Attracting patients to your practice is the first job of marketing.  The next job however, is converting and inspiring those patients into raving lifetime fans and this is the topic of todays episode of The Marketing Your Practice Podcast.Todays guest is Dr Brad Glowaki… AKA The New Patient Maven.   Brad and I talk about how to deliver massive value in your initial consultation so patients naturally want to start and continue care with you.You’ll learn simple phrases that help your patients feel heard, build trust and reinforces to them that they’re in the right place.We discuss the biggest mistakes that practitioners make in their first visits and Brad shares the one statement that you must say to your patients that virtually guarantees they’ll  feel great about working with you.If you find that patients are dropping out of care early, if they’re not staying long enough to get results or if you’re struggling to inspire patients to long term wellness care then todays episode is a must listen for you.Brad is widely recognised as one of the best communicators going around and in this episode he doesn’t hold back.List now and start to implement these practice expanding strategies.As always, thanks for all you do.Keep saving lives.AngusLinks Mentioned In The ShowDr Brad’s Elements Workshop DatesDr James Chestnut Gives Praise For The Elements WorkshopBrad Glowaki is one of the most sought after speakers in the profession because he is still in practice, at the MOST elite level, in so many different categories. His practice is high volume, high profile, highly profitable, & it’s all run with vitalistic communication procedures. Those procedures from his office are then shared with other chiropractors at his various trainings.In practice, his patients include current Stanley cup winners, Olympic gold medalists, Rock-N-Roll Hall of Famers, Superbowl champions, and perhaps most exciting: he takes care of those athletes’ children too. However, he’s in a VERY high-volume office, so most of the patients are not high profile. They are highly educated on chiropractic care for so much more beyond pain & symptoms. Many patients stay on for wellness visits at a weekly frequency for life and it’s independent of insurance payments or coverage. True value is conveyed through his procedures.As a speaker, Brad teaches with a unique perspective that he calls: “from in the TReNch”. The reason he has that point of view is that he has practice experience from yesterday! His content is relevant, cutting edge, and his signature feedback forms always state: “You over-deliver!”What transitions his big stage philosophy to your office procedures is the unique and original communication strategies that he teaches. We always emphasize that this info is created, developed, tested, and then packaged simplistically before being taught. With bruises and scars from making mistakes, Dr. Glow always delivers refined content that is battle-tested and simplified for use on Monday. A passionate speaker, husband & father of four ch