In this episode of the Business of Strength Podcast, host Adam Jenner sits down for a conversation with Alex Pleasic, the Athlete Performance Director at Varsity House Gym. Alex discusses her transition from being a coach to taking on a more high-level role overseeing the athlete program. She also shares how her background as a collegiate athlete helped prepare her for this expanded position, which involves not just coaching but also managing schedules, budgets, and other business responsibilities. Hear more about how she has handled the challenges of the increased workload and how she has adapted to the new demands of the role.

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