Today we are diving into the crucial element of speed on Amazon, emphasizing that success isn't just about intelligence — it's about staying ahead of the curve.

Joining Scott is Dillon Carter, the visionary behind Aura, a groundbreaking repricing tool that's revolutionizing the way sellers navigate the Amazon marketplace. From humble beginnings in college to mastering the art of selling on Amazon, Dillon's journey is nothing short of inspiring.

Discover how Dillon's detour into personal training paved the way for his entrepreneurial ventures, culminating in the creation of Aura. With a passion for sharing knowledge, Dillon pioneered wholesale sourcing resources and podcasts, empowering sellers with invaluable insights.

Learn how Aura's relentless commitment to efficiency led to the development of a cutting-edge repricing system capable of updating prices in the blink of an eye. Explore the intricate balance between sales velocity and profitability, where AI-driven strategies elevate sellers to new heights without compromising margins.

Episode Notes:

00:35 - Dillon Carter Introduction

01:20 - The Origins of Aura

03:58 - Transition from Wholesale to Software

05:15 - The Move and Expansion to Boston

07:15 - The Shift Back to E-Commerce

09:00 - New API Version

14:20 - Introducing Hyper Drive

16:20 - Understanding Buy Box Dynamics

17:52 - Reframing Success for Amazon Sellers

19:02 - AI and the Future of Repricing

LinkedIn: linkedin.com/in/dillon-carter Website: https://dilloncarter.com/

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