Launch Your Box Podcast with Sarah Williams | Start, Launch, and Grow Your Subscription Box

Creating a One-Thing of the Month Subscription


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Have you considered starting with a one-thing of the month subscription? You should. Why do I say that? Well, my one-thing of the month subscription is easier to manage and more profitable than my fully curated subscription box. And my one-thing of the month subscription has almost double the number of subscribers as my larger, more expensive box. 

When people start thinking about starting a subscription box, they think about a fully curated box. They dream about the experience they’ll provide their subscribers with all the little touches and a box filled with items that complement each other. 

But soon, overwhelm sets in. Creating that fully curated experience with all the little touches takes a LOT of work. And all that work and all that overwhelm can turn into not making progress. 

Instead of starting with a fully curated box, think about starting with one thing. There are several benefits to starting a one-thing of the month subscription. A one-thing of the month subscription: 

  • Has the lowest barrier to getting started.
    • Fewer vendors to work with.
      • Lower start-up funds.
        • Packaging that is simple and the same each month! 
          • Is easier to fulfill and ship. 
            • Has the potential for higher profit margins. 
            • Brainstorm what your one item could be by asking yourself:  

              • What is your best-selling item? 
                • What do people repeatedly buy? 
                  • What do people constantly ask you for more of? 
                  • Your one-thing of the month could be: 

                    • Something fun - a no-frills way for subscribers to treat themselves. 
                      • Something consumable - subscribers never run out!
                      • So many Launch Your Box members have wildly successful one-thing of the month subscriptions. Some of the “one things” their happy subscribers receive include: 

                        • T-shirts
                          • Candles
                            • Pizzelles
                              • Nail polish
                                • Earrings
                                  • Door hangers
                                    • Washi tape
                                    • Start brainstorming what you can turn into a one-thing of the month subscription and move one step closer to launching your subscription.  


                                      How does a subscription that’s easier to manage and more profitable sound? Join me for this episode to learn more about why you should consider starting a one-thing of the month subscription. 

                                       

                                      Join me in all the places: 

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                                          • ⁠Launch Your Box with Sarah Website⁠ 

                                             

                                            Are you ready for ⁠ Launch Your Box⁠? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. ⁠ Join the waitlist⁠ today! 

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                                            Launch Your Box Podcast with Sarah Williams | Start, Launch, and Grow Your Subscription BoxBy Sarah Williams

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