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Don't get to the end of this year wishing you had taken action to change your business and your life.
Click here to schedule a free discovery call for your business: https://geni.us/IFORABE
Don't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2026
Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.
Click here to schedule a free demo: https://info.shop-ware.com/profitability
Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros!
Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros
Shop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.
Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into a single, sleek digital platform.
Simplify payments. Streamline operations. Check out 360payments.com today!
In this episode, Lucas and David are joined by Henrik Rosseland and Christoffer Weber from Wiretronic. Christoffer introduces an innovative AI-powered app designed to recognize car parts and revolutionize the part identification and ordering process. Lucas shares his frustrations with incorrectly cataloged automotive parts and the potential for AI technology to alleviate these challenges.
00:00 AI presentations: overhyped, not so scary.
07:31 We sell to OEMs, customize, and process.
11:38 Approaching German OEMs, struggling to find parts.
18:59 Issues with BMW valve cover gasket replacement.
21:26 Company sends wrong brake discs, causing delays.
28:08 Ordering parts was usually mechanics' responsibility.
32:53 Transition from Lisa to iPhone; struggles with UX.
38:58 Training on local GPUs, inference on cloud.
45:26 Presentation emphasized human element and information efficiency.
51:03 Vernacular uncommon, AI-generated text lacks human touch.
57:48 Video documentary on chip technology investment.
59:41 Producing cases for different OEMs is complex.
By David Roman & Lucas Underwood4.7
7878 ratings
Don't get to the end of this year wishing you had taken action to change your business and your life.
Click here to schedule a free discovery call for your business: https://geni.us/IFORABE
Don't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2026
Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.
Click here to schedule a free demo: https://info.shop-ware.com/profitability
Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros!
Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros
Shop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.
Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into a single, sleek digital platform.
Simplify payments. Streamline operations. Check out 360payments.com today!
In this episode, Lucas and David are joined by Henrik Rosseland and Christoffer Weber from Wiretronic. Christoffer introduces an innovative AI-powered app designed to recognize car parts and revolutionize the part identification and ordering process. Lucas shares his frustrations with incorrectly cataloged automotive parts and the potential for AI technology to alleviate these challenges.
00:00 AI presentations: overhyped, not so scary.
07:31 We sell to OEMs, customize, and process.
11:38 Approaching German OEMs, struggling to find parts.
18:59 Issues with BMW valve cover gasket replacement.
21:26 Company sends wrong brake discs, causing delays.
28:08 Ordering parts was usually mechanics' responsibility.
32:53 Transition from Lisa to iPhone; struggles with UX.
38:58 Training on local GPUs, inference on cloud.
45:26 Presentation emphasized human element and information efficiency.
51:03 Vernacular uncommon, AI-generated text lacks human touch.
57:48 Video documentary on chip technology investment.
59:41 Producing cases for different OEMs is complex.

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