The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss

Dorothy Johnson: The Ad Strategy That Transformed 1:1 Coaching into a $300K Evergreen Funnel


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I’m sitting down with Dorothy Johnson again, who continues to do amazing things with her online offer, "Get Over Your Ex.”

She took her coaching business from barely making it to consistently filling up spots in her program using Facebook ads. 

Dorothy shares how she navigated some seriously tough personal challenges while still showing up for her business—and how she’s created an evergreen funnel that just keeps working.

This Week on the Get Paid Podcast:

  • The exact Facebook ad strategy Dorothy used to book out her one-on-one coaching

  • How she transitioned to an evergreen funnel that still brings in consistent sales

  • The mindset shifts that helped her scale, even when things got hard

  • Her unique "Heartbreak Hotel" offer and how it’s making waves with her clients

  • Why tracking data (even when it feels tedious) is key to long-term success

Mentioned in this podcast:

  • Learn the same ad strategies Dorothy used: https://clairepells.com/afa-waitlist 

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid

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The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own BossBy Claire Pelletreau

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