Speakernomics

Construction to Credibility How to Cement Your Expertise in an Industry

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Curious how to become the go-to expert in your field and dominate your speaking niche? In this episode of Speakernomics, construction industry leader George Hedley shares his direct advice on carving out your place as a professional speaker.

Here's what you'll learn:

  • How George targeted and owned his industry niche to become the "hard hat biz coach"
  • Why focusing on what you know best leads to more opportunities—even in a crowded market
  • The importance of understanding your audience’s language, culture, and pain points
  • How publishing articles and books can boost your credibility as an industry expert
  • Strategies to diversify your speaking business with coaching, peer groups, and consulting


    • 1 interlude guest (Simon T. Bailey)

    Tune in and get actionable steps to stand out and thrive as a speaker in your own niche!


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    SpeakernomicsBy National Speakers Association
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