Everyone knows that if you dare to have a presence on the internet, you have to stay the same forever. Duh. Changing your mind and evolving as a person is a luxury allowed only for others and not for you! And while we’re certainly being facetious right now, there are many people who fully believe that, even if just subconsciously. As entrepreneurs with personal brands, we’ve faced pushback over the years when we start acting differently to the way we’ve “always” been. But look, Besties, we want this to be a long and meaningful friendship with you, so we hope you can accept us as we evolve over time.

Evolving past your personal brand [5:11]

You can do whatever you want with your own damn life [10:28]

I’m not the same Drake I was 12 years ago [12:04]

Personalizing someone else’s change [14:01]

Your personal brand is a reflection of you [19:29]

Stop making it about yourself [24:23]

Noses and niceness [28:32]

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