In this episode, Justin is joined by Kary, an FNP launching her med spa and women’s health practice while balancing a job and deciding between cash-based or insurance billing. With so many decisions ahead, it’s easy to get caught up in trying to create the perfect setup—but Justin reminds Kary of an important lesson: you don’t have to reinvent the wheel.

They discuss the power of using what’s already in front of you—whether it’s existing referral networks, available resources, or insurance opportunities—to build a strong foundation. Success isn’t about forcing everything to fit your ideal vision; it’s about adapting and maximizing what’s already there.

If you’re launching or growing a business and feeling stuck on decisions, this episode will give you a fresh perspective on working smarter, not harder!