Big David Thomas Tao of Barbend joins us for this one. We talked about media coverage in strength sports, the rise of Barbend, and what it's going to be like now that they have been acquired by Pillar4. We also talk about Lord Calvert and Nathan's hotdogs. Don't miss our new "meet day" drop if you're a competitive powerlifter!

• Juggernaut AI: juggernautai.app and use code MASSENOMICS to save 10%
• The Strength Co: https://store.thestrength.co/
• BearFoot Shoes: https://bearfoot.store/ and use code MASSENOMICS to save 10%
• Swiss Link: https://www.swisslink.com and use code MASS to save 15%
• Spud Inc: https://www.spud-inc-straps.com/
• Texas Power Bars: https://www.texaspowerbars.com/