In today's episode you're getting an inside look at a coaching call between Steph and her client Jessica. Listen in as she walks Jessica through an exercise that helps her discover and connect with her ideal avatar’s pain points on a deeper level. 

You might be asking, "Why do I need to discover my audience avatar?" Steph is diving into that question and breaking down the 3 different types of problems that your audience faces -- internal, external, and philosophical. She's explaining why you must dig deep into these problems in order to effectively tap into their pain points when developing your marketing strategy. 

After listening, you'll walk away with action steps that you can take to get familiar with your own ideal client so that you can start connecting and converting!

Connect with Steph:

Website - theweberco.com

Email - [email protected]

Instagram - https://www.instagram.com/theweberco/