In this dynamic episode, join Jimmy McKay alongside Tony Maritato and Dave Kittle as they delve into innovative business models for physical therapy practices. They explore the viability of unlimited access membership models in both brick-and-mortar and mobile PT settings, discussing pricing strategies, patient commitment, and service delivery.

The conversation also takes an intriguing turn toward the ethical implications of AI-assisted documentation in physical therapy. Tune in for a thought-provoking discussion that blends practical business advice with ethical considerations in the ever-evolving world of physical therapy.