The Business Of Strength Podcast

What is up everyone, I’m your host Coach Joe Strong here to bring you another great episode of the business of strength podcast. Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business.

In this episode, we’re speaking with Vince Gabriele and Zach Even-Esh about our journey through strength. Some of the problems we see in this industry are how to be a great coach, stand out in your market, and that's why we’re bringing back the Underground Strength Con after 12 years of silence.

What is up everyone I’m your host coach joe strong here to bring you another great episode of the business of strength podcast.  Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business.

What is up everyone I’m your host coach joe strong here to bring you another great episode of the business of strength podcast.  Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business.  

Don’t forget our Next LIVE event is Underground Strength Con November 15-16 right here at Varsity House HQ in NY!      

Go to: www.undergroundstrengthcon.com 

Today’s podcast is a masterclass on getting more consistent referrals for your gym.

Referrals are the lifeblood of many small business, but do you have a system to guarantee them? 

I’m going to break down the key tactics we use to grow our referral base.  You don’t want to miss this!  

Let’s get it dialed in!  This is the Business of Strength 

Coach Joe 

P.S. Please support our amazing sponsors below and leave and 5-star review! 

https://jockofuel.com

https://www.sorinex.com

https://www.spartan.com

https://barbell-logic.com

https://turnkey.coach

https://simmonsmedia.co

https://www.ignite-entrepreneurs.com

https://macefit.com 

https://ivankobarbell.com

https://www.intekstrength.com

https://wholeplantmedicine.com

https://www.naamly.com

https://newyorkprimebeef.com

https://ancoretraining.com

On this episode of the Business of Strength Podcast Dan Goodman discusses the subtle changes in VH’s marketing plan to ensure a strong finish to the calendar year. 

He draws comparisons between the late great Pete Rose and how “Swinging the Bat” is the only way to ensure you never get lulled into a slump. 

To hear how VH continues to Swing the Bat and grow the businesses you don’t want to miss this episode!  

The last live BOS event of 2024 is this 11/15 + 11/16 with our good friend Zach Even Esh for the Undergound Strength Con.  The event will be headlined by the CEO of Spartan Race Joe Desena as well as some other amazing guest speakers.  

You can check out the lineup and sponsors for the event here:  undergroundstrengthcon.com

In this episode of the Business of Strength Podcast Coach Joe Strong sits down with Gym of the Year WINNER, Connor Abreu

Sign up here - https://undergroundstrengthcon.com/

In this episode of the Business of Strength Podcast Adam Menner sits down with one of our very own Emily Neff. 

Emily owns an all female private sector sports performance business in Hatfield Pennsylvania in which she works strictly with athletes between the ages of 12-21.

Emily is one of the sharpest gym owners we’ve had the pleasure of speaking with. Not only is she running a business, a mom, but she’s also pursuing her doctorates!

In this episode we break down;

If you enjoyed this episode of the business of strength please leave us a 5 star review.

What is up everyone, I’m your host Coach Joe Strong here to bring you another great episode of the business of strength podcast.  Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business.  

Don’t forget our Next LIVE event is our annual Business of Strength Strongest Year Retreat! September 19-20 in beautiful Scottsdale AZ.  Two jammed-packed days of learning, networking, and having a BLAST!    

Go to: BOSRETREAT.com 

LAST SHOT TO SAVE $300 USE CODE RETREATVIP24 AT CHECKOUT  

Today’s podcast is with my friend Pieter Vodden. 

Pieter is the owner and visionary behind one of the top gyms in the country Pharos Athletic Club.  Along with his wife Emily they have built something truly special.  Having four gyms in California with their newest and biggest venture opening this fall in Palm Springs.   

We met Pieter at a Gym Jones seminar in 2014 and developed a mutual respect for each other’s brands and have kept in touch ever since.  I’ve gotten to watch him bring this vision to life and it’s been incredible to see.  

Pieter talks about the history of the brand and how they got their start.  How they have created a unique “big box” gym with a small gym feel and service.  

Some topics include…

Let’s get it dialed in!  This is the Business of Strength 

Coach Joe 

Connect with Pieter!    

https://www.instagram.com/pieter_vodden?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==

About Us – Pharos Athletic Club | Echo Parkpharosechopark.comhttps://pharosechopark.com › about-us

In this episode of the Business of Strength Podcast, host Dan Goodman is joined by Varsity House Gym coaches Colin and Stephanie. They discuss the importance of building a strong community within your gym and providing members with an exceptional experience.

Just head to bosretreat.com and enter code RETREAT24

In this episode, Coach Joe Strong sits down with Matt Simmons, the founder of Simmons Media, to discuss the power of social media for gym businesses.

But first, don’t forget our next live event is our annual Business of Strength Strongest year retreat in Sunny Scottsdale, Arizona on September 19th and 20th. 

Two jam-packed days of learning, networking and having a blast! 

Interested in attending our annual retreat and saving $300?!

Use code: RETREAT24 

⁠Click here to register⁠

In this episode, Matt shares his journey from college to building a thriving social media/content creation agency focused on the fitness industry.

Joe and Matt dive deep into the tactical strategies and best practices for gym owners to level up their social media presence.

They cover topics such as:

The 4-2-1 content strategy for balancing growth, member engagement, and sales posts

The importance of authenticity, creativity, and "failing forward" in social media

Essential tools and techniques for high-quality video production on a budget

The psychology of branding and color choices to attract your ideal gym members

Challenges of delegation and scaling a growing social media management business

Matt also shares insights into the business side of Simmons Media and how they've carved out a niche by specializing in this space.

This is the Business of Strength