Jefferson Deadlifts have become the hottest thing since the tickle me Elmo doll in 1996. Who do you think is responsible for all this bar straddling madness? We also give a big thank you to everyone who supported us over the crazy black Friday weekend!

• Hybrid Performance Method: https://hybridperformancemethod.com/ and use code MASS to save 5% on all programs
• Lifting Large: https://www.liftinglarge.com/ and use code MASS20 to save on Lifting Large branded products
• Spud Inc.: https://www.spud-inc-straps.com/