Ben is one of the Co-Founders and CEO of Superfuel AI, he’s passionate about e-commerce  entrepreneurs and their aspirations. He is excited about bringing the advancements in AI to help ecommerce sellers scale in ways never thought possible.

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> Here’s a glimpse of what you would learn…. 

• The role of AI agents in scaling e-commerce businesses.
• Automation of routine tasks to reduce the need for additional staff.
• Competitor analysis and its importance for e-commerce sellers.
• Optimization of product listings, including images and keywords.
• Enhancements in advertising strategies through AI insights.
• The significance of quick decision-making in a competitive landscape.
• Future developments in AI technology for inventory management and pricing strategies.
• The balance between AI automation and human oversight in creative strategies.
• The impact of AI on operational efficiency and business growth.
• Encouragement for e-commerce professionals to adopt AI tools for improved decision-making.

In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews Ben Matthew, co-founder and CEO of Super Fuel. They discuss how e-commerce businesses can scale efficiently using AI agents, eliminating the need for additional staff. Ben shares insights on Super Fuel's AI capabilities, including competitor analysis, image and keyword optimization, and ad spend management. The conversation highlights the importance of quick decision-making and smart leadership in leveraging AI tools. Ben also shares his admiration for industry leaders and invites listeners to connect for further insights. This episode offers valuable strategies for scaling e-commerce operations effectively.

Here are the 3 action items that Josh identified from this episode:

1. Automate Pricing & Testing: Use AI to monitor competitors, adjust prices dynamically, and run scheduled price tests—freeing you up to focus on growth strategy.

2. Cut Wasted Ad Spend: Let AI flag and remove non-converting keywords, and align your product listings with actual customer search terms for better ad performance.

3. Streamline with AI Agents: Reduce manual tasks like competitor analysis and inventory planning by integrating AI tools, enabling faster decisions and leaner operations.

Resources mentioned in this episode:

• Ecomm Breakthrough
• Amazon
• Superfuel AI
• Jungle Scout API
• Keepa API
• Ritu Java's Newsletter; Ritu Java on LinkedIn
• Sean Riley (Founder at Dude Wipes) on LinkedIn
• Deepak Mehrotra (Founder of California Design) on LinkedIn

Special Mention(s):

• Adam “Heist” Runquist on LinkedIn
• Kevin King on LinkedIn
• Michael E. Gerber on LinkedIn

Related Episode(s):

• “Cracking the Amazon Code: Learn From Adam Heist’s Brand Scaling Secrets” on the eComm Breakthrough Podcast
• “Kevin King’s Wicked-Smart Tips for Building an Audience of Raving Fans” on the eComm Breakthrough Podcast
• “Unlocking Entrepreneurial Greatness | Insider Secrets With E-myth Author Michael Gerber” on the eComm Breakthrough Podcast

Episode Sponsor

Sponsor for this episode...
This episode is brought to you by eComm Breakthrough Consulting where I help seven-figure e-commerce owners grow to eight figures. 

I started Hadley Designs in 2015 and grew it to an eight-figure brand in seven years.

I made mistakes along the way that made the path to eight figures longer. At times I doubted whether our business could even survive and become a real brand. I wish I would have had a guide to help me grow faster and avoid the stumbling blocks.

If you’ve hit a plateau and want to know the next steps to take your business to the next level, then go to www.EcommBreakthrough.com (that’s Ecomm with two M’s) to learn more.

Transcript Area

Josh Hadley 00:00:00  Welcome to the Ecomm Breakthrough podcast. I'm your host, Josh Hadley, where I interview the top business leaders in e-commerce. Past guests include Kevin King, Michael E Gerber, author of The E-myth, and Brandon Young from Seller Systems. Today I am speaking with Ben Matthew, and we are going to be talking about how you can scale your e-commerce business using AI agents without needing to hire more staff. He's got a super wicked smart AI software that he's going to be sharing. How he's able to do this, it maybe even can you run your business with one person and a whole bunch of AI agents to get to 100 million? That's a topic we'll say for another day, but that's the vision behind this. This episode is brought to you by Ecomm Breakthrough, where I specialize in investing in and scaling seven figure ecommerce brands to eight figures and beyond. If you or someone you know is ready to scale, or looking for a coach or a consultant to really help them scale, reach out to me directly at Josh at Ecomm Breakthrough.

Josh Hadley 00:01:00  Com. That's econ with two M's. And let's turn your dreams into reality. Today I am super excited to introduce you all to Ben Matthew. Ben is one of the co-founders and the CEO of Super Fuel. He is passionate about e-commerce entrepreneurs and their aspirations, and he is excited about bringing the advancements of AI to help e-commerce sellers scale in ways that they never thought possible. So with that introduction, welcome to the show, Ben.