In this episode, Julie and Cathy dive into the fascinating world of mentors, coaches, and the impact their lifestyles have on our decisions to learn from them. Have you ever wondered whether to trust a business coach based on their glamorous social media posts... or perhaps their lack thereof? Julie and Cathy pull back the curtain on the sometimes-murky relationship between authenticity, aspirational branding, and what really drives someone to hit “follow” (or “unfollow”). Should we judge an expert by their lifestyle, or by their expertise? Plus, they explore how our values, priorities, and even our own struggles play into who we trust and learn from. Episode resource: https://fglink.me/ep32