This is one of my favorite parables:

And as he sowed, some seeds fell along the path, and the birds came and devoured them.

Other seeds fell on rocky ground, where they did not have much soil, and immediately they sprang up, since they had no depth of soil, but when the sun rose they were scorched. And since they had no root, they withered away.

Other seeds fell among thorns, and the thorns grew up and choked them.

Other seeds fell on good soil and produced grain, some a hundredfold, some sixty, some thirty.

He who has ears, let him hear.

- Matthew 13:3-9

This passage offers a powerful reflection on one truth:

Your environment creates your reality. Choose Wisely.

Programming Note: The most common piece of feedback I receive is from readers who love the newsletter but find the Friday Five has too many ideas to digest in a single email. Over the next two weeks, I'm going to experiment with something new: The Friday Five will be split across four short weekday emails that will take 1-2 minutes (max!) of your time. The Wednesday deeper dive will remain the same. My goal is that this change will mean more of you are able to take action on these ideas and experience the growth that follows. 1% better, every single day. Stay curious, friends.

Question: Who would you call to get you out of a foreign prison?

Framework: The Stoic Archer

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My book has now officially spent 7 straight weeks on the NYT Bestseller List!

It has a crazy "Buy 2 Get 1 Free" offer on the hardcover right now.

Order Here

In 2022, after making a rash emotional decision to pause my book process, I got a piece of advice from a mentor that changed my life: Nobody cares.

Here's the truth: You aren't afraid of failure. You're afraid of what other people will think of you if you fail.

The Spotlight Effect is a psychological phenomenon whereby we overestimate the degree to which other people are noticing or observing our appearance, actions, behaviors, or results. Nobody cares. So, go do the damn thing.

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My book has sold over 200,000 copies around the world in under two months.
It has a "Buy 2 Get 1 Free" offer on the hardcover right now.
If you've been wanting a copy (or are looking to gift copies to friends), now’s a great time to get it.

Order Here

Question: Are you allowing a missing nail to destroy your kingdom?

Framework: The Zone 2 Practice Session

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My book, The 5 Types of Wealth, is a 6x NYT bestseller! If you haven't grabbed your copy yet, there's no better time.

It's 30% off right now. Get it HERE

Inversion is a mental model that flips the script on traditional problem-solving. It forces you to think differently about the problem—to see it from a new angle, from a fresh perspective.

Take the foundational problem: How do you live a good life? Let's harness the power of inversion to address it: How do you live a miserable life?

Here are 20 ways to guarantee you live a miserable life...

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My book, The 5 Types of Wealth, is a 5x NYT bestseller! If you haven't grabbed your copy yet, there's no better time.

It's 30% off right now. Get it HERE

Question: Which wolf will you feed?

Framework: Three Men Make a Tiger

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My book was a New York Times Bestseller for the 5th consecutive week since launch! The hardcover currently has a 30% sale. Reply to this email with your receipt and I'll send you the 50+ page companion workbook to go deeper on the most important exercises from the book.

Order The 5 Types of Wealth Now!

Consistency is the common thread behind every major success story. But no one ever tells you how to be consistent—and let’s be honest, it’s easier said than done.

Fortunately, I've spent hundreds of hours thinking about this exact problem—and I've distilled that thinking into a short list of practical strategies to help anyone become more consistent.

7 strategies to be more consistent: (1) Every day is easier than most days; (2) Fire in the act, grace in the amount; (3) Mornings are your cheat code; (4) Harness the power of peer accountability; (5) Use progressive overload to build the muscle; (6) Never try to make up for a miss; and (7) Focus on the trend, not the position.

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My book was a New York Times Bestseller for the 4th consecutive week and was the #3 bestseller for the entire month of February! The hardcover has a 30% sale. Order now and reply to this email with your receipt and I'll send you the 50+ page companion workbook to go deeper on the most important exercises from the book.

Order The 5 Types of Wealth Now!

Question: Do I want this job, or do I want other people to see me having this job?

Framework: Sapere Aude

•••

My book was a New York Times Bestseller for the 4th consecutive week and was the #3 bestseller for the entire month of February!

The hardcover has a big 30% sale. Order now and reply to this email with your receipt and I'll send you the 50+ page companion workbook to go deeper on the most important exercises from the book.

Order The 5 Types of Wealth Now!

Traditional wisdom says you have to live life with an On-Off Switch Mentality: If you want to do well, you can have two areas switched ON, but if you really want to win, you can only have one area switched ON. The other areas are, by default, switched OFF.

The problem with this approach: If you leave an area OFF for too long, it becomes very difficult (if not impossible) to turn it back ON.

My solution is the Dimmer Switch Mentality: It says that each area of your life exists on a dimmer switch. If you want to focus on building one area, you turn that switch up, but rather than turning off the others, you just turn them down low.

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My book has reached over 100,000 people around the world in just one month since its release. It currently has a big 30% sale. Order it now and reply to this email with your receipt and I'll send you a 50+ page companion workbook to go deeper on the most important exercises.

Order The 5 Types of Wealth Now!