Elizabeth Stiles, a fashion brand consultant and business coach who helps independent businesses with their manufacturing, marketing, and mindset. She previously worked as a fashion retail buyer for Next, Miss Elfridge, and Asda. In 2018, she decided to leave her job and focus on helping smaller beauty businesses instead of participating in the fast fashion industry.

Elizabeth discusses the importance of having multiple manufacturers when creating a product-based business and why it is important to build connections with multiple factories as they grow, and guides other women in business using her experience as a business coach.

Key Takeaways

Vulnerability can be powerful

Elizabeth shared personal stories and experiences throughout the podcast, demonstrating how vulnerability and authenticity can help build trust and connections with others as a woman business. She also emphasized the importance of embracing your own unique strengths and personality in order to be an effective communicator.

Timestamps

00:00 – 02:37

Not sure whether to stick to your 9-5 or start a business you always wanted, like a beauty salon? We got you!

04:44 – 06:25
Wondering how to broaden your beauty business scale?

Elizabeth gives tips to listeners on how to grow a product-based business like a beauty salon and mentors young minds on building trust and selling products using her expertise.

10:28 – 14:02

For those seeking strategies to create media content on sales; finding the balance between nurturing and selling content for their beauty businesses.

24:00 – 28:32

The importance of networking events, the benefits of connecting with like-minded people and the opportunities that follow those connections.

30:11 – 31:59

Discussion on the journey of starting your own business like a beauty salon and the benefits of sharing various opinions in it with other business owners.

35:44 – 37:40

Explore the impact of social media activism on businesses and the difference between holding people and brands accountable for their actions and online bullying.

39:17 – 41:22

Elizabeth shares tips for monetizing your business and stresses on the importance of 'knowing your numbers' in all things business and beauty.

Quotes

Let's Connect

Elizabeth Stiles | Website
Instagram Elizabeth Stiles

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