The Perfectionism Project

Ep 426: The Power of Keeping Your Launch Painfully Simple (Part 1: Pre-Launch Period)


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In this episode I'm sharing a behind the scenes look at the most recent PGSD launch. This is the first part in a two part series that will help normalise the ups and downs of launching (regardless of what kind of business you have) and show you how to get out of your own way when you're selling.

In this episode I talk about some incredibly important concepts to help you get out of your own way including clean commitment and why optimism can actually derail your goals (even though it's usually a good thing).

Tune in to listen to the update that I recorded before the launch started. I talk through the launch plan and strategy, the self-coaching I'm doing, our goal and more!

In This Episode You'll Learn:

  • What our goal is for the PGSD launch and why

  • The mindset work I'm personally doing to stay committed to the goal

  • What I'm doing differently compared with our last launches

  • How I decided what our launch strategy would be

Find the full episode transcript and show notes at samlaurabrown.com/episode426

Featured In The Episode:

  • Join the waitlist for Perfectionists Getting Shit Done (PGSD) - samlaurabrown.com/pgsd

  • Take the perfectionism quiz: samlaurabrown.com/quiz

  • Sign up for daily Perfectionist Power-Ups - samlaurabrown.com/power

  • Follow me on Instagram @perfectionismproject

Announcement: PGSD will open for enrollment on 10 December 2023 (for one week only)

My program Perfectionists Getting Shit Done (aka PGSD) will teach you how to plan properly as a perfectionist so you can consistently market your business and achieve your goals. The doors to PGSD will open on 10 December 2023 for one week only. To find out more about the program and be the first to know when the doors open, join the waitlist today: samlaurabrown.com/pgsd.

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The Perfectionism ProjectBy Sam Laura Brown

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