If you have "bad" data, it doesn't matter how good your marketing is, as you're throwing most of your marketing money away. In this episode, Mike Hambright provides us with thought leadership on how he has changed the lead generation game in the real estate industry. Know how to build a better database to achieve your marketing, sales, and business targets.

KEY TAKEAWAYS

• The Investor Machine: What is its main focus, its unique market value, and how does it work?
• The value of focusing on the right thing
• Top lists that have a lot of success with
• Systematic ways of using direct mail as a lead generation strategy
• How personalization catches people's attention

RESOURCES/LINKS MENTIONED

• Investor Machine
• List Stacking
• Probate
• EP036: How to Increase and Add Value to Your Network with Mike Hambright

TWEETABLES

• "Marketing is ever-evolving. " – Alex Pardo
• "The best list is all of them; it's all of them combined. " – Mike Hambright
• "I would rather have bad marketing with quality data and the right list than amazing marketing, and you're not even hitting the right prospect." – Alex Pardo
• "Do hard things." – Mike Hambright

ABOUT MIKE HAMBRIGHT

Mike Hambright is the founder of FlipNerd.com, America's top educational resource and coaching for real estate investors, the Founder of Investor Fuel, the leading mastermind group for professional real estate investors, and Co-Founder of TheInvestorMachine.com, a done-for-you lead generation service for top real estate investors across the country.

CONNECT WITH MIKE

• Website: Flip Nerd
• LinkedIn: Mike Hambright
• Facebook: Mike Hambright
• Instagram: @themikehambright

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