In this episode of Grow, Scale, Master, Kon Stathopoulos and Josh Phegan look at finding opportunity for what you want to go after. They discuss prospecting for what sells, the golden era of 2016 - 2021, knowing your best buyer/sellers, and finding transactions in past market appraisals and past clients.

They continue around choosing to react or transact, and driving the creator market. Josh illustrates, 'I don't need a lot of customers, I just need a few customers with a lot of problems.' They share their views around why you need a top 100 customer list, and Kon ponders this time of year as a readjustment to what you're up for going forward.