eCommerce Badassery

eCommerce Badassery

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eCommerce Badassery episodes

  • 242. What if I Don’t Want to Run a Black Friday Promotion?

    Sales & promotions are a staple of Black Friday Weekend, but what if they don't make sense for your business?

     

    Tune in to hear how you can still capitalize on the holiday season without running a sale and what you should consider before making that final decision.

     

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    Full Episode Show Notes

    http://ecommercebadassery.com/242

     

    Holiday Podcast Episodes

    http://ecommercebadassery.com/holidaypodcast

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    Let's Connect

    Website: http://ecommercebadassery.com

    Instagram: http://instagram.com/ecommercebadassery

    Membership: http://ecommercebadassery.com/membership

     

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    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

     

    Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

     

     

    This podcast uses the following third-party services for analysis: 

    Chartable - https://chartable.com/privacy

     

    13 min
  • 241. What I Would Do in Q4 if I Were an eCommerce CEO

    Hear me strategize a holiday marketing plan based on the data I discovered & what my goals for the season are.

     

    I walk through multiple if this/then that scenarios so you can see how these strategies might apply to your business.

     

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    Full Episode Show Notes

    http://ecommercebadassery.com/241

     

    _______

     

    Let's Connect

    Website: http://ecommercebadassery.com

    Instagram: http://instagram.com/ecommercebadassery

    Membership: http://ecommercebadassery.com/membership

     

    _______

     

    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

     

    Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

     

     

    This podcast uses the following third-party services for analysis: 

    Chartable - https://chartable.com/privacy

     

    22 min
  • 240. iOS17 & Cookies: Tech Changes that Will Affect Your Marketing

    If you haven’t already heard there are major changes coming to the Internet that are sure to change your ability to reach new and returning customers. More specifically, I’m talking about the release of iOS17 and the death of the 3rd party cookie.

    There are A LOT of technical things that go into this topic and a lot of variables at play. I’m going to do my best to break it down as simply as possible and focus mostly on the solutions vs. going into all the nitty-gritty.

    Make sure you check the full show notes for additional resources to learn more about these changes. 

     

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    Full Episode Show Notes

    http://ecommercebadassery.com/240

     

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    Let's Connect

    Website: http://ecommercebadassery.com

    Instagram: http://instagram.com/ecommercebadassery

    Membership: http://ecommercebadassery.com/membership

     

    _______

     

    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

     

    Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

     

     

    This podcast uses the following third-party services for analysis: 

    Chartable - https://chartable.com/privacy

     

    11 min
  • 239. REPLAY: Optimize Your Website Search to Improve Customer Experience

    Did you know? Consumers who search a website for the product they're looking for are 2.4x more likely to buy and spend 2.6x the amount of shoppers who don't.

     

    Site search is a powerful tool to increase the conversion and revenue on your website, but the default behavior may not be enough to get your customers to their end goal. 

     

    As an eCommerce website owner, there are some optimizations you can do to create a better site search experience for your customers and today we're walking through it step-by-step.

     

    Important Links

    eCommerce Site Search Statistics

    https://www.algolia.com/blog/ecommerce/e-commerce-search-and-kpis-statistics/

     

    Shopify's Native Site Search Functionality

    https://help.shopify.com/en/manual/online-store/storefront-search

    Show Notes & Transcript

    http://ecommercebadassery.com/239

     

    FREE Resource Library

    Every freebie I've created to help you grow the traffic, sales, and profit in your eCommerce business, all in one place!

    Sign Up for the Resource Library Here

    https://ecommercebadassery.com/freestuff

     

    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear. 

    Review the eCommerce Badassery Podcast

    https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

     

    This podcast uses the following third-party services for analysis: 

    Chartable - https://chartable.com/privacy

     

    16 min
  • 238. The Struggle is Real & What You Can Do About It

    If you think you're the only business owners that feels like burning everything to the ground now and then... you couldn't be more wrong. 

     

    I talk to A LOT of business owners... in all industries and the sentiment is the same throughout. Even those I see who look like they've got it all figured out and ready to throw in the towel some days. 

     

    But you don't have to suffer alone. Tune in to hear my best tip for weathering the storm.

     

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    Full Episode Show Notes

    http://ecommercebadassery.com/238

     

    _______

     

    Let's Connect

    Website: http://ecommercebadassery.com

    Instagram: http://instagram.com/ecommercebadassery

    Membership: http://ecommercebadassery.com/membership

     

    _______

     

    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

     

    Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

     

     

    This podcast uses the following third-party services for analysis: 

    Chartable - https://chartable.com/privacy

     

    9 min
  • 237. Using TikTok Trends for Your Product-Based Business with Wave Wyld

    Short-form video... what many of us hoped would be a flash in the pan has proven to be a mainstay of modern social media marketing. Whether you love it or hate it, keeping up with this ever-evolving medium can be downright exhausting; especially when it comes to trends. 

     

    If you're asking questions like: 

    • How many trends are too many
  • Should I use trends or original content
  • When is it too late to use a trend
  • ... then this is the episode for you!

     

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    Links Mentioned

    Wave's Inside Scoop Membership

    http://ecommercebadassery.com/scoop*

     

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    Full Episode Show Notes

    http://ecommercebadassery.com/237

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    Time Stamps

     

    [00:00:00] Introducing Wave Wyld, a social media expert specializing in short form video marketing.

     

    [00:05:17] Wave discusses the power of short-form video platforms like TikTok and Instagram Reels in reaching a broader audience and building brand visibility.

     

    [00:10:32] The importance of authenticity and relatability in short-form video content to create meaningful connections with your target audience.

     

    [00:15:45] Tips for leveraging trends and original content in short-form videos to showcase personality, promote products, and engage with the audience.

     

    [00:22:07] The significance of consistency in posting content on platforms like TikTok to gain visibility and favor from the algorithms.

     

    [00:25:40] Mistakes to avoid in short-form video marketing, such as using too many or too few trends, and the need to find the right balance for your business.

     

    _______

     

    Let's Connect

    Website: http://ecommercebadassery.com

    Instagram: http://instagram.com/ecommercebadassery

    Membership: http://ecommercebadassery.com/membership

     

    _______

     

    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

     

    Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

     

     

    This podcast uses the following third-party services for analysis: 

    Chartable - https://chartable.com/privacy

     

    41 min
  • 236. Shopify Platform Updates: Summer 2023
    Shopify just released over 100+ product updates designed to help you run your eCommerce business. From new apps to new AI functionality... and everything in between. 

    I'm breaking down the MUST-KNOW updates along with how to know if they're right for YOUR business!
     
    There are A LOT of links mentioned in this episode, please visit the full show notes for them all linked below.
     

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    Full Episode Show Notes

    http://ecommercebadassery.com/236

     

    _______

     

    Let's Connect

    Website: http://ecommercebadassery.com

    Instagram: http://instagram.com/ecommercebadassery

    Membership: http://ecommercebadassery.com/membership

     

    _______

     

    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

     

    Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

     

     

    This podcast uses the following third-party services for analysis: 

    Chartable - https://chartable.com/privacy

     

     

    38 min
  • 235. Replay: How to Run a Promotion or Product Launch in Your eCommerce Business
    Creating an event around your latest product, collection, or even your latest promotion is a surefire way to drum up excitement and increase your overall sales results. 

    On this week’s episode, I’m breaking down the step-by-step, A to Z process of launching a new product in your eCommerce business, including a marketing launch plan, the content you need to create to support your launch, and how to entice your audience to join your pre-launch list.
     

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    EPISODES MENTIONED

    20. The Power of the Pre-Launch and Thriving in a Crowded Market with Jessica Principe of All Girl Shave Club

    https://ecommercebadassery.com/20

     

    54. Smashing Glass Ceilings & Growing Through Social Media with Megan Tellez of Glass Ladder & Co
    https://ecommercebadassery.com/glass-ladder-megan-tellez/
     
    69. How To Create Content That Converts: The Rocks Method
     
    https://ecommercebadassery.com/create-content-that-converts/
     
     
    87. Replay: My Favorite Way To Track The Success Of Your Latest Marketing Campaign Or Promotion
     
    https://ecommercebadassery.com/track-the-success-of-your-latest-marketing-campaign/
     

    109. How To Build Your Email List With Instagram Dm Automation With Mike Yan Of Manychat

    https://ecommercebadassery.com/how-to-automate-instagram-dms/

     

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    LINKS MENTIONED

    ManyChat

    http://ecommercebadassery.com/manychat

     

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    Full Episode Show Notes + Episodes Mentioned

    http://ecommercebadassery.com/235

     

    _______

     

    Let's Connect

    Website: http://ecommercebadassery.com

    Instagram: http://instagram.com/ecommercebadassery

    Membership: http://ecommercebadassery.com/membership

     

    _______

     

    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

     

    Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

     

     

    This podcast uses the following third-party services for analysis: 

    Chartable - https://chartable.com/privacy

     

     

    20 min
  • 234. Turn Your Instagram Followers into Email Subscribers with PopSmash

    Growing your email list and eCommerce business is one of the most important things you can do. The more people you have on your list to sell to, the more revenue you can generate.

    But growing your list isn't quite as easy as it sounds. My two favorite ways to grow an email list are through product launches and quizzes. But if your audience is on the smaller side, it might not always make the impact that you need.

    Giveaways on the other hand will typically generate more email subscribers than most other methods. But like everything else in marketing, giveaways aren't a sure thing. You do a decent size audience, the right strategy, and a few key tactics to get the most out of it.

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    Important Links

    PopSmash App* Use Code BADASSERY

    https://apps.shopify.com/popsmash

     

    PopSmash Urban Dictionary Listing

    https://www.urbandictionary.com/define.php?term=Popsmash

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    Full Episode Show Notes

    http://ecommercebadassery.com/234

     

    _______

     

    Let's Connect

    Website: http://ecommercebadassery.com

    Instagram: http://instagram.com/ecommercebadassery

    Membership: http://ecommercebadassery.com/membership

     

    _______

     

    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

     

    Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

     

     

    This podcast uses the following third-party services for analysis: 

    Chartable - https://chartable.com/privacy

     

    31 min
  • 233. A More Impactful Way to Connect with Customers & Increase Sales with Omar Zenhom

    Passive income is the holy grail of online business... but is any income TRULY passive?

    Sort of. Put the work in upfront and passive income can follow. Of course, as a product-based business, you still need to fulfill the orders, but it would be cool to have that revenue rolling in without much marketing, wouldn't it?

    Today's guest is Monica Little and she's teaching us exactly how we can make that happen. 

     

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    Episodes Mentioned

    How I Got Over My Fear of Live Video

    https://ecommercebadassery.com/how-to-get-over-your-fear-of-live-video/

     

    Creating a Digital Product

    https://ecommercebadassery.com/high-margin-digital-products-for-product-based-businesses/

     

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    Important Links

    Storyteller Tactics Deck of Cards

    https://pipdecks.com/products/storyteller-tactics

     

    How to create a Shopify link that pre-fills the cart

    https://help.shopify.com/en/manual/products/details/cart-permalink#:~:text=Copy%20link.-,Create%20a%20cart%20permalink%20manually,-You%20can%20manually

     

    Apple Keynotes

    https://www.apple.com/apple-events/

     

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    Full Episode Show Notes

    http://ecommercebadassery.com/233

     

    _______

     

    Let's Connect

    Website: http://ecommercebadassery.com

    Instagram: http://instagram.com/ecommercebadassery

    Membership: http://ecommercebadassery.com/membership

     

    _______

     

    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

     

    Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

     

     

    This podcast uses the following third-party services for analysis: 

    Chartable - https://chartable.com/privacy

     

    53 min

About eCommerce Badassery

From the publisher's feed

Ready to grow your product-based eCommerce business without burning out? The eCommerce Badassery Podcast delivers real-world strategies to boost product sales, grow your online store, master email…

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