eCommerce Badassery

eCommerce Badassery

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eCommerce Badassery episodes

  • 46. Are You Doing THIS With Your Email Marketing?

    Want to optimize your email marketing? I’ve got a little marketing trick for you - something you can use not only in your email marketing but on your website, your product pages + even on social media. 

     

    If there’s an episode that you’re going to take immediate action from, this is the one!

     

    Here’s what you’ll learn: 

    • How to help your customers make a buying decision
  • What resources you already have to figure out what your customer wants
  • How to properly test changes in your website to ensure they’re having a positive impact
  •  

    Read the Full Transcript

    eCommerceBadassery.com/46



    Episodes Mentioned

    Ep. 9. How to Get More Done In Less Time 

    ecommercebadassery.com/09

     

    Ep. 40. How to Uncap Your Growth & Increase Your Product Sales

    ecommercebadassery.com/40

     

    Ep. 42. Understanding & Speaking to Your Ideal Customer

    ecommercebadassery.com/42



    FREE Resource Library 

    Every freebie I’ve created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place!

    http://ecommercebadassery.com/freestuff

     

    Want More Badassery?

    Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you! 

    http://ecommercebadassery.com/facebook

     

    Let’s connect on Instagram @ecommercebadassery

     

    Ready to Level Up Your Email Marketing & eCommerce Business?

    Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.

    https://ecommercebadassery.com/klaviyo



    Work With Me - Interested in getting my brain focused on YOUR business? Book your free clarity call and let’s see how I can help get you to the next level! 

     

    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear. 

     

    This podcast uses the following third-party services for analysis: 

    Chartable - https://chartable.com/privacy

    15 min
  • 45. Should You Have a Blog for Your eCommerce Website?

    Are blogs good for eCommerce? It’s a question I get all the time. And I know the thought of having to make ANOTHER piece of content is UGH! But, I’ll tell you - it just might be worth your time. Listen in for the deets.

     

    Here’s what you’ll learn: 

     

    Are blogs good for eCommerce businesses?

    Are blogs good for YOUR eCommerce business?

    What eComm companies are doing blogs right

    How to write blog posts that search engines love



    Read the Full Transcript

    eCommerceBadassery.com/45



    Episodes Mentioned

    1. 12. Funnel Series #1: How to Get More Awareness & Visibility

    ecommercebadassery.com/12

     

    Ep. 44. How to Build Out Your Email Marketing Calendar

    ecommercebadassery.com/44



    Links Mentioned

    Beardbrand.com

    TheManRegistry.com

    AnswerthePublic.com



    FREE Resource Library 

    Every freebie I’ve created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place!

    http://ecommercebadassery.com/freestuff

     

    Want More Badassery?

    Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you! 

    http://bit.ly/eCommBadassery-FacebookGroup



    Let’s connect on Instagram @ecommercebadassery

     

    Ready to Level Up Your Email Marketing & eCommerce Business?

    Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.

     

    Work With Me - Interested in getting my brain focused on YOUR business? Book your free clarity call and let’s see how I can help get you to the next level! 

     

    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear. 

     

    This podcast uses the following third-party services for analysis: 

    Chartable - https://chartable.com/privacy

    20 min
  • 44. How to Create an eCommerce Email Marketing Calendar

    Feel overwhelmed with email, not sure what to send and when? Always scrambling at the last minute to get an email out or worse, not even sending them at all? 

     

    In today’s episode, we’re walking through my simple 3-step system to create your email marketing calendar, quickly. I promise if you follow this system you’ll fill your calendar up way faster than you expect! 



    Read the Full Transcript

    eCommerceBadassery.com/44



    Episodes Mentioned

    31. Non-Salesy Email Ideas for Product-Based Businesses

    ecommercebadassery.com/31


    32. Product-focused Email Ideas for Your eCommerce Business

    ecommercebadassery.com/32



    FREE Resource Library 

    Every freebie I’ve created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place!

    http://ecommercebadassery.com/freestuff

     

    Want More Badassery?

    Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you! 

    http://bit.ly/eCommBadassery-FacebookGroup



    Let’s connect on Instagram @ecommercebadassery

     

    Ready to Level Up Your Email Marketing & eCommerce Business?

    Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.

    https://bit.ly/Klaviyo-EB

     

    Work With Me - Interested in getting my brain focused on YOUR business? Book your free clarity call and let’s see how I can help get you to the next level! 

    http://bit.ly/EB-Discovery-Call

     

     

    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear. 

    https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

     

    This podcast uses the following third-party services for analysis: 

    Chartable - https://chartable.com/privacy

    15 min
  • 43. Email List Building for eCommerce

    Ready to grow your email list? This is something you should be doing all the time, but there should be seasons in your business where it’s the main focus. Today we’re talking through multiple different strategies and tactics you can use to grow your email list with engaged subscribers who are ready to buy. 

     

    Having a following on social media is great, but if that were to disappear tomorrow, you want to make sure you can still reach your customers. 

     

    Read the Full Transcript

    eCommerceBadassery.com/43



    Episodes Mentioned

    20: The Power of the Pre-Launch

    https://ecommercebadassery.com/power-of-a-pre-launch-and-thriving-in-a-crowded-market/


    13: Sales Funnel Series: Interest

    https://ecommercebadassery.com/get-customers-closer-to-making-a-purchase-grow-your-email-list/

     

    41: Planning & Accomplishing Your Goals

    https://ecommercebadassery.com/setting-and-accomplishing-goals-like-an-ecommerce-badass/

     

    42: Understanding & Speaking to Your Ideal Customer

    https://ecommercebadassery.com/ideal-customer/

     

    Quiz Examples

    • Beardbrand - https://www.beardbrand.com/pages/beardsman-quiz
  • Warby Parker - https://www.warbyparker.com/quiz?active=true
  • Air B&B - https://news.airbnb.com/tripmatcher
  • Z Gallerie - https://style.zgallerie.com/style-quiz/
  •  

    Tools Mentioned

    Quizfy

    https://apps.shopify.com/quizify-product-quiz-feedback

     

    Ask Whai

    https://apps.shopify.com/product-recommendation-quiz



    FREE Resource Library 

    Every freebie I’ve created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place!

    http://ecommercebadassery.com/freestuff

     

    Want More Badassery?

    Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you! 

    http://bit.ly/eCommBadassery-FacebookGroup



    Let’s connect on Instagram @ecommercebadassery

     

    Ready to Level Up Your Email Marketing & eCommerce Business?

    Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.

     

    Work With Me - Interested in getting my brain focused on YOUR business? Book your free clarity call and let’s see how I can help get you to the next level! 

     

    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear. 

     

    This podcast uses the following third-party services for analysis: 

    Charitable - https://chartable.com/privacy

    16 min
  • 42. Understanding and Speaking to Your Ideal Customer in Your eCommerce Business

    Already have an ideal customer avatar? Let’s talk about how to actually use that information in your marketing and all your business decisions. Sure, it’s cool to know where she lives and what she does for a living, but how do you use that information to your advantage? 

     

    Today we’re digging deep into how to actually craft that avatar, how to use it in your business, and why you should be going through this process on a regular basis. People are always evolving so messages that resonated with her yesterday may not resonate with her today. 

     

    Episodes Mentioned

    3 Things Entrepreneurs Should Do Everyday to Maximize Sales w/Rishi Rawat

    https://ecommercebadassery.com/3-things-entrepreneurs-should-do-everyday-to-maximize-sales/

     

    FREE Resource Library 

    Every freebie I’ve created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place!

    http://ecommercebadassery.com/freestuff

     

    Want More Badassery?

    Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you! 

     

    Let’s connect on Instagram @ecommercebadassery

     

    Ready to Level Up Your Email Marketing & eCommerce Business?

    Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.

    https://bit.ly/Klaviyo-EB

     

    Work With Me - Interested in getting my brain focused on YOUR business? Book your free clarity call and let’s see how I can help get you to the next level! 

    http://bit.ly/EB-Discovery-Call

     

     

    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear. 

    https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

     

    30 min
  • 41. Setting & Accomplishing Goals Like an eCommerce Badass - Planning for 2021

    It’s a new year eCommerce friend! That means new goals and new plans! While 2020 might have caught us all by surprise it doesn’t mean we can’t try our best to stay focused on continuing to chip away at those goals we have for the new year. 

     

    In this week’s episode, we’re going step by step through how you can set and manage your own business goals and how to break them down so you can actually achieve them. 



    What You’ll Learn: 

    • The first step in figuring out what to focus on in the new year
  • The number one question to ask yourself BEFORE you decide to focus on a new initiative in your business
  • How to prioritize and break down your goals so that you can make progress and actually achieve them. 
  •  

    Episodes Mentioned

    Episode 11: Campaign Recaps

    https://ecommercebadassery.com/whats-a-campaign-recap-why-do-you-need-it/



    Episode 20: Interview with Jessica Principe

    https://ecommercebadassery.com/power-of-a-pre-launch-and-thriving-in-a-crowded-market/



    Links Mentioned

    Why Our Brains Love Short Term Goals

    https://www.entrepreneur.com/article/225356



    FREE Resource Library 

    Every freebie I’ve created to help you grow the traffic, sales and profit in your eCommerce Business, all in one place!

    http://ecommercebadassery.com/freestuff

     

    Want More Badassery?

    Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you! 

     

    Let’s connect on Instagram @ecommercebadassery

     

    Ready to Level Up Your Email Marketing & eCommerce Business?

    Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.

     

    Work With Me - Interested in getting my brain focused on YOUR business? Book your free clarity call and let’s see how I can help get you to the next level! 

     

    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear.

    25 min
  • 40.Uncap Your Growth & Increase Your Product Sales with Maureen Mwangi

    This week's guest is the real deal — not only in her knowledge and ability to support product entrepreneurs but also in her support as a trusted biz friend. Her name is Maureen Mwangi and she is the brand growth strategist behind some of America's most beloved brands like L'Oreal, Chobani, Dove and Lays.

    In her consulting company, Startward Consulting, Maureen teaches entrepreneurs the brand growth strategies that big brands use to find their secret sauce, build a brand obsession, and maximize sales for their product-based businesses. 

     

    What You’ll Learn: 

    • What brand strategy REALLY is… beyond just your colors and logo
  • The RIGHT WAY to expand your product line
  • The #1 thing you need to understand in order to create content that converts


  • Download the Sales Maximizer Spreadsheet

    https://www.startward-consulting.com/maximize-your-product-sales

     

    Connect With Maureen

    Consulting Company: https://www.startwardconsulting.com/

    Free Facebook Group: https://www.facebook.com/groups/productentrepreneurswhoscale



    FREE Resource Library 

    Every freebie I’ve created to help you grow the traffic, sales and profit in your eCommerce Business, all in one place!

    http://ecommercebadassery.com/freestuff

     

    Want More Badassery?

    Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you! 

     

    Let’s connect on Instagram @ecommercebadassery

     

    Ready to Level Up Your Email Marketing & eCommerce Business?

    Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.

     

    Work With Me - Interested in getting my brain focused on YOUR business? Book your free clarity call and let’s see how I can help get you to the next level! 

     

    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear. 

    32 min
  • 39. 5 Things to Start Doing in 2021 to Step into Your Role as CEO

    Wondering what it takes to get your eCommerce business to the next level? Data and smart decisions my friend. 

    In this week’s mini-episode we’re going through 5 things you can start doing in 2021 to step into your role as CEO and that you should continue to do in your business on a regular basis.

     

    What You’ll Learn: 

    • A new habit to help you make smart data-driven decisions
  • Your job as the leader of your team in your business
  • Why B+ work is good enough
  •  

    Episodes Mentioned

    Track your numbers

    Campaign Recaps - What Are They & How to Do Them

     

    Read the Full ShowNotes

    http://ecommercebadassery.com/5-things-you-can-start-doing-in-2021-to-step-into-your-role-as-ceo/

     

    FREE Resource Library 

    Every freebie I’ve created to help you grow the traffic, sales and profit in your eCommerce Business, all in one place!

    http://ecommercebadassery.com/freestuff

     

    Want More Badassery?

    Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you! 

    Let’s connect on Instagram @ecommercebadassery

     

    Ready to Level Up Your Email Marketing & eCommerce Business?

    Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.

     

    Work With Me - Interested in getting my brain focused on YOUR business? Book your free clarity call and let’s see how I can help get you to the next level! 

     

    Rate, Review, & Subscribe


    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear.

    10 min
  • 38. If You're Not Doing This on a Yearly Basis, You'll Want to Start Now

    You’re probably not going to like what I have to say today… but if you’re not already doing a physical inventory at the end of the year, you’re going to want to start now. 

    Your inventory is the most important asset in your business, so having an accurate representation of what units you have on hand at any given time is imperative. 

    Take a listen to this week’s episode to get the deets on when you should perform your, a pitfall to avoid when you’re updating your numbers, and why you could be missing out on revenue if your inventory isn’t correct.

     

    Note: I am not an accountant, so I talk to yours if you think you want to change how you report sales. 

     

    What You’ll Learn: 

    • Why you need to be doing a physical inventory every year
  • A new habit you can adopt so that you don’t have to do a physical inventory every year
  •  

    Additional Resources

    4-5-4 Calendar

     

    Read the Full Shownotes

    http://ecommercebadassery.com/physical-inventory-ecommerce/

     

    Want More Badassery?

    Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you! 

     

    Let’s connect on Instagram @ecommercebadassery

     

    Ready to Level Up Your Email Marketing & eCommerce Business?

     

    Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.

     

    Work With Me - Interested in getting my brain focused on YOUR business? Book your free clarity call and let’s see how I can help get you to the next level! 

     

    Rate, Review, & Subscribe


    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear.

    10 min
  • 37. Privacy, GDPR, CCPA, OH MY!

    Not sure about your responsibilities as a website owner when it comes to data privacy? Confused by all the acronyms and how to comply? In this mini-episode, we’re covering the two main privacy laws and how they apply to you. 

     

    Note: I am not a privacy professional or a lawyer and this is purely informational, not legal advice. It’s important for you to do your own research, due diligence, and hire a professional to support you.

     

    What You’ll Learn: 

    • How to know if you’re required to comply
  • Why you should be paying attention even if you’re not required to comply right now
  • Episodes Mentioned

    Episode 36: How To Charge Sales Tax for Your eCommerce Business 

     

    Additional Resources

    GDPR for US Based Companies

    CCPA - California Consumer Privacy Act

    Writing a Privacy Policy for Your Small Business

    Writing a GDPR Compliant Privacy Notice

    International Association of Privacy Professionals

     

    Read the Full Shownotes

    http://ecommercebadassery.com/37-data-privacy-ecommerce/

     

    Want More Badassery?

    Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you! 

    Let’s connect on Instagram @ecommercebadassery

     

    Ready to Level Up Your Email Marketing & eCommerce Business?

    Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.

     

    Work With Me

    Interested in getting my brain focused on YOUR business? Book your free clarity call and let’s see how I can help get you to the next level! 

     

    Rate, Review, & Subscribe

    Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear. 

    10 min

About eCommerce Badassery

From the publisher's feed

Ready to grow your product-based eCommerce business without burning out? The eCommerce Badassery Podcast delivers real-world strategies to boost product sales, grow your online store, master email…

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