The Endurance Coachpreneur: Business Tips for Triathlon, Running and Cycling Coaches

Episode 92 - Your Business, Your Rules: This One Exercise That Creates Alignment + Success


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What if your business didn’t just make money—but felt like an extension of who you are? 

In this episode, we’re diving into the power of defining your core values and how they shape every decision you make. 

I'll share my own values—helping others succeed, optimistic abundance, creativity, passion, and innovation—and how they’ve become the foundation for my business. Whether you’re just starting out or scaling, this episode will help you create a business that feels aligned, authentic, and wildly fulfilling.

Ready to sign your first 5 athletes and finally build the coaching business you’ve been dreaming of? Join me for the Your First 5 workshop, where I’ll teach you exactly how to find, attract, and sign your first 5 athletes—without feeling overwhelmed or salesy. This is your step-by-step roadmap to creating a $1-2K/month coaching business by 2026. Whether you’re just starting out or feeling stuck, this workshop will give you the clarity, confidence, and tools you need to take action. 

Spots are limited, so don’t wait—register now and let’s get you on the path to success! https://coachmichellelake.lpages.co/yourfirst5/

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The Endurance Coachpreneur: Business Tips for Triathlon, Running and Cycling CoachesBy Michelle Lake

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