning Business Owner 🎙️

Struggling to find your first customers in the cleaning business? In this episode, Louise and Diane break down proven marketing strategies to help you get started. From Facebook groups and Nextdoor to leafleting and networking, they share practical tips to build trust, make connections, and grow your client base.

🔥 Key Takeaways:

💡 "People buy from people." 💡

If you're ready to take your cleaning business to the next level, tune in now! 🎧✨

🎙 Navigating Common Challenges in the Cleaning Business

Whether you're struggling to set the right price, streamline your operations, or balance the demands of your business, this episode offers actionable advice to help you tackle these challenges head-on.

✨ Key Takeaways:

Listen now and empower yourself to manage your cleaning business with confidence

🎙 Dream Big, Plan Smart: A Business Owner's Guide

✨ Key Takeaways:

Tune in now and get inspired to conquer your 2025 resolutions

In this episode of Confessions of a Cleaning Business Owner, Diane and Louise dive into the fascinating world of business strategy through the lens of game theory. They explore the concept of treating business as a game, where mindset, trust, and resilience are the keys to success.

From navigating ethical dilemmas to crafting dynamic pricing strategies, this episode unpacks the complex challenges faced by cleaning business owners. Diane and Louise discuss the importance of building trust with clients and employees, adhering to contract law and regulations, and setting personalized business rules to align with customer expectations.

The conversation highlights the significance of strategic decision-making, especially when faced with incomplete information, and how scaling a business requires adaptability and foresight. They also touch on emotional challenges, emphasizing the importance of tenacity, learning from failure, and charging what you’re worth to ensure sustainable growth.

Whether you’re leveling up your cleaning business or navigating the rules of entrepreneurship, this episode is packed with actionable insights and fresh perspectives to help you succeed.

🎧 Tune in to learn how to play—and win—the business game!

In this episode of Confessions of a Cleaning Business Owner, Louise and Diane dive into the highlights and lessons from the recent Domestic Cleaning Business Industry Awards. They explore the journey of transitioning the awards from online to in-person events, emphasizing the power of community support in making such initiatives a success.

The discussion sheds light on the strategic value of participating in industry awards, offering tips on how to craft compelling applications and why nominating yourself is essential for recognition. Diane and Louise also stress the importance of highlighting specific examples in submissions to stand out. Beyond the awards themselves, they celebrate the broader benefits of networking and fostering a sense of belonging within the cleaning industry.

Key takeaways include the business visibility and credibility that come from winning awards and the unique opportunities offered by smaller, more focused events. They also hint at the future direction of the awards, with plans for greater in-person engagement and deeper community building.

If you're looking to elevate your cleaning business through industry recognition and community connection, this episode is packed with actionable insights and inspiring reflections