In today’s episode, we discuss the science of human decision-making and behavior with Dan Ariely, a world-renowned expert in psychology and behavioral economics. As the James B. Duke Professor of Psychology and Behavioral Economics at Duke University, Dan has dedicated his career to uncovering the irrational patterns that drive our decisions. He’s the author of multiple bestselling books, including Predictably Irrational, The Upside of Irrationality, and The Honest Truth About Dishonesty, where he explores the predictable mistakes we make and how understanding them can lead to better outcomes in life, business, and relationships. 

Join us for an eye-opening conversation with Dan Ariely as he explores the hidden biases and patterns that influence our decisions, from everyday choices to life-altering moments. Why do we often invest more time deciding on small purchases than major life decisions? How does regret shape our behavior, and why do we favor inaction over action? Dan shares powerful insights into the psychological forces at play in our decision-making, the tension between market and social norms, and how to build habits and environments that support better outcomes. 

Learn more about your ad choices. Visit megaphone.fm/adchoices