Welcome to our exclusive podcast, recorded live at IHRSA 2024, in LA. In this episode, hosts Matthew Januszek, Co-Founder of Escape Fitness is joined by Ian O’Dwyer, Co-Founder of Feel SOMA and Richard Boyd, Director of Global Wellness Designs, to discuss all things recovery and taking a more complete approach to improving lives worldwide in the Wellness, Health & Fitness Industry.

Topics discussed in this episode, include:

●       Structuring the concept of recovery within fitness.

●       Stress, inflammation and fluid flow and recovery.

●       How eustress can actually build resilience.

●       Debating cold therapy and cryotherapy.

●       Importance of movement and mobility.

●       Fascial mobility and how to train fascia in different directions.

●       Integrating recovery into fitness spaces.

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Welcome to the latest episode of L.I.F.T.S. In this episode, recorded live at IHRSA, the USA’s largest fitness industry trade show, hosts  Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of Sweatworks, are joined by two incredibly inspirational individuals whose vision, ambition and leadership is pioneering the evolution of the fitness sector.

 Please join us in welcoming Anthony Geisler, Founder and CEO, Xponential Fitness and Philipp Roesch-Schlanderer, Founder and CEO, EGYM to today’s very special IHRSA inspired LIFTS episode.

 Topics discussed include:

·        The growth of Xponential Fitness.

·        Fitness and wellness trends and the rise of the boutique market.

·        Taking a macro rather than micro view of trends.

·        Xponential's Lindora acquisition.

·        Scaling business through acquisition and franchising.

·        The birth and growth of EGYM.

·        EGYM Genius –AI powered training.

·        The power of Interoperability.

·        The future of fitness for health: workout like a pill.

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Welcome to the latest episode of L.I.F.T.S. This episode is part of a series of recordings live from the EMEA’s biggest Health, Fitness, Wellness and Sports Festival, Beyond Activ.

In this episode, hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of Sweatworks, are joined by industry heavyweight, Chris Clawson, recently appointed Chief Commercial Officer at EGYM and former Life Fitness CEO, to discuss the status of the fitness industry as well as the opportunities and challenges facing the future of fitness. 

Topics discussed in this LIFTS episode, include:

·        Looking at the fitness industry with a fresh set of eyes.

·        The challenge of inbreeding within the fitness industry.

·        Different market phases; laggards, leaders and drivers.

·        The reasons why Peloton was so successful.

·        From content creation to capturing, captivating and keeping the customer.

·        Fitness Industry growth in the Middle East.

·        AI-powered fitness technology and its impact.

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Welcome to the latest episode of L.I.F.T.S. This episode is the second part of a two-part podcast series recorded live at the EMEA’s biggest Health, Fitness, Wellness and Sports Festival, Beyond Activ, Feb 20-22, 2024.

In this episode, hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of Sweatworks, dive into the opportunities that exist for operators, suppliers, investors and developers keen to establish a presence in the UAE.

Our hosts are joined by an eclectic mix of international industry disruptors, all finding their way and successfully developing businesses in the KSA and wider UAE region.  Please welcome to this podcast, Adnan Alkhalaf , Leejam; Lindsay Madden-Nadeau, Red Sea Global;  Herman Rutgers, EuropeActive;  Dr. Dimitri Koutsoubakis, & Gareth Jones, Wellfit; David Stalker, Group CEO MyZone and Jennifer Vaughan Maanavi, Physique 57.

Topics discussed in this LIFTS episode, include:

·        The impact of Beyond Activ in the KSA.

·        Prevalent KSA population health issues tacked by an active lifestyle.

·        A winning mindset for business success in the KSA.

·        Responsible tourism and regenerative development in Saudi Arabia.

·        Setting new standards and building sustainable Giga environments.

·        How the KSA can learn from the rest of the world to drive growth and success.

·        The importance of ‘network’ and ‘collaboration.’

·        The challenges of educating a population.

•       The need to ‘love’ rather than ‘wow’ consumers.

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Welcome to the latest episode of L.I.F.T.S. This episode is part-one of a two-part podcast series recorded live at the EMEA’s biggest Health, Fitness, Wellness and Sports Festival, Beyond Activ, Feb 20-22, 2024.

In this episode, hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of Sweatworks, talk to fitness and wellness operators experiencing huge success in the Kingdom of Saud Arabia (KSA) and take a deep dive into the reasons why, right now, the KSA is providing the perfect environment for culturally aligned fitness and wellness businesses to thrive. On this episode our hosts are joined by:

1. Abdul Mohsin, Brand Ambassador, Delta Fitness
2. Abbas Almas, Senior Director of Marketing, Sales and Business Development, Kun Sports
3. Ross Stewart Campbell, Founder and CEO, Beyond Activ
4. Shadan Alsagri, Deputy COO, Leejam Sports
5. Emlyn Brown, Global Senior Vice President, Accor
6. Jason Tubbs, CEO, Fitness First Middle East
7. Nathan Clute, CSO, Armah Sports Company

 In this episode, topics discussed include:

·        KSA's Fitness Business Blueprint: Components of success.

·        Cultural considerations when hosting an event in the KSA.

·        Saudi Arabia’s Active Vision 2030.

·        Cultural evolution in the KSA and its impact on the fitness industry.

·        Collaboration: key to creating luxury fitness and wellness environments.

·        Building sustainable giga environments.

·        The talent challenge: recruiting and training quality personal trainers.

·        Cultural challenges: Importing western brands into the KSA.

•        Why 1Rebel did not succeed in the KSA.

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Welcome to the latest episode of L.I.F.T.S, this is part one of two podcasts live from the Connected Health and Fitness Summit in Los Angeles, interviewing some high caliber guests to debate the interesting topics, trends and conversations hitting the fitness industry headlines. 

In this episode, hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of Sweatworks, are joined by Evelyn Webster, CEO of  SoulCycle, Calley Means, Co-Founder of TrueMed, Dean Kelly, CEO of Gainful, Mark Watterson, CEO of iFIT and Emma Forrest, Consumer Portfolio Director at Kisaco Research.

In this episode, topics discussed include:

•         Why SoulCycle stepped back from ties with social issues.
•         The ‘sick care' system;  incentivizing sickness to subsidize recurring revenue.
•         The healthcare budget scandal as large outlay goes to pharmaceutical products.
•         The rise of chronic health care conditions and the metabolic health crisis.
•         The triangle mix of content, hardware and software.

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Welcome back to L.I.F.T.S, your bite-size dose of the Latest Industry Fitness Trends and stories hitting the headlines and stirring up some debate.  

This week L.I.F.T.S comes live from the Connected Health and Fitness Summit in LA. Hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of Sweatworks, are joined by Joe Vennare, Co-Founder of Fit Insider, the premier source of news and analysis shaping the fitness industry.

In this episode, live from the show, they debate about:

·       ● Challenges facing brick-and-mortar gyms in low utilization, data analysis, and engaging customers beyond workouts.

·       ● Nike expanding into wellness festivals and experiences to directly connect with consumers.

·       ● Samsung launching a smart ring, are they falling behind in innovation.

·       ● Potential for market saturation in fitness industry at 25% penetration.

·       ● Rapid rise of GLP-1 prescriptions and impact on fitness industry.

● Concerns about excessive data overload stressing consumers.

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 ======================================================

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Welcome back to L.I.F.T.S, your bite-size dose of the Latest Industry Fitness Trends and stories hitting the headlines and stirring up some debate.

This week’s episode discusses the latest launches, acquisitions, collaborations and expansions, as hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of Sweatworks, are joined by Jack Thomas, Co-Founder of The Fit Guide, host of the Fitness Business Asia podcast and Founder of Base Bangkok.

In this episode, they debate about:

● Fitness growth and opportunities in the Middle East.

● Planet Fitness launches PF Media Network; an omnichannel advertising strategy.

● New connected, AI digital studio experience from Lumen Fitness.

● STRONG Pilates ramps up global strategy with 50 studios planned for Japan.

● The expansion of ROWFORMER, a concept2 rower built into a Reformer Pilates bed.

● WaterRower acquires CITYROW in connected fitness consolidation.

● How Adidas and Bumble have united to disarm gym intimidation.

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Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published: https://www.youtube.com/user/EscapeFitness

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For this week’s episode of the Escape Your Limits Podcast, we headed over to Fit Expo, Los Angeles to check out the latest innovations and get involved in the conversations shaping the future of the global fitness industry.

During our time at the show we interviewed some of the leading experts, influencers and disruptors including Michael Myers and D’Juan Woods founders of Ultimate Athlete Bootcamp (UAB),Stan Morisseau weight loss specialist and founder of IMBULKY, celebrity trainer, Ramona Braganza and global dance and health coach Andrew ‘Dance Fever’ Jones 

In this episode we explore a diverse array of topics including:

• The importance of self-belief, mental toughness and resilience

• Building a 1 million following on Tik Tok

• The distracting impact of multi-tasking 

• The power of sleep and the role of technology in wellness tracking

• The power of Self Actualization

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Welcome back to L.I.F.T.S, your bite-size dose of the Latest Industry Fitness Trends and stories hitting the headlines and stirring up some debate.  

This week’s episode discusses data from the industries latest research reports, The 2023 IHRSA Global Report and The 2023 U.S. Health & Fitness Consumer Report, as hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of Sweatworks, are joined by Pamela Kufahl, Senior Director of Communications with IHRSA, and Melissa Rodriguez, Market Research Advisor for IHRSA.

By digging into the data of these reports, the team get into discussions about:

• IHRSA’s three pillars; education, advocacy and research.

• Market size and consumer behavior.

• In-person and digital member touchpoints. 

• Training trends; Pilates, strength and treadmills. 

• Intersection of fitness and healthcare.

• The holistic approach; recovery, mental health and longevity. 

• Fitness evolution and advocacy efforts.

• Click-to-cancel regulations.

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Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published: https://www.youtube.com/user/EscapeFitness

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