Empowered Business

How do you feel about the finances of your business? Do you feel confident or intimidated? 

As entrepreneurs, we have to learn the many ins and outs of creating a successful business. With that success, however, we also need to know how to manage the financial aspects of our business. 

In this episode of the Empowered Business podcast, I sat down with Iyanna Vaughn to chat about knowing your numbers and increasing your confidence in your business finances. 

Iyanna Vaughn carefully curated the Lovely Financials Group made up of accountants and financial analysts seeking to guide each client through their financial goals in order to increase profit margin, improve cash flow, heighten financial awareness, and increase company value. 

At Lovely Financials Group, they pride themselves on making sure your company, business, or brand is organized and prepared to make and surpass financial goals of 7 figures or more.

As the owner, she strives to empower women entrepreneurs by bridging the financial awareness gap through education, leadership, and guidance.

Tune in to learn more about how to increase your financial literacy, the difference between business and personal expenses, understanding your cash flow, and more! 

Resources Mentioned: 

Visit Iyanna’s website 

Follow Iyanna on Instagram

Check out Profit First by Mike Michalowicz

Check out Rich Dad’s Cashflow Quadrant by Robert T. Kiyosaki

Sign up for The Passion To Profit Experience

I would love to connect on Facebook or Instagram!

Show notes available at www.monicafroese.com/37

Tired of piecing it all together on your own? The Empowered Business Society® is where creator business owners implement AI strategies, get real feedback, and stay current on what's working. Monthly Get It Done Weeks, live Coffee Chats, exclusive training, and a community of people who genuinely get online business. Join for $49/month! 🙌

© 2021-2026 Froese Media LLC | All Rights Reserved

Find us on Skool, LinkedIn, Facebook, Instagram, or Pinterest.

Visit the Empowered Shop®

Have you ever felt like you couldn't trust a close female friend because of female rivalry? 

Most women have! Unfortunately, rivalry among women is a very common occurrence, but there is a shining light at the end of it. Once we are aware that this is happening, we can change it! 

Amber Tichenor is an expert when it comes to this topic, so she is joining me in this episode to break it down.

Amber Tichenor has a Ph.D. in Industrial/ Organizational (I/O) Psychology and is the founder of To Be, Coaching + Consulting®. A thought leader on the topic of women’s rivalry, Amber has 20+ years’ experience as an Organizational Change Strategy and Leadership consultant where she helped guide businesses through transformational change. 

Amber is deeply passionate about addressing the phenomenon of rivalry between women, and wrote her PhD thesis on the topic. She consults with organizations, offers speaking engagements and workshops on the importance of the phenomenon, the challenges and behaviors it presents, along with coping and recovery steps.

Amber’s goal is to promote collaboration over competition, to empower women to find their voice, leave the rivalry behind, and team up with a community of like-minded women.

Listen in as we discuss collaboration over competition, how we can stop feeling threatened by one another, and how we can start building each other up instead.

Resources Mentioned: 

Sign Up for my FREE Training

Pre-Order Amber's New Book: Behind Frenemy Lines: Rising Above Female Rivalry To Be Unstoppable Together

Download Amber’s 3 ‘Ah-Ha’s’ About Regaining Your Sparkle 

Follow Amber on Instagram

Follow Amber on Facebook 

Follow Amber on LinkedIn

Follow To Be, Coaching + Consulting on LinkedIn

I would love to connect on Facebook or Instagram!

Show notes available at

Tired of piecing it all together on your own? The Empowered Business Society® is where creator business owners implement AI strategies, get real feedback, and stay current on what's working. Monthly Get It Done Weeks, live Coffee Chats, exclusive training, and a community of people who genuinely get online business. Join for $49/month! 🙌

© 2021-2026 Froese Media LLC | All Rights Reserved

Find us on Skool, LinkedIn, Facebook, Instagram, or Pinterest.

Visit the Empowered Shop®

Raise your hand if you have trouble setting and upholding boundaries in all aspects of your life? 

If this is you, you are not alone! Standing up for what is important to you is a hard thing to do. 

On this episode of the Empowered Business podcast, we are talking all about how to set boundaries in your life and business with Racheal Cook. 

As an award-winning business strategist, host of the Promote Yourself to CEO podcast, and best-selling author, Racheal is on a mission to end entrepreneurial poverty for women. Over the last 10 years she has helped thousands of female entrepreneurs design predictably profitable businesses without the hustle and burnout that doing #allthethings inevitably accomplishes.

In fact, Racheal is a sought after speaker on entrepreneurship, marketing, and productivity and has been featured by the US Chamber of Commerce, Forbes Coaching Council, Female Entrepreneur Association, and more. 

Her real passion, though, is supporting savvy, soulful women as they implement the strategy, systems, and support to uncomplicate their business so they can work less and live more.

Tune in to learn how to get clarity on your own needs, set and honor boundaries in your life and business, and achieve your business goals. 

Resources Mentioned: 

Check out Racheal’s website 

Follow Racheal on Facebook 

Follow Racheal on Instagram 

Follow Racheal on LinkedIn

Follow Racheal on Pinterest

Follow Racheal on Youtube

Follow Racheal on Twitter

I would love to connect on Facebook or Instagram!

Show notes available at www.monicafroese.com/35

Tired of piecing it all together on your own? The Empowered Business Society® is where creator business owners implement AI strategies, get real feedback, and stay current on what's working. Monthly Get It Done Weeks, live Coffee Chats, exclusive training, and a community of people who genuinely get online business. Join for $49/month! 🙌

© 2021-2026 Froese Media LLC | All Rights Reserved

Find us on Skool, LinkedIn, Facebook, Instagram, or Pinterest.

Visit the Empowered Shop®

If you are a mom wondering how you can make money from home while taking care of your little ones, this episode is for you!

There are tons of ways to make money at home that you can use to fund the things you need to sell digital products, and one of those ways is to become a freelancer. 

Micala Quinn is a Kansas City mom, wife, former teacher, and current CEO solving the modern working mom dilemma. A FORBES and Fox4 KCTV featured contributor, Micala coaches women looking to lead and launch successful, sustainable freelance businesses. 

Micala is chatting with us today all about how you can launch your own freelance business and make a full-time income while working part-time hours. 

Micala shares how to find your right client, how to connect with them, how to package your services, and how to get your business up and running within thirty days. 

Tune in to learn how you can get started today! 

Resources Mentioned:  

Like Micala's Facebook Page

Follow Micala on Instagram

Check out Micala’s Website

The Get Started Guide to Freelancing 

I would love to connect on Facebook or Instagram!

Show notes available at www.monicafroese.com/34

Tired of piecing it all together on your own? The Empowered Business Society® is where creator business owners implement AI strategies, get real feedback, and stay current on what's working. Monthly Get It Done Weeks, live Coffee Chats, exclusive training, and a community of people who genuinely get online business. Join for $49/month! 🙌

© 2021-2026 Froese Media LLC | All Rights Reserved

Find us on Skool, LinkedIn, Facebook, Instagram, or Pinterest.

Visit the Empowered Shop®

You can take content that you already have and turn it into a tripwire. Did you know that?

I'm talking to a fellow digital product strategist, Eden Fried, all about this and more topics and strategy that pertain to the digital product world.

You will learn her philosophy around tripwires, which are limited time offers, and also how she has been running a very successful Facebook ad campaign that has resulted in three thousand new purchasers.

Eden Fried ditched pant-suits and law libraries in early 2016 and traded them in for sweat pants and a laptop so she could build a business online. Ever since abandoning corporate America, Eden has successfully built a profitable online business by selling digital products. Today, she and her husband live off of passive income - the kind of income you earn while sleeping at night, out to dinner with friends, or wiping your baby’s butt cheeks. How does she do it? Well, she keeps no secrets. Eden shares her entire strategy on her website, EdenFried.com, where she teaches aspiring entrepreneurs how to build that life of freedom and financial flexibility by creating and selling digital products online

Eden and I both teach other entrepreneurs how to build digital product businesses, so this episode is jam-packed with valuable information for you! I know you are going to love it!

Tune in to learn how you too can start to have financial independence by selling digital products through tripwires.

Resources Mentioned: 

Get the Instant Customers Guide

Get Your Hands on Launch List

Like Eden's Facebook Page

Follow Eden on Instagram

Visit Eden's Website

I would love to connect on Facebook or Instagram!

Show notes available at www.monicafroese.com/33

Tired of piecing it all together on your own? The Empowered Business Society® is where creator business owners implement AI strategies, get real feedback, and stay current on what's working. Monthly Get It Done Weeks, live Coffee Chats, exclusive training, and a community of people who genuinely get online business. Join for $49/month! 🙌

© 2021-2026 Froese Media LLC | All Rights Reserved

Find us on Skool, LinkedIn, Facebook, Instagram, or Pinterest.

Visit the Empowered Shop®

Are you interested in creating and launching your own digital products?

Most listeners of this show are!

You may have heard me talk about our signature program, The Empowered Business Lab, in the past, but in this episode, I’m pulling back the curtains to tell you why it may be exactly what you’ve been looking for if you are someone who wants to create digital products!

This episode will ultimately help you decide if The Empowered Business Lab is the program that is right for you.

I am going over who the program is for, what the actual program consists of, the support that you receive within it, frequently asked questions about the program, and last but not least, what you can expect at the end of the program.

​​The Empowered Business Lab will help you create a sales machine for your digital products that brings consistent leads and sales into your business every single day! It’s simple, repeatable, and scalable! 

If that sounds good to you, tune in to hear more details and figure out if it is the right fit for you!

Resources Mentioned: 

Sign up for The Empowered Business Lab

DM me on Instagram

Listen to Episode 2: How One $17 Product Made over $200,000

Listen to Episode 6: 13 Tips for a High-Converting Sales Page

Listen to Episode 13: How to Create the Perfect Digital Product

Listen to Episode 26: How to Marry Physical Products and Digital Products With a Subscription Box With Jessica Principe

I would love to connect on Facebook or Instagram!

Show notes available at www.monicafroese.com/32

Tired of piecing it all together on your own? The Empowered Business Society® is where creator business owners implement AI strategies, get real feedback, and stay current on what's working. Monthly Get It Done Weeks, live Coffee Chats, exclusive training, and a community of people who genuinely get online business. Join for $49/month! 🙌

© 2021-2026 Froese Media LLC | All Rights Reserved

Find us on Skool, LinkedIn, Facebook, Instagram, or Pinterest.

Visit the Empowered Shop®

Do you know what a product ascension ladder is?

Essentially, a product ascension ladder is how you bring someone into your business, get them to know, like and trust you, and buy something from you. As they get wins from you, they move up the product ladder, and eventually, they become loyal fans.

Sounds pretty good, right?

This is what I teach in the Empowered Business Lab, and it is also what I am talking about in this episode with my guest Michelle Thomas!

Michelle joined the Empowered Business Lab and is now building a digital product ascension ladder that helps women keep their weight under control, and she does this all while working full time.

Coach Michelle is a mom of 3, grandma to 1.5 and wife. She helps women balance hormones, bust cravings, break plateaus and become the happy, healthy, active, hot, sexy woman, wife, mom and grandma they want to be - all while making food fun and taking the drama out of it! Her signature program, Become a MacroUnicorn™ helps women understand how to feed their body so that it works with them instead of fighting them for their final weight loss journey.

She has lost 100 lbs 3 times, and at 42, just as her hormones went wonky, she tackled the journey again and finally won a battle she has been fighting since she was 9 years old. Her mission is to help women win their weight loss battle for the last time because the more women that win, the more healthy children this world will have!

If you're not convinced that digital products are right for you, you need to listen to this episode about how Michelle integrated digital products into her own business and how it totally changed the game for her.

Resources Mentioned: 

Passion to Profit Experience 

3 Simple Tips for Balancing Hormones

Visit the ONEderland Wellness Website

Follow ONEderland Wellness on Pinterest

Follow ONEderland Wellness on Facebook

Follow MacroUnicorn on Facebook

Visit the MacroUnicorn Website

I would love to connect on Facebook or Instagram!

Show notes available at

Tired of piecing it all together on your own? The Empowered Business Society® is where creator business owners implement AI strategies, get real feedback, and stay current on what's working. Monthly Get It Done Weeks, live Coffee Chats, exclusive training, and a community of people who genuinely get online business. Join for $49/month! 🙌

© 2021-2026 Froese Media LLC | All Rights Reserved

Find us on Skool, LinkedIn, Facebook, Instagram, or Pinterest.

Visit the Empowered Shop®

We officially had our first ever 6-figure live launch, so I am breaking down what happened during the launch in this episode!

I don't usually share exact numbers, but I feel like it is important to do in this episode because I want to debunk a lot of bad advice out there about what it takes to have a 6-figure launch.

I have been doing live launching since early 2018, so I have learned quite a bit over the years about nailing down the right program offering for my audience AND the right methods to make a profitable launch happen.

I am breaking down what we did, what I don’t recommend doing, how to remove the fear of failure, what I will be doing differently for our next launch and so much more.

This episode will not only give you insight into what goes into a 6-figure launch that ACTUALLY MAKES MONEY, but it will also inspire you to keep pushing in your own business.

If you are ready for a behind-the-scenes look at what it took to have a 6-figure launch, listen now!

Resources Mentioned: 

Passion to Profit Experience

Empowered Business Lab

DM me on Instagram

Join the Digital Product Insiders FREE Facebook group 

How I Pivoted My Entire Business in 2020 podcast episode 

I would love to connect on Facebook or Instagram!

Show notes available at www.monicafroese.com/30

Tired of piecing it all together on your own? The Empowered Business Society® is where creator business owners implement AI strategies, get real feedback, and stay current on what's working. Monthly Get It Done Weeks, live Coffee Chats, exclusive training, and a community of people who genuinely get online business. Join for $49/month! 🙌

© 2021-2026 Froese Media LLC | All Rights Reserved

Find us on Skool, LinkedIn, Facebook, Instagram, or Pinterest.

Visit the Empowered Shop®

Preparing for launches can be so stressful...

I think the majority of business owners would agree to that, but not my guest in this episode, Tasha Booth, because she has totally mastered how to launch stress-free!

Tasha Booth is an agency owner, coach, and podcaster. She is the Founder & CEO of The Launch Guild - a Course Launch Support & Digital Marketing Implementation Agency supporting established coaches and course creators with Course & Podcast Launches, Operations & Systems Management, and Content Management & Repurposing. Her team is over 20 members strong and works together to support their clients in being able to focus back onto their zones of genius.

I've been launching for five years, and even though it is always stressful, I know that it has the biggest impact and moves my business forward the most. 

Tasha is joining me to talk about how to remove the stress from launches which is something that I didn’t even know was possible.

If you feel the same as me, tune in to this episode to hear what Tasha recommends!

Resources Mentioned: 

Visit Tasha's Website

Visit The Launch Guild's Website

Follow Tasha on Instagram

Follow The Launch Guild on Instagram

Like Tasha Booth's Facebook Page

Like The Launch Guild Facebook Page

Join Our Digital Product Insiders Facebook Group

I would love to connect on Facebook or Instagram!

Show notes available at www.monicafroese.com/29

Tired of piecing it all together on your own? The Empowered Business Society® is where creator business owners implement AI strategies, get real feedback, and stay current on what's working. Monthly Get It Done Weeks, live Coffee Chats, exclusive training, and a community of people who genuinely get online business. Join for $49/month! 🙌

© 2021-2026 Froese Media LLC | All Rights Reserved

Find us on Skool, LinkedIn, Facebook, Instagram, or Pinterest.

Visit the Empowered Shop®

How can hiring team members actually help you make more money?

I know without a doubt that I waited way too long to recruit business support. I was over-stressed and beyond burnout when I made the decision to begin building a team.

As female business owners, we often convince ourselves we can do it all and that needing assistance is a sign of weakness or disorganization. I am here to tell you that is a flat-out lie!

My guest in this episode is my very own unicorn, Hayley Rissler. She is my Operations Manager, and she takes care of all the logistics, marketing, and overall “people-ing” that keep us rocketing towards success.

Hayley joined Monica Froese with a solid entrepreneurial background, having run a successful blog and launching a business coaching course. She realized that she had the skills and talent to help someone work on their business, instead of in it, and it’s been a wonderful partnership ever since!

Tune in to hear Hayley’s story, how our relationship came to be, and more about what she does to help the business run smoothly!

Resources Mentioned: 

Free Training: 3 Secrets to Creating Digital Products That Sell Like Crazy

Join Our Digital Product Insiders Facebook Group

I would love to connect on Facebook or Instagram!

Show notes available at www.monicafroese.com/28

Tired of piecing it all together on your own? The Empowered Business Society® is where creator business owners implement AI strategies, get real feedback, and stay current on what's working. Monthly Get It Done Weeks, live Coffee Chats, exclusive training, and a community of people who genuinely get online business. Join for $49/month! 🙌

© 2021-2026 Froese Media LLC | All Rights Reserved

Find us on Skool, LinkedIn, Facebook, Instagram, or Pinterest.

Visit the Empowered Shop®